Talk of the townMartin Gardt & Scott Peterson17.11.2021French designer Jacquemus harnesses hype to disrupt the luxury fashion market—and net 25m per.
SocialTalk of the townVideoMartin Gardt & Scott Peterson28.10.2021This 17-year-old vegan food blogger added over 1M followers just on Reels
OMR NewsTalk of the townMartin Gardt & Scott Peterson4.10.2021Load up on insights in the fourth and possibly final (!) round of Digital Masterclasses.
Talk of the townMartin Gardt & Scott Peterson24.9.2021Stars, foam, streams and well-timed drops catapult About You past 1B during Berlin Fashion Week
OMR NewsTalk of the townMartin Gardt & Scott Peterson8.7.2021State of the German Internet 2021: The OMR keynote is back!
Talk of the townMartin Gardt & Scott Peterson8.4.2021Should brands take note? How an unknown card game went viral on TikTok—and what it means for other brands
PodcastMartin Gardt & Scott Peterson31.3.2021“Capital returns are like the contrails of being an investor,” Ashton Kutcher in the OMR Podcast
Talk of the townMartin Gardt & Scott Peterson26.11.2020This couple transformed an Amazon project into a toy brand—and millions in revenue
Talk of the townMartin Gardt & Scott Peterson13.11.2020Second-hand platform “Vinted” is minting a new app—can it merge its nearly 9 million users?
Talk of the townMartin Gardt & Scott Peterson29.10.2020Gitti up! Nail polish startup Gitti posts impressive growth without the luxury of deep pockets
Talk of the townMartin Gardt & Scott Peterson23.9.2020The inside story of “The Hut Group” and how it reached a USD-6b valuation
Talk of the townMartin Gardt & Scott Peterson27.8.2020Hacking the charts? Why Warner Music is paying USD 85 million for meme accounts
SearchTalk of the townMartin Gardt & Scott Peterson20.8.2020It’s the latest drop: is “drop servicing” a passing fad or the latest opportunity to get rich quick online?
Talk of the townMartin Gardt & Scott Peterson13.8.2020Social Commerce: The Ultimate Guide to the plethoral murk of shop, shops and shopping functions on Instagram
PodcastTalk of the townMartin Gardt & Scott Peterson24.7.2020StockX Founder Josh Luber: “Trust facilitates the larger StockX model.”
OMR NewsTalk of the townMartin Gardt & Scott Peterson2.7.2020State of the German Internet 2020: The brand new keynote from OMR CEO Philipp Westermeyer
OMR NewsTalk of the townMartin Gardt & Scott Peterson27.5.2020Here’s why you should sign up for the Digital Masterclasses 2020
Talk of the townMartin Gardt & Scott Peterson8.4.2020ManoMano: French startup looks to hammer out a role in Germany as an Amazon for home improvement
OMR NewsTalk of the townMartin Gardt & Scott Peterson3.3.2020She’s the driving force behind Spotify’s content strategy
Talk of the townMartin Gardt & Scott Peterson6.2.2020Dank drops and collabs: How Dixxon turned flannel shirts into USD 20 mil
Talk of the townMartin Gardt & Scott Peterson16.1.2020How a small Berlin nail boutique leverages Instagram for growth
MobileSocialTalk of the townMartin Gardt & Scott Peterson28.11.2019How a German Influencer Leveraged Instagram Filters into 3 Billion Views