Masterclasses

Lea-Sophie Cramer is one of the absolute top digital entrepreneurs in Germany. After getting her start at BCG and Rocket Internet, she founded Amorelie in 2013 together Sebastian Pollok. Thanks to a clever public relations strategy, the duo were able to grow both revenue and profit to the eight-figure range. She left Amorelie in 2019 and has since been primarily active as an investor. Through her holding company, she has invested in Plus Dental, Lillydoo and Cleverly. Cramer is also member of the “Junge Digitale Wirtschaft" committee for the German government and is followed by nearly 160,000 people in LinkedIn. Together with Varena Pausder, she hosts the “Fast & Curious” podcast. Currently, she is prepping the launch of her next venture.

Frank Thelen first made his name through “Die Höhle der Löwen,“ the German version of Shark Tank or Dragon’s Den, depending on which side of the Atlantic you’re from. Thelen is now the most-prominent tech investor in Germany. Thelen’s track record includes numerous notable exits, including 6Wunderkinder (sold to Microsoft), Mytaxi (sold to Daimler) and Kaufda (taken over by Axel Springer).

Thanks to videos featuring him criticizing the current state of politics, Rezo has become one of Germany’s most well-known creators. His story dates back to 2015, when already then he was generating views in the millions and is now on his third YouTube channel. Across all channels, he has a total of roughly 4 million subscribers and over 550 million views. But it’s not all politics that his flourishing community has come to expect—he’s also known for entertaining videos that are just for fun.

Piran Asci, born in 1993 in Berlin, is an entrepreneur, mathematician and process enthusiast. He studied mathematics and business administration at Freie Universität Berlin. His enthusiasm for entrepreneurship came about when he won the Funpreneur Competition at Freie Universität Berlin in 2014. He financed his studies and later his start at KoRo by buying and selling Yu-Gi-Oh! and Pokémon cards. The following year he joined KoRo as a working student and in 2016 acquired the company shares of the then founder Roberts.Piran Asci is now responsible for marketing, sourcing and IT.

Expert in privacy-friendly analytics solutions for business. With over seven years of experience in sales and business development, Magdalena is firmly leading Piwik PRO’s sales teams in key EU markets.

Jobst Schumacher is Head of Media & Brand Experience at Philip Morris GmbH. Within the Group, he has held numerous positions of responsibility, including Country Manager Austria, Senior Manager Corporate Affairs and Head of National Force Activation. Now he is part of the biggest transformation in the history of Philip Morris International: the company wants to be much more than a leading cigarette company and pursues the vision of a smoke-free future. Since June 2016, the tobacco company also wants to replace conventional cigarettes in Germany with risk-reduced products compared to cigarettes such as IQOS.

Britta Mikulcic has 20years + agency experience in media consulting and strategy. Now she is sales consultant for choice-driven advertising at Welect. She is a video advertising enthusiasts in terms of creating user-centered brand experience and highest advertising impact without using 3rd party cookies.

Since 2017 cookie- & identifier-less choice-driven advertising at Welect. Former CFO of MediaCom 2007 - 2017, until 2007 Manager Operations Grey Global Group Middle Europe.

Several years of digital media experience and since 2019 consulting media agencies and advertiser at Ad-Tech company Welect. Welect invented Choice-Driven-Advertising, which allows advertisers to reach interested people without the use of cookies and identifiers, due to self-determined users choice.

Jan Mechtel is Co-Founder By Acquisition and Managing Director Germany at the next gen document generation platform Templafy. After his Master's degree in Finance from ESCP Business School Berlin and successful stints at Ableton and McKinsey, Jan founded the Berlin-based software startup Veodin (HTGF funded) in 2010. As Managing Director, Jan led the fortunes of the powerpoint expert for 8 years before managing the successful exit to Templafy. With the acquisition, the entire Veodin team including Jan moved to Templafy in 2018, where he has since played an integral role in Templafy’s product development while also driving strategy for the DACH region.

Michael Müller is VP Strategy & Innovation at Frontify. He has been working at Frontify since 2017 and has shaped topics around product management, growth, and marketing. He now drives strategic initiatives, M&A, and innovation projects.

Experienced Digital Marketing Specialist with extensive expertise in online analytics and tag management. At Piwik PRO responsible for sales activities and product demonstrations.

After many years in agencies, Annina Bleek joined Ströer in 2019 as SVP and heads the Solutions Studio division. Together with her team, Annina focuses on the development of cross-media product solutions and customized concepts and drives the topic of sustainability both externally and internally.

Andreas Heintze is SVP Public Video and in this role responsible for the strategic develpment of Public Video (DOOH) in the whole funnel – including the control of product development in the programmatic tech stack, the product marketing as well as the strategic sales.

Richard Offermann is managing director client sales of Ströer Media Solutions and in this role he is responsible for the entire national customer base. Richard and his key account management team are responsible for Ströer's clients in all different types of media.

With over 20 years of experience in eCommerce, Frontastic founder Thomas Gottheil is one of the real authorities in the industry. The Berliner-by-choice gained his first experiences in digital commerce as early as 1999 and founded the agency Shopmacher in 2005, which is now one of the largest eCommerce agencies in Germany with over 80 employees. With the extremely successful founding of Frontastic in 2017, Thomas Gottheil succeeded in ushering in a new era in frontend technology and establishing Frontastic as the new standard frontend solution for the API economy within a short period of time.

I grew up with computers since childhood, did my first steps on the Internet in 1995, became an Internet software enthusiast and, eventually, a computer scientist. But it was until I worked in consultancy, that I realized that my second passion is to fundamentally design, structure and implement tech organizations that can develop amazing software. Since then, I have worked as a software engineer, delivered international consulting projects in 11 countries, lead teams at Zalando through Radical Agility, became CTO of a PropTech and eventually at Emma, Europe's fastest growing scale-up.

Christina Schlesinger is Chief Customer Officer at Adverity. Her passion is to bring about positive change with innovative data technology and to provide excellent customer service. She enjoys working in a fast-paced environment and has a proven track record of building, leading and scaling multicultural teams. At Adverity, her role includes implementing customer-centric strategies, building and growing customer loyalty through value-add initiatives, and advising clients on organizational transformations.

Bülent Inci is Head of Performance Marketing at the DB Vertrieb GmbH. After he studied Media Information he gained his first working experiences at the Digital Marketing Team of Lufthansa WorldShop, bevor he helped establishing the online marketing for a mail order company for EDV products at a subsidiary of the global operating American Systemax Concern in 2003. Since 2008, he works at DB Vertrieb GmbH, where he supervises the development of performance marketing. Right now, he is Manager of the Performance Marketing Department and responsible for the implementation of national and international performance marketing campaigns for public transport.

David joined Awin in January 2022, having previously been General Manager for Alibaba Group in the UK, Netherlands and Nordics. David brings international digital expertise after 15 years in leadership roles at Alibaba and Google. At Alibaba, David helped hundreds of European businesses to launch their digital operations in China, while establishing and growing the teams in Northern Europe; at Google, among other roles he led the UK Retail & Technology sales and operations teams. With overall responsibility for Awin's relationship with its customers, David's focus is on ensuring that all customers, of all sizes, enjoy success and sustainable growth as they work with Awin.

As Senior Director of Business Development DACH, Simon Köpp is responsible for The Trade Desk's new customer business in the DACH region. The Hamburg native is an expert in the field of Programmatic Advertising and Marketing Science. Before joining The Trade Desk, he held leading positions in marketing and sales, including Marketing Science Partner at Facebook and Sales Director at Adform. He has also held positions as Ad Technology Manager at media agencies, publishers and technology companies. Köpp regularly teaches courses in online marketing and ad serving at the Hamburg Media School and the Adzine School.

