MobileTalk of the townScott Peterson 3/17/2023Criteo, Hinge, Headspace, Contentsquare: Reps from international blue chips at OMR Festival 2023Last week we talked about the reunion of the German startup scene on the stages of the OMR Festival 2023. Of course, the OMR Festival is also full of international speakers – today we have a small ...
MobileTalk of the townScott Peterson 2/28/2023Drop #2 to OMR23: These speakers know a thing or two about reachWhat are effective strategies for generating reach and attention on social media today? At OMR23, many speakers will be dedicating their time slots to answering precisely that question. The quartet we
MobileTalk of the townScott Peterson 2/22/2023Scooter Braun, Pamela Reif and Ronnie Fieg are coming to the OMR Festival 2023
Talk of the townScott Peterson 2/16/2023USD 37m in funding. This Youtube car influencer launched his own car marketplace to break away from the mother platform.
Talk of the townScott Peterson 2/9/2023For the biggest German YouTube channel, making millions was child’s play.
Scott Peterson 2/2/2023Snapchat founder Evan Spiegel doesn’t see AR glasses breakthrough until end of decade
Scott Peterson 1/19/2023“Our decisions led to distasteful content and produced toxic mixes,” Ex-Google ads SVP Sridhar Ramaswamy in the OMR Podcast.
MobileTalk of the townScott Peterson 1/13/2023One last look in the crystal ball: What the pros foresee in 2023.
MobileTalk of the townScott Peterson 1/5/2023Best of 2022: The Top-10 OMR pieces from the year that was
Marketing RockstarsTalk of the townTorben Lux & Scott Peterson 12/29/2022Culture made in Germany? Adrian Bianco is crafting culture in Japan with Sabukaru
Talk of the townRoland Eisenbrand & Scott Peterson 12/21/2022Celebrity promo not labeled as advertising: class action lawsuit against Bored Ape Yacht Club