Online Marketing Manager - Search and Facebook (m/f/d)

To support our Head of Digital Acquisition EMEA, we are looking for an Online Marketing Manager - Search and Facebook (m/f/d). You will join a very committed marketing team, which will benefit from your performance know-how and you can expect an exciting and responsible job.

YOUR TASKS

• Support in the operational implementation and control of all digital paid campaigns at the DACH level
• Detailed analysis and regular optimization of the campaigns with the aim of winning and increasing the number of B2C customers
• Reporting and forecasting of company-relevant KPIs (leads, CPL, CVR, etc.)
• Planning and management of the paid media budget
• Close cooperation and support of the EMEA team in the development and optimization of landing pages and implementation of A / B tests, etc.

YOUR PROFILE

• At least 3 years of professional experience in a comparable position, preferably at a media agency with a focus on performance-oriented work according to specified key figures
• Experienced, innovative, and proactive digital marketer with an eye for new developments and trends in the industry
• Very good knowledge in setting up and managing SEA and Facebook affected campaigns as well as in the handling of web analysis / tracking tools (Google Analytics, Google Tag Manager, etc.)
• Outstanding technical and analytical skills, quick comprehension, and a structured way of working with an eye for details
• Knowledge of CRM systems like Salesforce and experience in the field of customer journey are an advantage
• Excellent German as well as very good English language skills

WE OFFER YOU

• A responsible position in a medium-sized company that is also a global player
• A familiar working atmosphere in a very committed and international team
• Varied tasks, independent work, and a lot of creative freedom
• All language courses and business seminars at reduced employee rates

Berlitz is one of the world’s premier language and intercultural specialists, working in more than 450 locations and 70 countries. For more than 140 years, our drive for innovation has led us to build a comprehensive portfolio, enabling our clients to communicate with confidence and be successful in a global environment through our training in language, intercultural, management and leadership skills. With over 50 locations in Germany, Berlitz offers premium and effective language training for kids, teens, and adults, as well as language, intercultural and business solutions for corporate clients.