Manuel is a recognized technology tactician with 15+ years’ experience in the evolution to customer centric delivery models in various industries including leadership as a program director in several large CX software implementations. With a pragmatic approach and entrepreneurial spirit, he has broad international experience in the US, UK, EU & APAC. Manuel has a Bachelor in Economics (Eisenstadt, Austria) and is a Federal Certified IT Specialist in Switzerland. At Bloomreach Manuel is responsible for the Strategic Advisory of customers in their digital and Commerce Experience transformation.

Together with a team of martech consultants, data scientists and CX experts, Nils solves strategic challenges in the field of customer engagement and customer relationship management. In this context technology acts as an enabler, only in combination with an efficient operating model and pragmatic change approach great results will be achieved.

As Vice President CRM and Performance Int., Gregor is responsible for Customer Engagement, Customer Data Strategy, CRM and Customer Insights at Miele. In this role, the interests of the customer are taken care of cross-functionally and centrally and communicated to the various divisions. True to Miele's motto "Immer Besser" (Meaning Always Better) we consistently focus all our activities on the needs and wishes of our customers. Before joining Miele, Gregor managed the European Amazon business at Canon, among others, and worked for various other international companies in the FMCG environment.

Dirk is Vice President for Product Marketing and Communications at Deutsche Post, Bonn, for which he has worked since 2007. Previously, he worked in advertising agencies and for brands such as Bosch, Karstadt, Nestlé and Hochtief. After studying economics in Bochum and Bern, Dirk completed a doctorate on "Language and Dialog Marketing" at the University of Surrey in the UK and a master's degree in "Behavioural Science" at the London School of Economics.

Yvonne is responsible for special sales for dialog marketing. Her goal is to expand physical dialog marketing among "heavy users" thanks to hybrid solutions and thus digital connectivity, and to win over newcomers from e-business to include print mailings in the marketing mix.

Katarina Eres has been at home in digital for 15 years: first at Condé Nast as Sales Director for the publisher's online publications, and since 2014 at Outbrain, one of the leading recommendation platforms on the open web. As Director Mid Market & Publisher Sales, she advises clients on developing their native advertising strategies. Katarina manages some of Outbrain's largest clients, helping them achieve their goals - from awareness to performance.

Since the end of 2019, everdrop has declared the battle against plastic waste and environmental pollution. The start-up for sustainable household products has already saved 6 million plastic bottles with its community. In addition to sustainability, everdrop also stands for innovation and good design - and a great team that has a common conviction: To make the world a little cleaner every day. At the heart of this team: founders Chris Becker and David Löwe. Before everdrop, David Löwe worked at Hubert Burda Media in publishing for many years and later with his creative agency for consumer products.

Paul Maier has specialized in performance and data-driven marketing for over five years. Starting at Bergzeit, he has now been responsible for the SEA, retargeting and display channels as Senior Performance Marketing Manager at Marc O’Polo for over two years. Marc O’Polo claims to be one of the leading sustainable casual lifestyle brands in the global premium segment. In this context, Paul is also responsible for the international orientation of his channels.

Helen Daseking has been working in digital marketing for over ten years and is responsible for video intelligence's (vi) agency relationships in Germany as Director Agency Sales. Prior to that, she worked at the native advertising company plista and at GroupM as a team leader in sales as well as an account manager.

Tim Nedden is co-founder of Finc3 Commerce, one of Europe's largest agencies for Amazon and marketplace marketing. With 150 colleagues Finc3 Commerce helps brands like Unilever, Bosch, tesa or Essity to globally scale their Amazon and eCommerce business.Tim is co-author of the OMR reports about Amazon and Amazon advertising, he is a frequent speaker on conferences and a member of the advisory board for Zalando Media Solutions.

TBC

Sven Bieber joined Spotify in 2016 and currently serves as Head of Sales for Germany and Austria. Prior to Spotify, Sven was Group Manager Planning at OMD in Düsseldorf. He gained his expertise in (online) audio during his nine years at RMS (Radio Marketing Service) where he held several roles from Sales Manager to Head of Digital Media to member of the Executive Board. In 2015, he started his own business as a consultant with the company audioStep before moving to Spotify.

Marie Walowsky studied business psychology and is part of Lookfamed as the Head of Campaign Management since 2017. She and her team conducted high-performing Influencer-campaigns with reputable brands and consults them regarding strategy and creator-choice.

Johannes (better known as @jo.semola on TikTok and Instagram) got through his wife Sarah into backing bread and gained a lot of expertise in this area over time. Now, he turned his passion into a career and shares it with over halb a million people on Instagram and TikTok. Due to the strong connection to his community and the focus on short-video-content his channels reached 9 million people in a short period of time.

Sebastian Röske is co-founder and coo of the influencer marketing agency Lookfamed based in Göttingen. Since 2016, he and his team, consisting of experts from all relevant areas of online marketing, are conducting high-performing influencer-campaigns with reputable brands.

Carsten Robitzki focuses on the automation and optimisation of business processes through software solutions, using the methodological and technical possibilities of IT. He is an expert in enterprise architectures and methodology in the approach to IT projects. Before becoming self-employed, Carsten Robitzki worked for 14 years in management positions for international software companies. He is the managing director of forbeyond consors GmbH and responsible for the Kiel location.

Claus Hänle is an expert in process and organisational design, requirements management and software selection with extensive experience in the e-commerce and PIM environment. He gained the necessary know-how in 20 years as a consultant and project manager. During this time, he worked in management positions for consultancies, international trading companies and software manufacturers. His professional focus is equally on B2C as well as B2B. He is the managing director of forbeyond consors GmbH.

Stefan Schmid is a Principal Consultant with extensive operational experience in the areas of e-commerce, product data, marketing, sales and project management, with a conceptually oriented hands-on mentality for efficient and customer-oriented business processes. The focus is on requirements and process modelling as well as conceptual development of e-commerce & PIM solutions. Previously, he worked for a pan-European trading company (on- & off-line) in various areas. After setting up the Digital Media department in Group Marketing, he was most recently in charge of e-commerce (incl. PIM).

As a business consultant and product owner, Viktoria Hoffmann focuses on requirements management and the analysis and design of solutions in the product data environment. In addition to providing specialist support in data management, she brings together specialist and technical requirements in the system context.She was responsible for project management in both B2B and B2C environments, including structuring and designing the backlog and coordinating the team.

Paul-Christian Brenndörfer supports startups in branding and marketing management. As Strategy Director at Jung von Matt, he focuses on special solutions for the needs of young brands. Previously, he held various positions for the JvM Group, including for customers such as Vodafone, Saturn and ShareNow.

Louise Leitsch is a passionate social psychologist and has dedicated herself to science, data and statistics. In her academic research, her primary focus has been on decision-making in economic situations and on cooperation in social situations. Today, she is a lecturer in Business Psychology at the Fresenius University of Applied Sciences and Director Research at the Appinio market research platform where she leads the research-team. She supports companies from a wide range of industries in the development and implementation of their market research projects.

Driven marketing strategist and manager with experience developing and growing online and offline marketing initiatives, leading international teams, and overseeing long-term digital project builds. Motivated self-starter able to dive into new challenges at a fast pace and work well within a team. Analytical thinker adept at improving processes and results while never losing sight of the big picture.

Jörg Nottebohm joined Contentsquare in November 2017 as Industry Lead Retail & Travel Germany. As one of the first employees on site, he helped to establish Contentsquare in Germany and is now responsible for the Retail Sales Team. Previously, he has worked for Marketo and Adobe, among others, and also founded his own online store.

