Scott Peterson 11/4/2022“It doesn’t matter how fantastic a creative is, if the UX is poor it won’t perform” Jon Cherki CEO & Founder of Contentsquare in the OMR PodcastIt has been an eventful 12 months for French martech company Contentsquare. From rolling out new AI capabilities and a cookieless solution, among others, they have also been very aggressive on the acq
Florian Rinke & Scott Peterson 10/28/2022How German finance blog Finanztip got 1m subscribers to its newsletter—and is now making millionsUp to 150,000 new people sign up for the Finanztip newsletter each and every quarter. And it has now become the largest journalistic newsletter in Germany. We spoke with the braintrust behind Finanzti
Scott Peterson 10/19/2022“We did the exact opposite of what banks were doing,” Nobel Peace Prize winner Prof Muhammed Yunus in the OMR Podcast
Scott Peterson 10/10/2022This startup sells water disguised as craft beer—and is valued at over USD 700m
Florian Rinke & Scott Peterson 9/21/2022Margrethe Vestager: “My job is not to be at war with specific companies.”
Roland Eisenbrand & Scott Peterson 9/15/2022With more revenue and increased control, Apple is set to be the dominant global marketing player.
Florian Heide & Scott Peterson 9/6/2022The true story of faux-crime creators. How influencers fake their own abductions and make bank
Scott Peterson 9/1/2022Meditate with Yoda or focus with Erykah Badu. For Morgan Selzer, CCO Headspace, mental health content spans more than meditation.
Florian Rinke & Scott Peterson 8/24/2022Cashback or cash out? How will inflation affect coupon and cashback providers?
Florian Rinke & Scott Peterson 8/19/2022Spot on! We tricked Spotify with TikTok: 18 million views via #OMRCuts to crack the top-10
Torben Lux & Scott Peterson 8/15/2022The OMR Aftershow in Cologne is back: Here’s who and what to expect after Day 1 at Dmexco
Scott Peterson 8/8/2022Fast fashion app Cider is Shein’s top competition—and a unicorn just two years after founding
Florian Heide & Scott Peterson 8/3/2022Disrupting death: These founders are digitizing mourning and grieving
Scott Peterson 7/22/2022How faceless car influencer “Gercollector” has reached millions and revved up his business