MobileNative AdvertisingMartin Gardt & Scott Peterson 4.10.2021Load up on insights in the fourth and possibly final (!) round of Digital Masterclasses.Last call for digital insights? If things go as planned, then yes this is it! When May 2022 rolls around and we reopen the OMR Festival at long last, we’ll be delivering you with the latest marketing Artikel von Martin Gardt & Scott Peterson
MobileNative AdvertisingMartin Gardt & Scott Peterson 4.10.2021Load up on insights in the fourth and possibly final (!) round of Digital Masterclasses.Last call for digital insights? If things go as planned, then yes this is it! When May 2022 rolls around and we reopen the OMR Festival at long last, we’ll be delivering you with the latest marketing 
MobileNative AdvertisingMartin Gardt & Scott Peterson 8.7.2021State of the German Internet 2021: The OMR keynote is back!For the second year in a row, Philipp Westermeyer was not able to deliver his annual “State of the German Internet” keynote live and in-person to the 7000+ attendees at the OMR Festival. As ...
Native AdvertisingMartin Gardt & Scott Peterson 8.4.2021Should brands take note? How an unknown card game went viral on TikTok—and what it means for other brands
Native AdvertisingMartin Gardt & Scott Peterson 26.11.2020This couple transformed an Amazon project into a toy brand—and millions in revenue
Native AdvertisingMartin Gardt & Scott Peterson 13.11.2020Second-hand platform “Vinted” is minting a new app—can it merge its nearly 9 million users?
Native AdvertisingMartin Gardt & Scott Peterson 29.10.2020Gitti up! Nail polish startup Gitti posts impressive growth without the luxury of deep pockets
Native AdvertisingMartin Gardt & Scott Peterson 23.9.2020The inside story of “The Hut Group” and how it reached a USD-6b valuation
Native AdvertisingMartin Gardt & Scott Peterson 27.8.2020Hacking the charts? Why Warner Music is paying USD 85 million for meme accounts
Native AdvertisingMartin Gardt & Scott Peterson 13.8.2020Social Commerce: The Ultimate Guide to the plethoral murk of shop, shops and shopping functions on Instagram
Native AdvertisingMartin Gardt & Scott Peterson 24.7.2020StockX Founder Josh Luber: “Trust facilitates the larger StockX model.”
MobileNative AdvertisingMartin Gardt & Scott Peterson 2.7.2020State of the German Internet 2020: The brand new keynote from OMR CEO Philipp Westermeyer
MobileNative AdvertisingMartin Gardt & Scott Peterson 27.5.2020Here’s why you should sign up for the Digital Masterclasses 2020
Native AdvertisingMartin Gardt & Scott Peterson 8.4.2020ManoMano: French startup looks to hammer out a role in Germany as an Amazon for home improvement
Native AdvertisingMartin Gardt & Scott Peterson 6.2.2020Dank drops and collabs: How Dixxon turned flannel shirts into USD 20 mil
Native AdvertisingMartin Gardt & Scott Peterson 16.1.2020How a small Berlin nail boutique leverages Instagram for growth
Native AdvertisingMartin Gardt & Scott Peterson 28.11.2019How a German Influencer Leveraged Instagram Filters into 3 Billion Views
Native AdvertisingMartin Gardt & Scott Peterson 26.9.2019Charlie Sheen plugs #askOMR and Ice-T loves OMR—But why?