Leonie is an early member of Channable's German-speaking Customer Success team. Since the end of 2019, she has been working with our existing customers and partners to help them make the most of the tool's capabilities and achieve their e-commerce goals.

Tom Maier started his digital career in affiliate marketing and worked for leading affiliate networks. He played an important role in new business for the Berlin-based tech company Sociomantic Labs. Since 2017, he has been supporting software companies in their growth in the DACH region. As Head of New Business DACH, he has been part of the Channable team since January 2020 and is the first employee to onboard brands and agencies from the Berlin office.

Alina Kuhnert joined Channable in 2018 and is responsible for the onboarding of new retailers and agencies looking for automation in online marketing. Through her daily contact with brands and agencies, Alina knows how current needs, trends and requirements develop in the eCommerce market.

Olaf Brandt is the managing director of etracker GmbH, the European expert for data privacy-compliant tracking. The web analytics solution etracker Analytics works cookie-less by default and does not require consent, so that all visits and conversions are tracked in compliance with the law. Signalize is the web and mobile push marketing platform from etracker. It allows companies to send short messages centrally to all recipients, regardless of whether they are app or website users, via browser or Wallet News Card.

As an agile CRO expert and Head of Sales at Kameleoon, Malina Schwab knows all the crucial differences and special challenges of the various industries to increase conversion rates in online stores and on all digital channels. What drives and inspires her every day is helping customers to identify their uplift potential and boost their sales.

Christoph Rottler is Managing Director DACH at Kameleoon. With more than 10 years of experience in A/B testing and personalization, Christoph has completed hundreds of conversion optimization projects from SEA/ SMA to on-page campaigns.

Christian J. Ward is the Executive Vice President and Chief Data Officer at Yext focused on the expanding applications of knowledge graphs and data asset optimization. His focus is to help Yext clients identify, value, and structure their knowledge graphs to maximize their data value. Ward is the co-author of the Amazon top release Data Leverage: Unlocking the Surprising Growth Potential of Data Partnerships and has developed and executed hundreds of data partnerships around the world, from small entrepreneurial firms to the world’s largest data companies. Ward worked for SourceMedia, Infogroup, and Thomson Reuters. He has been quoted in publications like the Wall Street Journal, Forbes, Fortune, and GeoMarketing.

Corinna Hohenleitner is representing Criteo as Managing Director in Germany, Austria and Switzerland since 2020. She also holds the role of Vice President within the German Association for the Digital Economy (BVDW) since 2021. Prior to that, she played a key role in shaping Criteo's business in Germany for seven years, initially as Senior Account Strategist and Head of Account Management Retail & Telco. Most recently, as Industry Director Retail, she was responsible for the core business in the German market as well as for partnership relations with retailers and retail brands. Corinna Hohenleitner studied Business Informatics at FOM Essen and worked for kajomi and Conversant. She has over 15 years of experience in the digital economy.

Tobias Lange is Head of Online Marketing at the Popken Fashion Group since 2020. Together with his 25-strong team, he is responsible for all online marketing activities for the brands Ulla Popken, JP1880, Studio Untold, and Gina Laura in twelve markets. Tobias draws on more than twelve years of experience in digital marketing, from SEO to a full focus on performance marketing in the agency business.He loves to deal with projects that drive harmonization of marketing, tracking and automation. His focus is on customer-centric and technologically advanced B2C e-commerce, which allows performance marketing to be used in a targeted way for customer and market development.

Johannes works as Lead Product Marketing Manager at Facelift, Europe's leading Social Media Management software provider. Coincidentally, this also includes leading the content marketing team. At the core, Johannes believes in solving actual customer problems in order for them to really have an impact on social. Three things help him with this daily endeavour: curiosity, data and delicious cheese.Prior to Facelift, Johannes lead the German branch of the global leadership development organisation AIESEC and worked in sales as well as marketing for Germany's leading face2face fundraising agency DialogDirect. All of that while originally being trained as an economist with a focus on labor market economics.

As a marketing manager with Facelift's demand generation team, Julia is an expert in social media marketing, product management, PR, and paid advertising. At Facelift, she's part of the social media team and responsible for the company's official channels. She also hosts the Facelift 30 Minutes podcast and represents the company regularly as a speaker. Also she works on Facelift's email marketing and is involved in the development and implementation of innovative content formats

Christian Voß is CMO at Sedo and also responsible for the Domain Brokerage division. As a former managing director of an online marketing and SEO agency, he also knows how central domains are in any marketing setup. Christian can tell spectacular stories about domain purchases and sales and knows what to do if a domain is already taken.

Michael Piotrowski leads the marketing team of InterNetX and is not only a marketing pro, but also an experienced domain strategist. For years he has been following and supporting various brands in building a successful domain management and knows the dos and don'ts. From success stories and tips to worst case scenarios, he will give you many insights and tells you what has been happening in the domain universe since 2010.

As Customer Success Manager at AB Tasty, Denise looks after a diverse portfolio of clients from e-commerce, insurance, logistics and media. She helps brands like Fleurop, Loberon or Hermes to sustainably optimize the customer experience through experimentation and personalization. Her extensive experience is based on previous positions in customer support at Airbnb, JobTeaser and HRS.

Jana Detering is part of the AB Tasty team in Berlin and as an Account Executive works closely with our prospects in DACH & CEE to find the right setup for effective customer experience optimization. Her ultimate goal is to build long-term and successful relationships with our clients. Previously she worked in online marketing in Dublin for companies like Google and Adroll.

Marc is Director Sales Western Europe at AB Tasty - a leading global provider of feature management, experimentation and personalization solutions. Based in the Berlin office, he works on the overall strategy for the market in the region. It is particularly important to him to ensure holistic planning from new customer acquisition to existing customer support in the long term. Marc has 10 years of sales experience and most recently managed the DACH/South market at Falcon.io.

As Head of Technology Partnerships for AB Tasty, Devon works across the entire partner ecosystem to help our clients build best-in-class tech stacks to supercharge their experimentation roadmaps.

Lena Dietrich is Senior Partner Manager DACH and has been an expert in e-commerce for more than 5 years. At the beginning of her career, she worked for a well-known shop system, where she built up an international partner network. In 2021, Sendcloud was able to win Lena over, where she now supports partners and customers as a shipping expert. As a Sendcloud expert, she shows merchants how they can save time and money with the optimal shipping process.

As Enterprise Account Executive DACH at e-commerce shipping service provider Sendcloud, Kevin Spindler helps large customers optimise their shipping process and meet their customers' expectations. Now an expert in e-commerce for several years, Kevin knows how to prevent purchase abandonment, increase conversion and turn customers into loyal return customers.

Mareike is the founder and product developer of nkm. After starting her skin care company in her living room, nkm now sends out tens of thousands of packages a year.

Markus has many years of experience in the logistics industry and is the managing director of nkm Päckchen GmbH, which ships nkm orders as well as packages for sustainable start-ups.

Tina Herrchen has been with gkk dialog since 2015 and is responsible for strategy business for the agency group as well as Account Management for the creative business at Frankfurt. Former positions include Wunderman, Deutsche Post and Future Marketing. She is a customer experience management specialist and integrates abstract, strategic thinking with operational excellence. In doing so, she has broad and deep knowledge in CRM (lead management and loyalty). Her references in BtB and BtC include large accounts in the CRM industry in automotive, financial services, telephony and retail. Currently she works for Apollo Optik, DekaBank, nicko cruises and Omnicare.

