SocialVideoChristian Cohrs & Scott Peterson15.7.2021“Too cool to swipe” – innovative Gen Z dating apps are coming for Tinder—but can they seal the deal?
SocialTalk of the townFlorian Heide and Scott Peterson30.6.2021He knows exactly what you want to watch—each and every night
SocialTalk of the townVideoRoland Eisenbrand & Scott Peterson12.1.2021Vtubers have millions of subs and huge revenues—but the reality is, they don’t exist
SocialTalk of the townChristian Cohrs & Scott Peterson4.12.2020Livestream shopping: Chinese novelty or the future of eCommerce?
SocialTalk of the townRoland Eisenbrand & Scott Peterson16.10.2020Embellish, copy, plagiarize: Three steps to fake it like a pro on LinkedIn
MobileSocialTalk of the townRoland Eisenbrand & Scott Peterson1.10.2020Facebook shrinks attribution window: a story of cookies and a sour Apple for advertisers
SocialTalk of the townRoland Eisenbrand & Scott Peterson6.8.2020Is the Clubhouse buzz a sign of bigger things to come for social audio?
PublishingSocialTalk of the townRoland Eisenbrand & Scott Peterson5.12.2019$25m in revenue with screenshots–Elon Musk’s marketing masterpiece
MobileSocialTalk of the townMartin Gardt & Scott Peterson28.11.2019How a German Influencer Leveraged Instagram Filters into 3 Billion Views
SocialTalk of the townCorinna Bremer & Scott Peterson14.11.201935 Billion Euro Revenue on Singles’ Day. How Alibaba is crushing eCommerce in China
SocialTalk of the townRoland Eisenbrand & Scott Peterson8.11.2019Beating the drop: Bots are no match for this Frankfurt skateshop
PublishingSocialRoland Eisenbrand & Scott Peterson24.10.20192.3 billion views: Did this German agency just set the advertising standard on Tiktok?
SocialTalk of the townRoland Eisenbrand & Scott Peterson2.10.2019Uncovering second-hand fashion platform Depop
SocialTalk of the townMartin Gardt & Scott Peterson26.9.2019Charlie Sheen plugs #askOMR and Ice-T loves OMR—But why?
SocialTalk of the townRoland Eisenbrand & Scott Peterson26.8.2019How a 50-something German used car karaoke to turn Rihanna, Chris Brown and Cypress Hill (and 1.5M others) into fans.
SocialTalk of the townMartin Gardt & Scott Peterson11.1.2019With phased-out goods to Hidden Champion—why Outlet46 quit paying for marketing
PublishingSocialTorben Lux & Scott Peterson10.12.2018Stories, Live & Superzoom—these successful Instagram features are the brainchild of this guy
SocialTalk of the townRoland Eisenbrand & Scott Peterson8.11.20182 million registrations in 2+ weeks—but what is Initiative Q? The future? The blueprint? Or a scam?
SocialTalk of the townRoland Eisenbrand & Scott Peterson30.10.2018The scoop on the drop: where did the latest marketing strategy come from and how does it work?
PublishingSocialTalk of the townRoland Eisenbrand & Scott Peterson18.10.20183.4 million impressions with a single posts—the latest reach trick on Facebook
SocialTalk of the townTorben Lux & Scott Peterson9.8.20183 billion likes: The 20 most successful brands on Instagram in 2018
SocialTalk of the townRoland Eisenbrand & Scott Peterson18.6.2018Meme-baiting your way to the top: the Balenciaga playbook
