DIGITAL HR SUMMIT

Employer branding is no longer just an image project, but a strategic growth lever for your company. In this session, our expert Marcus Merheim will show you how to develop a positioning that really has an impact based on your true identity. We will also show you the three critical mistakes you need to avoid in order to establish your employer brand for long-term success.

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Following a radical rebranding, this talk shows how a campaign can become a real recruiting lever through team setup and smart production decisions. You will gain insights into the internal activation of 1,200 employees via an AI generator and learn which success indicators, from awareness to candidate quality, really make sense. Take away valuable lessons about stumbling blocks and shortcuts for your own project.

Strong employer brands are not only created through campaigns, but in every single HR process, from the application form to onboarding. Using real-life examples, we show you how lean workflows and structured data lay the foundation for your employees to voluntarily become credible ambassadors. Learn specifically how you can use existing processes to immediately improve the candidate experience and your visibility.

Find out how ALDI SÜD created its own IT brand from scratch in less than 100 days and brought it to life both internally and externally. We take a look at the 360° launch campaign and show you how a clear tech identity can even lead to HR awards. An exciting case study for anyone who wants to know how speed and brand building go hand in hand in recruiting.

Put an end to recruiting myths: Together with our expert Sarah Böning, we reveal why traditional criteria such as “experience” and “cover letters” are often expensive illusions that do little to predict future performance. Learn how gut feelings and habits systematically lead to poor hiring decisions and how you can instead set up your recruiting process in a competency-based and economically sensible way. A must for anyone who wants to design their recruiting process based on real impact rather than gut feelings.

Many TA organizations are currently being inundated with applications – but quantity does not necessarily mean quality. In this session, we analyze the factors behind this phenomenon and highlight its massive impact on everyday HR work. You will learn specific coping strategies that will help you maintain an overview despite the tsunami of applicants and efficiently filter out the right talent.

How can you harmonize recruiting structures in a complex corporation? Fraport shows how a central talent acquisition hub has successfully unified decentralized processes, inconsistent systems, and different employer brands. Learn best practices for transformation and how you can create a superior candidate experience that advances your entire company through measurable added value.

Away from rigid resumes and toward real potential: Jo Diercks, co-author of the Queb white paper, explains what lies behind the trend of skills-based hiring. You will learn in a practical way how skills and fit can really be made visible in the selection process and what the first steps in implementation look like. Get the insider knowledge you need to make your personnel selection future-proof and competence-focused.

Be honest: How much time do you still spend on tasks that AI could have taken over long ago? In this session, we’ll clear the air and take a look at which areas of HR and recruiting you can already delegate with a clear conscience. We’ll keep things realistic: We’ll not only clarify what’s technically feasible, but above all, what’s legally permissible and strategically sound.

Together, we look at the candidate experience and try to optimize the processes before hiring. But one of the most dangerous stumbling blocks of recruitment is inside the company: the employees. With an intelligent data-based 360 view, many challenges can be identified and overcome.

Traditional retention measures often fall flat with high performers or, in the worst case, lead directly to exhaustion. Damaris Hagen shows you how to create an environment that enables peak performance without encouraging self-exploitation. Learn how sustainable retention works to protect the health of your top talent and ensure their long-term performance.

Sustainable performance does not come from pure resilience, but from conscious relaxation in everyday life, not just on vacation. We take a look at how regeneration, an often underestimated source of resilience, works in dynamic working environments. Get powerful insights into how a regenerative culture can be lived out, from individual practice to management level.

Good employee benefits don't have to be complex or expensive to make a difference in recruiting. Small businesses in particular often lack the time and budget for complex portfolios – but there are smart alternatives. Get valuable tips for a clever benefits setup that will inspire your team and benefit your company in the long term.

HR is much more than administration – it is a key economic value driver for the company. Our expert Xenia Meuser guides you through the basic economic model of human resources and explains the underlying evaluation logic. Learn in a nutshell what data requirements you need to meet in order to make the financial impact of your HR work measurable and visible.

During the scaling phase, talent and organizational structure determine the success of an investment—but what do private equity investors really look for? Lea Mikus Höltmann provides exclusive insights into the Scaling Readiness Framework and explains how we evaluate companies across the Foundation, Drivers, and Enablers levels. Benefit from the lessons learned from over 15 portfolio companies and discover how to assess your own readiness to significantly increase your company’s value.

How employees feel at work directly influences their engagement and performance. This sense of well-being doesn’t happen by chance; it’s shaped by many individual touchpoints throughout their time at the company. In this session, we’ll show you how to consciously design every single phase of the employee journey, rather than letting your systems take the wheel by default.

Why is HR often still not sitting at the management table? In this session, you will learn how to understand business goals, derive measurable HR metrics from them, and thus increase your strategic perception. We will show you how to develop a compelling narrative from people analytics that will inspire stakeholders and make your HR initiatives a top priority.

Company pension schemes are often administrative nightmares with no real data transparency – a risk for retention and compliance. Catherine shows you how to transform your company pension scheme from a “blind spot” into a strategic lever for your people strategy. Get a clear framework for gaining control over your most expensive benefit data and making informed decisions.

The Digital HR Summit is of interest to anyone who wants to take a closer look at the world of work. What could be better suited to this than the HR perspective?

Yes, you just need to register so you can attend all four events as well as individual sessions.

Registration is easy. At the top you will find the 'Register now' button, which you can use to register and select the desired event days. You will then receive a link for each day, which you can use to watch each day's speaking at your convenience.

You will find the link in the confirmation email you receive after your event registration. If you don't find it, please contact us directly via email at jobs@omr.com.

Yes, you will receive an access link on each event day for which you have registered. This link will give you access to our virtual conference room and thus to all five presentations per day.

Check the confirmation email that you received after your registration again to see if this is the right link. If it really doesn't work, try to register again. Otherwise, please contact us directly via email at jobs@omr.com.

Yes, you can use the chat to ask your questions during the speaking. There will be 5 min Q&A time at the end of each talk where we will address the questions.

If you have registered successfully, you will receive a confirmation mail. In the mail you will find a link for the calendar export, so you don't miss the event.

Yes, the speeches will be recorded. We will make the recording available to you by e-mail after each event day.