After studying statistics and working in market research at Deutsche Bank, Postbank and the Schober Group, Meinert founded marancon GmbH in 2006. This analysis boutique supports its clients in better understanding customers and their behaviour. For this purpose, the 1st party data of the clients is analysed and interpreted using statistical methods. In 2017, he founded B2B Smart Data, which operates web intelligence in the B2B environment using AI and BIG DATA. Teaching assignments at TuCed (Chemitz), adg (montabaur) and IMC (Frankfurt) round off his activities, along with association jobs at AIKA (Board of Directors) and DDV (Head of KC "AI and Customer Centricity). This leaves little time for Trathlon training.

Lars advises companies on the development of holistic personalization and customer experience strategies with the aim of securing a sustainable competitive edge in increasingly disruptive markets. He takes a client-customized approach to marketing transformation via the expansion of data, technology and customer intelligence. With many years of experience as a marketing leader in travel, lifestyle and retail industries as well as in startup think tanks, Lars brings a customer-centric business perspective and an agile methodology set.

Jochen Töpfer is SVP of Professional Services EMEA at Acxiom International. Within the context of data-driven solutions in marketing (data, martech and adtech), he is responsible for services ranging from consulting and analytics projects to end-to-end solution integration.

Eric Heiliger serves as Vice President Strategic Growth EMEA at Acxiom, a position he’s held since October 2020. He has long followed the evolution of marketing, particularly with the explosion of siloed data and channels by which brands can now reach customers. Armed with this knowledge, Eric manages a team focused on enabling well-known brands to deliver future proof data driven marketing.

As CEO of fischerAppelt AG, Bernhard Fischer-Appelt is an entrepreneur and investor in the field of digital media and communication. From 2018 to 2020, the communications expert conducted research as a fellow of the Weatherhead Scholars Program at Harvard University. There he was working on future predictions and their history, as well as the aspect of autonomy in innovation management. Bernhard Fischer-Appelt holds an M.Sc. in Economics from the London School of Economics and is the author of management books such as the "Moses Method" and recently "Zukunftslärm".

Dina is Head of Sales DACH at zenloop, the leading integrated experience management platform in Germany. Together with her team, she advises companies in different industries on building and expanding their customer experience management. Previously, Dina built sales teams at Meltwater, a Scandinavian data analytics platform, and studied in Augsburg, Bordeaux and Lisbon. With her background in education and communication, her approach is driven by a strong employee and customer focus.

Sandra is responsible for the holistic optimization of the customer experience at Thalia, the largest retail bookseller in Germany. She is working on the strategic development of the customer-centric approach. Previously, she held various positions in the e-commerce and marketing environment at Thalia and the Bertelsmann Group.

Matt Ramerman is president of Sinch for Marketing, a mobile engagement consultancy and personalized mobile messaging platform. Sinch for Marketing, part of Sinch, a global leader in cloud communications for mobile customer engagement, helps brands build, deploy and support an omnichannel strategy in order to strengthen their relationships with their customers. Previously, Matt was CEO and co-founder of Vehicle, which was acquired by Sinch in 2018. Matt was also a principal with one of the largest privately held full-service agencies in the U.S. working with iconic brands such as AT&T, T-Mobile, HTC and Microsoft, among many others.

Albrecht is the Head of Revenue Operations at Bambuser. He leads a cross-functional team with the goal of making the world's leading provider of Live Shopping solutions more efficient and effective. Prior to joining Bambuser, Albrecht worked at Google, consulting some of their biggest advertising clients in the DACH market on digital growth.

Justice Mvemba has been working in eCommerce since 2017. As a Customer Success Manager, she dealt holistically with the topic of live shopping and looked after customers such as Douglas, Tamaris, Hagebau and many more. Together with the brands, she developed the first successful live shopping channels in Germany. With her experience of more than 600 live shows, she can contribute her expertise on the topics of generating reach and winning new customers in a targeted manner. As Head of 42 Stream, she not only focuses on holistic advice and the development of live shopping channels, but also ensures that clients hit the desired number of viewers in the live shopping streams through the innovative "42 Stream" technology.

I joined P&C Düsseldorf as a fashion management trainee in 2014 and worked as a fashion buyer, among other things. I have been working in the field of content creation in marketing for over 2.5 years now. In addition to creating creative concepts for positioning the brand on all relevant social media channels, such as Instagram and TikTok, I am responsible for the editorial content of the stories and the feed as well as all other campaign content on these channels. Furthermore I am in charge of new and relevant social media and online marketing trends, such as live shopping.

Josi is enthusiastic about new e-commerce trends, has a passion for marketing topics and loves the face-to-face exchange with brands and suppliers. At P&C, she is team lead for Brand Relations & Retail Media and responsible for all relevant topics in this segment together with her team. In this context, they plan marketing campaigns and native advertising concepts with retail partners, especially in e-commerce. During her studies, Josi spent half a year in New York, where she majored in HR and Persuasive Communication and subsequently completed a Master's degree in Marketing & Communication. New technologies and growing trends have given her the opportunity to oversee exciting projects at P&C and help shape formats such as live-shopping.

Saskia's heart beats for innovations, digitalisation, performance marketing & technology. During her studies Media Management at Hochschule der Medien Stuttgart, Saskia developed a love for data-driven marketing. After her time in a consultancy, she tested her passions in various online marketing roles within the P&C Düsseldorf Group. Currently she is responsible for Paid Social as a team lead. Therefore she is also responsible for the promotion of live shopping.

Born in Vorpommern, studied history, 9 years of experience as a guide on outdoor tours. Benjamin Uhlmann's career is rather atypical for digital marketing. For the last four years, he has been in charge of marketing at Reishunger. Today, he passes on the skills he learned to other companies. As Head of Performance at Advertace, his permanent dissatisfaction drives him to keep breaking new ground. His focus is on a deep understanding of processes and structures in e-commerce.

Johannes Hirsch is Co-Founder and Co-CEO of Advertace, a rapidly growing B2C performance marketing agency from Hamburg. Since it was founded in mid-2020, the agency, which now has 34 employees, has been known for achieving above-average results in the areas of e-commerce, Lead Gen and SaaS through its interdisciplinary teams in creative and performance marketing. Due to the strong focus on user-generated content, Advertace is able to source its own performance-optimized content for campaigns on TikTok, Instagram, Google & co. Johannes is mainly responsible for communication with potential partners and customers. At the age of 22, he is representative of the young, dynamic team.

Sarah is an Expert and Team Lead for Account Management at Advertace. She combines her strong analytical thinking with more than 8 years of experience in online marketing for startups in eCommerce & mobile apps in B2B as well as B2C. She is an absolute all-rounder in digital marketing, specialized in leading & developing teams and building active communities around online products. To top it all off she has solid knowledge of Python, SQL and the will to find new solutions for any eCommerce challenge.

Maximilian Wolf started his digital marketing career in 2017 as a freelance online marketing consultant. Due to his great passion for performance marketing and the desire to rethink the German agency market, he founded Advertace in September 2020. Since then he has been leading the agency with 34 employees and constantly challenges the paid advertising landscape and content creation approach. He shares his experiences and strategies in webinars, articles and podcasts. He also hosts the Digital Commerce Podcast, in which he interviews and challenges decision-makers from renowned digital companies.

Philip Papendieck is one of four founders and CEO of the Intermate Group (part of it: the social and influencer agency Intermate and the social 1st production company TRUEMATES). He is a regular speaker at events such as OMR, DMEXCO, OMK, ISPO, CMCX or the L’Oréal Sinnfluencer Symposium. Before founding the agencies, he was brand manager at the international fast fashion retailer New Yorker, where he was responsible for the content creation for four years. He studied economics at the University of Witten / Herdecke.

