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Giphy Kochstrasse Agency Billion views OMRMarketing RockstarsTalk of the town9/10/2018More views than Game of Thrones, Adidas and Bayern Munich: This agency gets GiphyMajor, international brands have long since incorporated GIFs into their marketing mix. Small wonder, too, as the GIFs boom continues to roll on into infinity. The world’s largest GIF platform, giphy.
Jeff BezosTalk of the town9/5/2018Shots fired in war against name-brand products: “Wouldn’t you rather buy an Amazon product…”“Dear user, Are you really, really sure you want to buy a more expensive name brand instead of our own in-house Amazon brand?” That’s essentially what Amazon has started asking its users (aka customer
UFO361 App VVS Hunter OMRTalk of the town8/30/2018What US hiphop could learn from the German rap game
Kevin Kelly OMR Podcast8/21/2018“The best technology is invisible”
Recommendation marketing HypdTalk of the town8/13/2018Can word-of-mouth marketing ever work at scale?
Top 20 Instagram Brands January to May 2018 according to InfluencerDBTalk of the town8/9/20183 billion likes: The 20 most successful brands on Instagram in 2018
Ryan Leslie in the OMR Podcast8/2/2018“I need to make whatever I dream happen, in order to survive.”
LGBTI Gay Pride Marketing OMRTalk of the town7/25/2018When will advertisers start targeting the LGBTI communities?
Nate Silver at OMR187/19/2018“Numbers trigger weird things in people’s brains”
Whatsapp for Enterprises launch for EnterprisesMarketing RockstarsTalk of the town7/16/2018“Whatsapp for Enterprises”: An exclusive first look at how Facebook intends to monetize its green app
Thomas Panke Lego heroContent MarketingTalk of the town7/12/2018Brick hero: This Lego nerd from Germany is building a kingdom with reviews and rants
Tim Urban OMR187/5/2018“I am trying to find the 1 person in 1000 who doesn’t just like, but loves what I’m doing.”
Chinese super apps: Alibaba, WeChat, Meituan DianpingTalk of the town6/28/2018The next generation of Chinese super apps is here
OMR Denmark, Tackling TysklandMobileTalk of the town6/26/2018OMR goes Dansk!
balenciaga product collageTalk of the town6/18/2018Meme-baiting your way to the top: the Balenciaga playbook
Mark Rabkin, OMR186/7/2018“It’s more evolution than transformation”
Lime on a tacoSponsored5/29/2018“Like the lime on a taco.” That’s what data is for mobile.de, Onefootball and Quandoo
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