Stage program

5 stages. 800+ speakers. Countless insights.

SPEAKINGS FROM PREVIOUS YEARS

Stage program OMR27 loading - this is a small selection of speakings from previous years:

AI & Tech

Nick Turley bei OMR26

Beyond Chat: How Agentic AI is Redefining OpenAI in 2026

Nick Turley

Beyond the AI Hype: Where We Really Stand and What Awaits Us

Philipp Klöckner

Safety as a Feature: Claude and What European Enterprises Are Actually Building With It

Roman Howe & Christian Byza

Marketing & Advertising

Affiliate CEOs on Stage: Awin & CJ About the Future of Affiliate Marketing

Adam Ross & Santi Pierini

Marketing Has a Courage Problem: Are You the Marketer AI Replaces?

Tom Inbal

Longevity as a Wearable: Why Consumers Around the World Use Wearable Pioneer Whoop

Will Ahmed & Martin Oberhäuser

E-Commerce & Retail

AI Search 2026: What really works – and what doesn’t

Malte Landwehr

AliExpress 2.0 - The New Gateway for Brand Globalization

Eric Zhang

Co-creation as a growth hack: How 3Bears & Sally Özcan are building a new food category

Saliha Özcan & Caro Nichols

Media, Content & Publishing

The OnlyFans Story: On Fans and Subscriptions

Keily Blair

88-Year-Old TikTok Star: How Opa Werner Became Influencer of the Year & What Brands Can Learn From It

Opa Werner & Amin Anbousi

Construction Site Documentary – The Riedbahn Rail Project: How Deutsche Bahn Is Rethinking Branded Entertainment

Nicole Mommsen

Equality, Fairness & Impact

Capital Shift: What happens when women make decisions about money?

Katharina Brunsendorf, Saskia Bruysten & Hannah Schwär

Gender In_Equality 2026: Facts, Trends and Ways Forward

Isabelle Gardt

Entertainment with a Stance: Content Balancing Entertainment and Social Impact

Enissa Amani, Levi Penell & Sebastian "Rewinside" Meyer

Finance

Lululemon, Dutch Bros, Starbucks, ASICS: How to Fail and Win Like a Billion-Dollar Brand

Noah Leidinger

Fast & Curious: Our top learnings last 12 months

Lea-Sophie Cramer & Verena Pausder

Lessons Learned: Johannes Kliesch assesses the acquisition of Oceans Apart

Johannes Kliesch

HR

LinkedIn CEO on Work and Artificial Intelligence: What Really Matters Now

Aneesh Raman

State of HR: The BND coup in recruiting

Marvin Behrens & Martin Heinemann

Fake it till you make it? Impostor syndrome in the business context

Magdalena Rogl

Politics & Regulation

Lars Klingbeil

Update D: The Vice-Chancellor in Conversation

Lars Klingbeil

The Tensions of Democracy: Does TV Bear Responsibility?

Christine Strobl, Dr. Florian Kumb, Stephan Schmitter & Markus Breitenecker

Stay the course? How companies should deal with the anti-diversity and anti-sustainability trend

Maja Göpel, Florian Rinke

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Our stages

Conference Stage

Politics, business, sports and culture

HBO Max Stage

Presented by HBO Max

Yellow Stage

Operational know-how, hacks & GEO

Purple Stage

Practical knowledge, tools and actionable tips

Blue Stage

Marketing & Entertainment

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