Michael Boehler, MD, PhD in human medicine with an additional master's degree in business administration, spent more than 15 years in management positions at renowned pharmaceutical companies such as Novartis, Amgen and Takeda. In March 2019, he joined BioNTech as Head of Global External Communications. Since 2020, as Vice President Global Commercial and General Manager, Dr. Boehler has been largely responsible for setting up the commercial organization and corresponding structures, which contributed, among other things, to the successful market launch of the COVID 19 mRNA vaccine BNT162b2.

Alexander Almerood, an international business economist with an additional bachelor's degree in Business Administration and Management, looks back on more than 10 years of leadership experience in various positions in well-known companies in the healthcare industry such as Teva ratiopharm, Amgen and Celgene. The focus of his career includes marketing, sales and digital transformation of companies. Since December 2020, Mr. Almerood has been Director Marketing & Sales of BioNTech. Here he is also responsible for the global digital infrastructure and was instrumental in the successful launch of the COVID-19 mRNA vaccine BNT162b2 in Germany.

Born in Berlin, she founded her first tech company at the age of 24 after completing her business studies. As an investment analyst on the TV production “Die Höhle der Löwen”, among other things, she gained valuable experience in order to invest in and realize further business ideas. Since December 2021, she has been using her expertise in founding and developing companies as Managing Director of the LinkedIn marketing agency ReachIn Network GmbH, based in Berlin. In addition, Ehret-Kleinau manages two other companies and holds shares in various companies.

Philipp Schultz is an expert in social media, in particular LinkedIn – which has become the most important international platform for B2B networking. After an internship as a PR consultant and social media manager at the Borgmeier Media Group, he temporarily worked as a Trend scout and Trend writer at Trendone GmbH, as a freelance live and studio musician, and as a social media manager. Philipp Schultz has been account manager and moderator for live LinkedIn training at ReachIn Network GmbH since 2021.

Robin Heintze is co-founder and managing director of the online marketing agency morefire. The more than 100-strong international team of great specialists uses all relevant channels in online marketing to achieve sustainable growth for clients. Robin has been working in online marketing since 2005 and has been self-employed since 2009. Through hundreds of projects implemented by the agency in over ten years, he draws on a wealth of experience from almost all areas of online marketing. As a speaker, he can regularly be seen at conferences such as SMX or dmexco and is active as an author in several publications.

Valerie Khalifeh is Marketing Automation Manager at morefire. As a consultant she advises companies on email marketing and marketing automation. She discovered her passion for email marketing in 2016 and hasn't been able to get away from it since. For 4 years, she directed the email marketing activities at the email marketing provider Sendinblue (formerly Newsletter2Go). Finally, she launched the Sendinblue Academy with free certification courses. Privately, she shares her knowledge on her YouTube channel E-Mail Marketing Snacks and on her LinkedIn account.

As Country Manager Germany, Kolja Brosche is responsible for the strategic development of LiveRamp's German business. He brings over 20 years of experience in the digital industry and has held various management roles, including in media agencies, digital marketers and technology and software providers from the adtech and martech sectors. Most recently, as EMEA Agency Alliances Director at Oracle, he managed the international agency partner network for the Oracle Marketing Cloud sector in Europe.

As an experienced Data Scientist Tim currently focuses on Marketing Science to analyze the relationships of campaigns in the marketing mix with the help of AI. With his international data-team at Adtriba GmbH Tim develops machine-learning models which help marketers make strategic and tactical decisions to optimize their budgets and campaigns and increase revenue. Tim's experience ranges from the gaming industry to fin-tech and his broad knowledge allows him to apply statistical concepts to marketing with a fresh perspective from other fields.

János is passionate about democratizing and demystifying AI, ML and data science. To achieve this he co-founded Adtriba GmbH in 2015 to provide machine learning solutions for marketing measurement and optimization. Adtriba’s software is aimed to enable companies from various industries to make marketing more transparent and become independent of the big advertising platforms. To further democratize data concepts and their importance János is co-hosting the “Datenkasper” Podcast. By interviewing data practitioners he learns and shares with a broader audience how different companies approach successful data-drivenness. All in a very Hanseatic direct and non-BS type of style!

Dr. Tim Wiegels is an experienced leader and expert in all things Data with a background in academia as well as the mobility, health, mobile gaming, social media and general tech & internet industry. Demonstrated history of building, structuring and growing international teams for Data Science / Machine Learning, Data Analytics, Data Engineering and Warehousing with an analytical, flexible and pragmatic mindset. Tim’s strong hands-on and can-do attitude is complemented by experience in political lobbying and convincing authorities, legislators and decision makers.Tim enables people and companies to think and act data-driven by educating and providing the right tools, establishing platforms and data support to excel in their domain!

Eva Sandner is a team leader in User Experience Design and UX Owner at Bosch Healthcare Solutions. Eva has 8 years of professional experience in user experience design, brand management, and digital corporate design.

Saskia Marquart is a Product Owner at the User Interface department at Bosch.IO GmbH. She has 5 years of professional experience in the field of digital product development, project management, and communication.

Jörg Heidrich is Executive Director User Experience at PIA UDG, one of Germany’s leading agencies in the field of digital transformation. With over 15 years of experience in digital agencies, Jörg is an expert in user experience, digital product development, and marketing.

Nicolas Hürner is Agency Lead for the DACH market at Frontify and is working with some of the most significant strategic partners and agencies. Nicolas has been with Frontify for over four years and has more than ten years of professional experience in SaaS and Business Consulting.

Keep it smart and simple. Lots of experience in Marketing of global payment and financial service providers, with great passion for integrated B2B campaigns. Currently in the making Checkout.com known in the German-speaking markets.

Since 2021, buycycle has been turning the used bike market upside down. The team's vision is to motivate more people to cycle and to offer a sustainable alternative to new bikes. Theodor Golditchuk is co-founder and builds up the marketing for buycycle. Previously, he worked as a management consultant with a focus on digitalization of business processes.

Christoph Emminger has been part of the Chrono24 team since 2014. With the introduction of the transaction and payment system, he was responsible for the essential step in the transformation from a classified to a transactional marketplace. Today, he mainly focuses on the regulatory and procedural challenges for the payment processing of the global marketplace for luxury watches.

Nicolas Dittberner has been with Asana Germany from the very beginning. As a Customer Success Lead, he advises enterprise customers on the introduction of Asana with expertise in change management and workflow automation. The workforce transformation expert previously worked at Udacity and Upwork, among others, where he was responsible for developing the DACH region.

Steffen is Asana power-user at AWIN AG.

In her role Sonja works with multiple clients of various industries and hones in on their specific use cases. She supports her clients to optimize us and be successful with Asana. Before her current role, Sonja was in the Customer Success department at Asana. Prior Sonja worked at Adobe in a similar role.

Frank Trefzer has decades of experience in the MarTech industry and is Managing Director DACH at Tealium. With his proven expertise and knowledge he is supporting companies to implement a data-driven marketing approach, creating a unique and personalised customer experience.

Robin Geier is EMEA Lead Business Value & Strategy at Tealium and an expert in the solutions offered by the global leader in Customer Data Platform. With more than 9 years of experience in online marketing, he uses his knowledge and expertise to help companies get started in the German-speaking market. He specializes in optimizing the customer journey by using customer data and Tealium's solutions.

