At Levi Strauss & Co. we are passionate, energetic and focused on delivering world class brand experiences, motivating our consumers to engage with us with both their hearts and minds. We have a new vacancy for an experienced Loyalty & CRM Manager to drive the execution and continuous enhancement of the EU Loyalty & CRM program in Central Europe (Germany, Austria, Switzerland & Benelux)

Key Responsibilities;

• Lead Levi’s® Loyalty projects by developing strategies for all aspect of the CRM to ensure the most effective approach for Levi Strauss Central Europe across the online & retail business and its products
• Drive the growth of the Levi’s® loyal community and oversee direct communications with consumers
• Develop and execute activations of the CRM platform to ensure a seamless uptake across the organization
• Deliver an activation plan for every season based on Levi’s® Marketing and Merchandising insights
• Customer Journey Mapping – build and maintain dashboards and monitors for analyzing touch points with the organization and maximizing commercial opportunities.
• Set-up and maintain dashboards to track and monitor progress in collaboration with store operation
• Ensure Monthly review on results in close collaboration with digital teams & store operations
• Work closely with the Channel Marketing and PR Team to develop compelling content & assets
• Engage with counterparts from other regions and with our Global organization to strategically shape the future of our loyalty program and make sure it reflects our local consumers’ needs
• Deliver instore infrastructure in close collaboration with IT and Store Operation (hardware & software)
• Develop store staff training documentation and delivery

Application requirements;

• BA or BS in marketing or related subject
• Minimum of 5 years’ experience at a branded consumer environment in a CRM role.
• Strong knowledge in Digital Marketing and digitalization
• Demonstrated ability to “read” the marketplace and be culturally connected to the consumer. Experience with an iconic brand is preferable—apparel / fashion but not essential.
• Ability to navigate through complexity and make things happen under strict time frames
• Exceptional organizational skills with the ability to juggle multiple tasks and handle competing priorities
• Excellent stakeholder management and influencing skills
• Data-driven decision making and quantitative analytical skills: can leverage and interpret multiple sources of consumer insights to shape local execution
• Excellent communication skills, ability to simplify complex topics for broad audiences
• Language skills; Fluent in German & English
• Curious and creative, eager to work in a fun and modern casual dress culture!

Job Benefits:

• Attractive Pay - Our competitive pay, financial incentives and retirement savings plans can help employees meet their lifelong financial goals.
• Home office possibilities - We do believe in work-life balance and prodividing possibilities to work from home.
• Grow Your Career - Whatever stage you are in your career, we provide education & training opportunities to learn, grow and make an impact on our business.
• Appropriate tech equipment - We equip you with every tech device you might need, ranging from iPhone, Laptop and Tablets.
• Paid time off - Our success as a company starts with happy and engaged employees. Look forward to 30 days of paid holidays.
• Product Discounts - It’s easy to wear what you love with our generous employee discount.

... and probably the most beautiful showrooms in the world!