What is Localyzer?
Localyzer is the fully integrated platform for local multi-location marketing: franchise systems, dealer and sales networks, retail chains, banks, and insurance networks. It solves a problem that occurs in nearly every location network: central marketing budgets never reach the ground because tools are too complex and processes too cumbersome.
With Localyzer, headquarters defines the brand-compliant framework, and each location activates local campaigns at the push of a button: Google Search and Display, YouTube, Facebook, Instagram, Addressable TV, plus classic print media such as ads, flyers, billboards and brochures. This is complemented by organic social posting including bulk posting. AI handles location-specific personalization of copy, images, CTAs, and audiences automatically, and continuously optimizes campaigns.
A core element is fully automated co-op fund management: budget allocation, approval, and settlement of advertising subsidies run in the background, with no separate application process and no media breaks. Headquarters retains full control over budgets, brand presence, and performance at all times, via live dashboards for every location.
Localyzer also runs in a fully centralized mode: headquarters plans, personalizes, and rolls out thousands of local campaigns for all locations automatically, with no action required from the locations themselves. Ads, posts, and print are individualized per location, managed centrally, and continuously AI-optimized. This lets even large networks achieve local relevance at scale, in a single workflow.
Localyzer is as intuitive as a consumer app and requires virtually no training. The built-in editor is agency-grade (import from InDesign and Photoshop), integrations via SSO, CRM, and API are available, and the portal runs fully white-labeled in your own branding.
Today, more than 50 brands rely on Localyzer, with over 7,500 locations and more than 80,000 campaigns delivered. Localyzer is a certified Google Partner and Meta Business Partner.