Sam Miller is a Senior Strategic Business Consultant at Braze, a Customer Engagement Platform that helps to humanise the conversation between customers and brands. As a member of the Strategic Consulting team’s Growth Practice, he turns industry trends and customer challenges into growth opportunities and sustainable value for customers. He has over 5 years of experience within the MarTech space and focuses on the benefits of a customer-centric approach to marketing & engagement. Before Braze, he was a Data & Intelligence Lead at WundermanThompson Technology and a Personalisation Analyst at dunnhumby, working on the Tesco grocery business.

Experienced, passionate and motivating leader over almost 15 years in a very broad range in terms of nationalities, cross country, hierarchies, departments. Passionate about initiating and managing change processes to leverage innovation, digitalization and customer centricity.

Thomas Kammerer is Chief Sales Officer at Conversion Maker, a technology company for conversion rate optimization and exclusive partner of the online review management solution Retamo. As an experienced expert in data-driven optimization strategies, he knows the most relevant best-of-breed solutions in the digital world. Together with his team, he consults companies on their ideal tech stack. Most recently, Thomas Kammerer managed the sales team of the French A/B-testing and personalization platform Kameleoon. During this time, he was able to gain an immense knowledge of consumer psychology, which he regularly shares with his network.

tbd

Justin Drews is responsible for the self-service solutions at Teads. He is the contact person for agencies and advertisers who implement complex campaigns based on data and optimize them using AI. Using Teads Ad Manager (TAM), target groups can be addressed cookielessly and individually at every funnel stage. Justin advises clients on strategic campaign planning as well as tactical implementation of media activations in display and video. Before joining Teads, Justin Drews was responsible for managing various media budgets at agencies, most recently at GroupM agency Wavemaker.

Björn is Senior Director Marketing & Communications at The Global Media Platform Teads. The communications professional has years of experience in public relations and marketing and promotes the growth of Teads with PR and marketing measures. He also represents the company at industry and association events. Björn is chairman of the focus group digital video in the BVDW. Björn was Director Public Relations at Ströer where he was responsible for public relations and committee work as well as marketing. Further stations in the former army officer's career were the agencies MilKom Partners, Mondia Media and Sportfive.

Michaels experiences focus on the topics "digitization", "agile project management" and "online marketing" especially in the FMCG and B2B area. These are his professional experiences: - Online Marketing for Jacobs Douwe Egberts - Brands: Jacobs, Tassimo, Senseo, Piazza Doro - Foundation and set-up of the agricultural portal www.mein-bauernhof.de with the goal of market leadership - Project management and key account at Interwall GmbH - Team Neusta - Brands: Volkswagen - New business team at Mondelez for clients in the digital environment - Brands: Milka, Oreo, Jacobs - Content production for digital channels at hmmh - Brands: Tchibo

Tom Rother is heading the sales department in DACH region of the leading global affiliate marketing network CJ Affiliate. Bevor joining CJ in 2019, Tom defined, developed and executed digital marketing strategies for leading global and national companies like Telefonica, Accenture and Medion. He is an accomplished senior digital marketing and sales executive with 18+ years of digital marketing experience in a global landscape. CJ creates successful marketing partnerships through individual pay-per-performance programs with measurable results.

As Group Director Client Development at CJ Affiliate, Petra Semle holds full responsibility of the success of the “Advertiser” customer segment. Part of this role is managing and developing all CJ account teams in the Munich office. Petra started in 2012 as an account manager since that time she has been strategically developing a large number of local and international brands. Prior to that, she gained many years of experience in mobile messaging & payment as well as mobile marketing.

A pioneer of strategic digital business: Commerce, Marketing-automation, Personalization and Technology with the customer at heart. Over 15 years of experience in implementation and strategy projects, from development to C-Level consulting.

Julian Drees is leading large-scale CX transformations at KPS, bringing expertise in the area of Marketing, CRM and Commerce always with a strong focus on customer loyalty and retention. He is experienced in different industries such as luxury or wholesale and distribution.

Silke Hoersch has been working in Marketing, Sales & Business Development for 20+ years. Always active in the software business, Silke was one of the first pioneers in digital marketing: In her previous roles at a US software company, she brought digital lead generation into the company with the "birth of Google Ads", and has been observing the changes of the web with utmost curiosity ever since. As a mother of 3, Remote Work is a must for her! She was one of the first to take embrace Hybrid Work to successfully balance family and job. What she values most about Remote Work is the focus time, and what she loves about office life is the face-to-face exchange with the team.

Nik Kahoun is a passionate digital marketing professional and works at AnyDesk as a Social Media Manager. With a strong focus on performance marketing and lead generation, Nik moved from agency life to one of the fastest growing companies in Germany in 2020 – and the journey has brought him not only to Stuttgart, but to numerous other places around the world: Remote Work is not just a theory for him, but part of his career at AnyDesk. He has already worked from Thailand and Mexico and knows about some do's and don'ts, which he is happy to share with other marketing professionals or digital nomads.

Matthäus Michalik is founder and managing director of Claneo, one of the leading German online marketing agencies for international search & content marketing based in Berlin. With his expertise, he advises start-ups, SMEs and corporations in the areas of search engine optimization (SEO) & content marketing. In addition to advising large and international clients, his responsibilities fall primarily in the areas of agency marketing and new business. Together with a strong team, he shapes the agency and defines its future and strategic direction.

Oliver Hülse has been with Integral Ad Science as Managing Director for Central & Eastern Europe since April 2017 and is responsible for the growth and positioning of the company in the regions. Hülse has been in the media industry for more than 20 years and was Managing Director at Rocket Fuel before joining IAS. He began his career in digital media sales at German media companies such as the Milchstrasse publishing group and Tomorrow Internet AG before he was appointed VP International Operations at Interactive Media CCSP GmbH.

Silvia Lange is the founder and CEO of medialabel and the Influencer Tech Company hi!share.that. Before founding her own company in 2016, she worked as International Head of Marketing, overseeing teams from 42 countries. Driven by her 15 years of marketing expertise, she has been pursuing the goal of scalability, measurability and partial automation of influencer marketing for 4 years with her business partner Tivadar Szegeny. They start where others stop, go beyond the common KPIs and offer a variety of billing models. The duo has succeeded in establishing performance-based influencer marketing with smart technology as a standard. Lange is responsible for Business Development, HR, Community Management and Accounting.

Ole Mehles has been working at OTTO since September 2016 and is one of the initiators of the OTTO Display Network. Nowadays, Ole is responsible for the self-developed Programmatic Stack as Product Manager. Prior to OTTO, he worked at Bauer Media Group for three years, where, among other things, he was responsible for programmatic inventory marketing.

John Harder has been working at OTTO since May 2016 and co-founded the OTTO Display Network. Nowadays, John is responsible for the technical development of the Programmatic Stack as Product Manager. As a graduate media computer scientist, John previously worked as a freelancer in various market areas.

June Sun Neyenhuys studied until June 2021 in the Bachelor Product Design at the Berlin University of the Arts and Textile Design at the Weissensee School of Art Berlin. She works at the intersection of innovative, sustainable material development and conceptual design. During her studies, she specialized in the development of brown algae-based materials. From this context, the interdisciplinary team mujō formed in 2018. In 2020, she and her team deepened the startup idea of brown algae-based packaging materials as part of the DesignFarm startup grant. Since the StartUp founding in 2021, Juni has been focusing on the implementation of mujō's vision and company building as a co-founder.

coming soon.

Annekathrin Grüneberg is an industrial engineer for chemistry and process engineering with specialization in polymer technology. She has also been a Design Thinking Coach trained at HPI since 2017 and works as a passionate freelance innovation coach for clients such as vodafone, SAP, Rolls Royce, Fujitsu and the German Federal Ministry for the Environment. She is co-editor of the book "Future Skills: 30 Zukunfstentscheidene Kompetenzen und wie wir sie lernen können". In her life, she is always accompanied by her enthusiasm for creating learning spaces in a wide variety of contexts. As co-founder of the startup mujō, she is able to combine her passions for biopolymer-based materials development, innovation and vision development.

