That was the Digital HR Summit 2023!

In the speaking, the basics of employer branding are explained, the underlying concepts are presented and the modes of action are defined. Learn about the process as well as the reasonable initiation, organization and implementation of an EB-project.

In 30 minutes, Lena explains to us in a very practical way how, in her current role as Head of Employer Branding at Takko Fashion, she is setting up the area "from scratch" and how this can be implemented even with a low investment of resources - from analysis to corporate culture to the development of the employer brand.

Employer branding is a strategic corporate measure to position a company as an attractive employer. But to help you understand what it's all about, Helena gives you an initial overview of the individual steps involved in developing an authentic employer brand. From analysis and implementation to the final creation, including project examples, everything is included.

This session is about hacks on how you can adapt the candidate experience to modern brand communication. The focus is on video communication. You can expect an example from Heineken, a major brand that has run one of the greatest employer branding campaigns of all time. The actual candidate experience in the application process, on the other hand, is still in need of improvement.

As the saying goes: "The best ideas die in execution". To successfully implement an employer branding campaign, internal communication and collaboration are essential. In this session, Malin, Nina and Sibylle will show you how to make your creation process a success and how to ensure efficient collaboration between internal teams (especially HR and Marketing) and with agencies. How are assets created and how do you ensure that they are played out in a targeted manner by marketing teams and employees, and how does a well thought-out tech stack contribute to the success of employer branding campaigns?

In 30 minutes, Sarah will flip through great "recruiting cookbooks" with you and give you an overview of: Candidate Market Data, the Candidate Journey, and about the Talent Acquisition Roadmap in conjunction with various recruiting channels.

Recognizing talent, identifying potential and assessing skills - all this is made possible by aptitude diagnostics in recruiting! In this presentation, you will learn how to select personnel in a well-founded manner, how to positively shape the candidate experience, and which principles lie behind aptitude diagnostics.

In the current job market, there is a rethink in the recruiting process and in understanding what makes suitable candidates - and here we can benefit from insights from e-commerce. After all, it's not about generating a lot of prospects for a job, but about turning suitable prospects into applicants.

True to the motto "never assume - no matter in which process step of recruiting", Björn tells you something about the importance of using and leveraging data in his speaking. We all have data in recruiting, we just need to know how to use it profitably. In addition, you will get an insight into the differences, but also the many similarities of Blue vs. White Collar Recruiting and how important it is as a recruiter to know the USP of your company.

Active sourcing is about actively finding and approaching potential candidates. However, the supreme discipline of the entire process is to convince the candidates of your company. How talent networking works as a link for active sourcing and what you can learn from the practical example of MyVita.

Together, we look at the candidate experience and try to optimize the processes before hiring. But one of the most dangerous stumbling blocks of recruitment is inside the company: the employees. With an intelligent data-based 360 view, many challenges can be identified and overcome.

People Management has had many challenges for several years: Employer branding, recruiting, onboarding, development – and then termination. You can approach your research like everyone else or join Jule's speaking and get a new perspective on Employee Retention.

As a brand and product, Urban Sports Club stands for employee wellbeing. But what does it look like in your own company? Sandra Strauss, CPO Urban Sports Club, gives concrete examples of how the company restructures itself and how regular surveys and its own product contribute to employee retention.

In this keynote, Regina shares her learnings from working with hundreds of organizations as a Customer Success Manager at OpenUp. Every day, she coaches companies on how to work on mental well-being in the workplace to positively impact their retention. In her keynote, Regina shares not only insights, but also practical and proactive tips for organizations.

In this presentation, Sara and Vanessa give you a look behind the scenes at OMR: We'll show you what measures we implement for the retention of our employees, from benefits to corporate culture - and how education can contribute to this.

Strategic people management starts with decisions made on the basis of data. People analytics is no longer a nice to have, but a must for HR managers who want to place their people topics at the forefront of their organization. In New Work - New HR, you'll learn the basics of people analytics, get tips for getting started, and gain exciting insights into the people analytics trends of tomorrow.

The presentation will cover the importance of generative AI for HR-related tasks in HR. Furthermore, Julian highlights the role of HR analytics in data-driven decision making for employee engagement, talent management and performance reviews.

In today's dynamic and fast-paced business world, companies face a variety of HR challenges. Making the right decisions when it comes to workforce planning, employee development and talent development is crucial for the long-term success of a company. In this context, simulations in human resources are becoming increasingly important. This presentation will address the growing importance of simulations in HR and the many ways in which these innovative technologies can help organizations succeed and also help make strategic HR decisions in a more informed and data-driven way.

The new era of artificial intelligence in recruiting. Until today, classic job advertisements, recommendations or career websites have been among the top channels. Statistically speaking, the probability of filling a job with the right person is vanishingly small. This raises the questions: Can AI recognize human competencies? Under what conditions does this new technology add real value to the recruiting process? And what are the challenges and risks of AI for the HR industry?

Want to dive into the exciting world of people analytics, but don't know exactly where and how to start? In this slot, Ben shows you the first steps to collecting data and paving the way for data-driven decisions. Learn what metrics companies of all sizes, from small to large, can use to get started.

The Digital HR Summit is intended for anyone interested in HR topics. In particular, the content is aimed at employees from HR departments as well as decision-makers, managing directors, and career changers.

Yes, you just need to register so you can attend all four events as well as individual sessions.

Yes, you have to register for each day individually. After that, you will receive a link for each day, which you can use to conveniently view each speaking of a day at your convenience.

You will find the link in the confirmation email you receive after your event registration. If you don't find it, please contact us directly via email at jobs@omr.com.

Yes, for each day you will receive a link that will give you access to our virtual conference room and thus to all five speakings.

Check the confirmation email that you received after your registration again to see if this is the right link. If it really doesn't work, try to register again. Otherwise, please contact us directly via email at jobs@omr.com.

Yes, you can use the chat to ask your questions during the speaking. There will be 5 min Q&A time at the end of each talk where we will address the questions.

If you have registered successfully, you will receive a confirmation mail. In the mail you will find a link for the calendar export, so you don't miss the event.

Yes, the speakings will be recorded. Selected presentations will then be shown on our HR On Demand learning platform (launch: October 2023). Feel free to sign up for our HR newsletter right here at the bottom of the Summit page to get the latest info on the launch.