Point2Web
Point2Web is an international performance marketing agency headquartered in the United States (Los Angeles) with a strong operational presence in Europe (including Ukraine). Since its founding in 2019, the company has positioned itself as a data-driven “marketing powerhouse” that combines its own performance network, a media buying agency, and an in-house creative studio under one roof. The agency’s goal is to support global brands in data-driven user acquisition and international scaling.
Point2Web’s service portfolio covers the entire performance funnel:
- Hands-on User Acquisition & Media Buying: Direct campaign management and budget allocation across leading advertising and traffic channels.
- Direct Platform Partnerships: As an official partner, Point2Web works directly with major ecosystems such as Meta, TikTok, Google, Snapchat, and Microsoft, as well as native platforms like Taboola, NewsBreak, and SmartNews, ensuring clients exclusive access to alpha/beta features and rapid support.
- In-house Creative Studio: Production of high-converting ad creatives and data-driven video assets specifically optimized to increase CTR and engagement.
- Conversion Rate Optimization (CRO): Continuous data-driven optimization of landing pages and funnels to maximize Return on Ad Spend (ROAS).
Through an integrated affiliate and performance network, Point2Web offers advertisers and publishers alike tailored, technology-driven solutions for lead generation and customer acquisition.