Mischa-Alexander Knief is Head of Brand Communication at Philip Morris GmbH. Within the Group, he held various positions in marketing and has been working for years to make the brand more tangible. His responsibility was also the "Make Tomorrow New" campaign. The competition, which is staffed by the high-calibre jury of Tim Mälzer, Lea-Sophie Cramer, Fynn Kliemann and Philipp Westermeyer supported the best 30 future ideas in Germany with a total of 1 million €. His long-term goal is to establish the brand as forward-looking, progressive and approachable in the minds of smokers to bring the company a step closer to the vision of a smoke-free future.

James Ardinast was born in Frankfurt am Main, Germany, in 1972. In 1995, he graduated from Boston University with a bachelor's degree in Hospitality Administration. In 2003, he founded IMA CLIQUE with his brother David. Today, IMA CLIQUE consists of the bars & restaurants BAR SHUKA, SHUKA BAR, Shuka Cafe & Stanley as well as the consulting and creative agencies IMA and Urban Tribes. Concepts such as the off-location club LIDO, the 100 YARDS block festival or the Urban Hot Spots have also sprung from her pen. IMA CLIQUE is known for its innovative and individual projects. James is also on the board of DEHOGA Kreisverband Frankfurt, Initiative Gastronomie Frankfurt and TAB Verein zur Förderung kreativer Projekte in Frankfurt.

Armin is a tenured professor of Media Economics at the University of Hamburg and director of the MBA programs of the HMS– a public private partnership of selected universities, the city of Hamburg and a foundation of more than 50 renowned digital and media companies. As his professor he was one of Philipp Westermeyer’s early mentors and one of the founding fathers of the OMR. His background includes a Ph.D. in Economics, a full time professor position at the Bauhaus University, over 15 years of university teaching and entrepreneurial experience in a variety of management areas. He has published, presented, and consulted in many areas of economics, policy and management.

Sven has been Chief Digital Officer (CDO) of Krombacher since 2017. Until March 2017 Sven was Senior Account Executive for Twitter DACH. In this position, he supported some of the biggest brands and media agencies in Germany using Twitter to achieve their goals.He moved to Twitter from IKEA where he led the digital and social media team and was responsible for overseeing all online and mobile projects.Before joining IKEA, Sven was Digital Communications Director for Weber Shandwick in Germany, Chief Marketing Officer (CMO) and Head of Public Relations for the VZ Network Group, the holding company that owns German Facebook competitor StudiVZ.

Jan is the founder of a FinTech, which is rethinking company pension schemes in Switzerland. Previously, at Scout 24 in Switzerland he built up FinanceScout24 from scratch and, as CMO, was responsible for all marketing activities. Prior to that he was responsible for marketing and digital commerce at Thomas Cook in Central Europe.

Max ist Head of CRM at OBI. He engages and converts customers alongside the DIY journey through email and mobile messaging, campaign management, communication strategy, data analytics and by building a modern CRM tech landscape. Since 2017 Max develops new services and products to build the DIY retail business of future. Previously he worked in research at the interface between marketing and finance and as a business consultant for the Boston Consulting Group.

> Nerd, Father, Farmer, Innovator, Digital Entrepreneur > Managing Director of Miele X. Miele’s Digital Upgrade > Advisory Board Member, Investor, Simplifier > Global Speaker (CES, SXSW, TED talk, SMX, DMEXCO, …)

Mathias Damm is responsible for the commercial development of the data collaboration product 1plusX Connect. Here he acts in the central role between the demand and supply side to accelerate business opportunities and innovation through technology. Data- and media related topics have been the primary focus during his career in the Ad Tech industry. Previous roles include Head of Partner Sales at Retail Media Group and Team Lead Business Development & Sales at Ve Global.

I started my career in a media agency responsible for Paid Search. After 2 years I transferred quickly in to the tech side of digital advertising and executed as technical Project Manager MarTech Projects such as the implementation of the Google Marketing Plattform for a retailer in southern Germany. After 4 years I transitioned to a consulting company, where MarTech, especially the usage of Data Management Plattforms, where at the core of my tasks. Since 2020 I am responsible for the Unilever Cloud for the DACH region and I am also part of Unilever Data Strategy ,which also entail the evaluation of possibilities, how we can utilize our data best in cooperation with other tech vendors and publishers.

Arne Steinmetz acts as General Director Client Services, Data & Ad Operations for Ad Alliance. His area of responsibility includes IO and programmatic advertising for TV, ATV, print and all digital genres, as well as the Ad Alliance's Ad Technology Stack including data solutions. Until 2019, as Executive Director Digital, Arne managed the programmatic advertising, ad tech and publisher management departments at G+J e|MS and helped shape the marketer’s transition into Ad Alliance. Previously, he held various positions at arvato mobile and Gruner + Jahr in the areas of mobile entertainment, mobile advertising and ad technology.

As Stripe's first platform partnership manager in Continental Europe I manage and nurture established partnerships with SaaS Platforms to enable our partners’ success. In addition I contribute to shaping our platform partnership strategy and identify both new areas of focus or existing areas that can be improved across our partner ecosystem.

Nikbin Rohany is CEO of the SaaS provider Shore, which develops and distributes an appointment booking and shop solution for SMEs. Digitisation and the success of small and medium-sized enterprises are Nikbin Rohany's vision and passion, whether as founder, CEO, investor or advisor - and have been since he studied computer science.

Benedikt Sauter is a founder by nature. Immediately after studying computer science, he and his wife Claudia started their first company to produce microcontroller boards and sell them via their own online shop. Since he didn't have suitable ERP software, Sauter programmed it himselfsuccessful ERP scale-up Xentral, which has now grown to around 200 employees worldwide.

Johannes Stabel has been working in the agency scene in the field of performance marketing and paid ads since 2009. As Chief Operating Officer at the Berlin-based online marketing agency internetwarriors, he is responsible for the strategic and technical management of all operational processes. His core competencies include the cross-channel analysis, evaluation and management of all online marketing measures.

Shortly after completing her Master's degree, Christina Hochreiter left Vienna and moved to Berlin to join the internetwarriors. Here she found fellow campaigners whose hearts beat for the same passion as hers - paid ads. Already during her studies, she had recognised what marketing topic particularly captivated her. She not only courageously embarked on this path, but has been celebrating success in the strategic support and implementation of paid campaigns for over 2 years now. She would now like to share her fire and her experience with others in her masterclass "Thank Corona - Win lots of leads with webinars".

Hi! My name is Daniil and I am all about product management. I worked as C-level, Director, and Head of in several startups and scaleups of 10-2000 size, and saw companies grow from 1M to 2B in valuation. My main focus is on monetization, experimentation, and growth strategies. On top of regular work, I coach other product managers (see https://www.product-universe.com/), run a leadership course (checkt https://aheadofproduct.com/), produce a podcast (listen https://anchor.fm/top-tier), and speak at conferences (like https://productmanagementfestival.com/).

Sven helps companies with initiatives within their data strategy, he supports product teams in building better digital products with the use of digital product analytics. Data is a part of Sven's DNA and he is very passionate about the impact of a data-culture and digital products in general. Before Amplitude, he worked at Nike writing his Master Thesis on the topic of strategic decision making in big data analytics.

