Talk of the townScott Peterson 2/9/2023For the biggest German YouTube channel, making millions was child’s play.Since launching in 2015, Germany’s “Kinder Spielzeug Kanal” channel (Children’s toy channel) has amassed over 20 million subscribers on YouTube and generated more than 10 billion ...
Scott Peterson 2/2/2023Snapchat founder Evan Spiegel doesn’t see AR glasses breakthrough until end of decadeBy founding Snapchat in his mid-20s, Evan Spiegel reached billionaire status at a very early age. Today, some 350 million people use the app globally. In the OMR Podcast, he talks about the failure of
Scott Peterson 1/19/2023“Our decisions led to distasteful content and produced toxic mixes,” Ex-Google ads SVP Sridhar Ramaswamy in the OMR Podcast.
MobileTalk of the townScott Peterson 1/13/2023One last look in the crystal ball: What the pros foresee in 2023.
MobileTalk of the townScott Peterson 1/5/2023Best of 2022: The Top-10 OMR pieces from the year that was
Marketing RockstarsTalk of the townTorben Lux & Scott Peterson 12/29/2022Culture made in Germany? Adrian Bianco is crafting culture in Japan with Sabukaru
Talk of the townRoland Eisenbrand & Scott Peterson 12/21/2022Celebrity promo not labeled as advertising: class action lawsuit against Bored Ape Yacht Club
Talk of the townScott Peterson 12/15/2022“We don’t have all the answers, but we’ve got all the right questions,” Tim Brown CEO of Allbirds on sustainability in the OMR Podcast
Talk of the townFlorian Heide & Scott Peterson 12/8/2022Not your average tourist—She turned her passion for film and travel into this digital business
Talk of the townScott Peterson 11/23/2022Etoro Founder Yoni Assia: “Out of USD 1.2b in annual revenue, we invest USD 500m into marketing.”
Marketing RockstarsTalk of the townScott Peterson 11/17/2022Women’s Best: From Austria to global D2C fitness brand with millions in sales