Kaufland operates over 770 retail stores all over Germany and employs over 90,000 people. With an average of 30,000 items, the company offers a wide range of groceries and everyday demands. Kaufland stands for the best freshness, a large selection, low prices and easy shopping.Kaufland repeatedly draws attention to its range with new products and prominent cooperation partners. Kaufland regularly surprises the younger generations with various influencer cooperations. These include YouTuber CrispyRob, food influencer Kikis Kitchen, TikTok stars HeyMoritz and Emir Bayrak as well as streamer and entertainer Knossi.
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