We’re looking for a...

(Senior) Optimization & Growth Manager (m/f/d)

We are serving a growing global healthcare market segment with a comprehensive range of innovative hearing solutions. We are one of the broadest hearing care providers in the world. Our vision? To create a world where everyone enjoys the delight of hearing and live a life without limitations.

Our mission is to help people hear the world by providing the most innovative technology, service-oriented dedication and by accepting responsibility for all of our actions. We strive for highest ethical behaviour and unquestionable integrity. These values are at the core of our culture and form an integral part of our endeavour to create sustainable success and value for all our stakeholders.

We have recently founded a dynamic venture in Berlin facilitating our endeavour to create impactful direct-to-consumer brands in the audiological markets we operate in. As a key contributor to a smaller, yet quickly expanding team, you will have the opportunity to make a significant impact to an exciting new branch of the company.

Tasks

• You work closely with Conversion Rate Optimization, Content/Design, Tech on websites, landing pages and lead forms to ensure a consistent content communications and user experience throughout the different online user journeys. You create hypotheses to test and improve conversion-related KPIs through the online sales funnel.
• You strategize and manage our online end to end testing roadmaps and build out evolving consumer personas through installed feedback loops.
• You conduct stringent market and competitor research and improvise on the status quo
• You think end to end on all online processes to ask the right questions and solve problems.
• You iterate on the existing campaign, content and design calendar and execute its implementation together with our Growth Management team across multiple platforms – including websites, blogs, webinars, videos, newsletters, social media, e-mail and case studies.
• You never lose focus on the big picture. You keep a close tab on the few KPIs that matter, in order to move the business forward.
• You work closely with the Customer Care, Tech, and together with our Growth Management team indirectly with our stores to establish highly relevant customer and content marketing.
• You own and report on the Content/Design as well as CRO performance metrics and hold the marketing team accountable to milestones and objectives.
• You analyze raw data to arrive at strategic conclusions.

Requirements

• Native German speaker
• Multiple years of background in user experience, website and content analytics & optimization
• Operational experience of running internal optimization projects, working closely with designers, developers and performance marketers to accomplish ambitious goals within tight deadlines. This requires a strong UX/UI background and understanding of requirements of other departments in order to run tasks efficiently
• Understanding of SEO, SEM, and inbound marketing best practices
• Python/SQL querying experience desirable
• Advanced project management and organizational skills
• Prior roles in fast-growing, dynamic company environments, preferably in an omnichannel world

Benefits

• The opportunity to join early and sit in the drivers seat of a fast growing, performance-oriented international venture.
• Continuous professional growth, while working directly with the entrepreneurial management team.
• High level of responsibility and lots of space to bring in and develop your own ideas.
• The chance to shape the processes and professional focus, as well as team structures, culture and working environment.
• Competitive compensation package.
• Being part of a casual start-up environment and a fun international team in the heart of Berlin.
• Henry, the office dog is sure to brighten up your day, every day!