Matthias is co-founder and CEO at DDCMN, a leading growth marketing partner for digital brands. From the start, his mission has been to combine technology and media expertise to help brands rapidly scale with trackable, ROI-driven offline and online campaigns. 
 A serial entrepreneur, Matthias founded and managed several e-commerce ventures prior to establishing DCMN in 2010 with co-founder Andreas Dengler. The full-service agency now counts over 150 multi-disciplined marketing experts across 5 offices worldwide. To date, DCMN has helped over 400 digital brands achieve their growth goals with its holistic, data-driven approach.

As Chief Operating Officer, Hillevi is responsible for bridging customer needs and commercial operations, and transforming DCMN into our clients’ source of growth. She has over a decade’s worth of experience scaling start-ups through integrated campaigns across Europe – covering everything from growth marketing to PR, and media planning to brand development. Thanks to her varied experience across marketing disciplines, Hillevi is passionate about connecting performance and brand marketing, and believes that taking a holistic approach is key to efficient and sustainable growth. Prior to DCMN, Hillevi worked as CMO for Flightright, and before that was Head of Paid Marketing at Jimdo.

Maria is Director of Product at DCMN, where she is responsible for product strategy and development, establishing tools that meet both the company's vision and its clients' goals. She also heads up DCMN's tech team, a group of agile, creative and strategic thinkers working to power clients' growth and bring better and more transparent measurement solutions to the advertising world. Prior to DCMN, Maria spent 7 years working at IPONWEB, most recently as Director of Product for their TV division.

Ulrike Tusk has over 15 years of experience in marketing for digital companies in sectors including mobile entertainment, online gaming and edtech. She joined DCMN in 2020 to support our clients’ growth with a data-driven approach to offline marketing. Her goal is to educate digital brands about the power of offline marketing to boost digital marketing campaigns and about the value of pairing direct response with brand.

Peter Matz is member of the Board of Directors of the Content Marketing Forum (CMF), the association of Content Marketers in the German speaking countries. He is responsible for awards & conferences within the association. His main occupation is being Studiolead Berlin and Hamburg and Member of the Executive Board at the branding agency Strichpunkt.

Jan Ahrens joined Statista in 2014 and is co-founder of the Content & Design division. He is responsible for the global growth of the creative team consisting of 60 people, which specializes in the content creation of infographics, whitepapers & explainer videos and distribution. He also helps key accounts from the industry, healthcare and consulting sectors and is involved in the expert advisory board of BVIK, as a jury member of the bcm Awards (best of content marketing) and as a speaker at CMCX, the Online Fokus Conference and the Online Marketing Rockstars, among others.

Mike Kleinemass, joined thyssenkrupp in 2017 and is a product owner for digital marketing & sales projects within the agile tribe for excellence & performance at thyssenkrupp materials services division - the largest materials distribution company in the Western world. Before joining the agile way of work, Mike was the global digital marketing lead at thyssenkrupp Industrial Solutions AG. He has more than 15 years of comprehensive expertise in marketing communications, business development, sales and ecommerce from software, publishing, industrial industries and B2B trade. He regularly appears as a speaker at marketing congresses and is a co-author of the book ‘B2B Marketing: A Guidebook for the Classroom to the Boardroom’ (2021).

Angelika Yuki Köhler is a marketing and communication enthusiast with a great dedication and commitment to integrated customer and employee experiences and strategic approaches to all kinds of brand and communication-related challenges. She currently heads the Corporate Communications and Brand Department at the auditing and consulting firm, PwC Germany. Previously, she was responsible for the continuous improvement of the digital customer journey and strategic go-to-market campaigns, after initially joining the firm as Marketing & Communications Lead for Advisory, Data Analytics and Industry 4.0.

Dr. Philipp Hoberg can look back on more than 13 years of experience in e-commerce and the digital transformation of companies. After stations in the agency environment, in management consulting and a doctorate on the topic of "The individualization of the information offer in e-commerce", he has been responsible for the conception and requirements management in e-commerce projects of various sizes at valantic since 2019. Together with an interdisciplinary team, he supports customers from the B2B and B2C environment from the strategy, through the technical and functional detailed conception, to the continuous further development and optimization of digital touchpoints.

Tobias Ring is Director Growth Services at SCAYLE, the B2B division of ABOUT YOU Holding SE. The 31-year-old manages the new customer business of the SCAYLE Commerce Engine and advises existing customers along the entire value chain. Previously, the Master of Science in General Management gained many years of experience as a senior manager at the international management consulting firm Bain & Company, some of which he spent in Silicon Valley.

Stefan has been a DTC enthusiast from the very start of his career. He joined Tradebyte in 2015 with a business and sports degree and has been a driving force within consumer-related teams since. As a Vice President, Stefan leads the Tradebyte DTC unit and together with the team, provides brands and vendors with everything they need to run a profitable marketplace business together with Tradebyte.

Felix Beilharz is „one of Germany’s leading Online and Social Media Marketing consultants” (RTL). He „ranks among the best speakers in Germany“ (WAZ). Forbes calls him „Germany’s Digital Marketing Rockstar“.22 of the 100 largest German companies trusted his expertise so far. He authored and published 10 books, most of them best sellers. The marketing publication W&V calls him a “top influencer in Online Marketing” and a “digital thought leader you should know”.Felix Beilharz lectures at several universities in Germany and Suisse, trains companies, organizations and authorities and is a sought-after keynote speaker in 17 european countries. Therefore, he is considered “one of the best known experts in "Online Marketing” (RMP).

Felix Mahnkopf joined Visa 2015 and is responsible for Visa's partnerships with startups in Central Europe as Head of Fintech. His team gives young and innovative companies access to the world's leading payment network that connects people, technologies and retailers worldwide. In this context, he works on exciting topics such as neobanking and trading, crypto currencies or sustainability. Prior to joining Visa, Felix worked at American Express in Frankfurt and London, as well as at the Bauer Media Group in Hamburg.

Merle Meier-Holsten is responsible for managing Visa's marketing activities across Central Europe (Germany, Austria, Switzerland, Netherlands). As a dedicated marketer and visionary business leader with 20 years of experience, she gained cross-industry, cross-functional and cross-country experiences on local, regional, and global levels. In her function as Head of Marketing, Central Europe, Merle is responsible for brand management, product, channel, customer and country marketing, sponsoring and digital and social media brand communication in the region. She is accountable for the development of marketing strategies and campaigns to support growth targets, introduction and in-market executions.

Jürgen Schübel has been Head of Merchant Solutions and Acceptance Development Central Europe for VISA Europe since October 1st. 2018. He is responsible for the development of Merchant Acquisitions and the acceptance in Germany, the Netherlands, Austria and Switzerland. Jürgen Schübel started his career in 1994 at the Deutsche Bank AG in Frankfurt and has worked in different sales functions of Corporation Customer Care and in Cash Management in Germany, Italy, Austria and Switzerland. Previous to his switch to VISA, Jürgen Schübel had leading positions in Account Management, Strategic Business Development and Country Management Austria for Mastercard since 2002.

Over the last 15+ years, I have been building and helping build companies in the digital world. I have been in roles across Product & Web Design, Development, Branding, Business Strategy, Growth, Sales, and Marketing. Since January 2021, I'm the co-founder and CEO of Refokus, a leading full-service Webflow Agency focused on building amazing Websites for amazing brands like Mural, Yahoo, Rainfall, and more.

As Director Client Success N-EU at Selligent, Katrin and her team ensure that Selligent customers get the maximum value from the Selligent Marketing Cloud and successfully implement the goals and use cases they set themselves. She has more than 10 years of experience in CRM, digital marketing and marketing automation, which she passionately brings to her clients.