Expired

Content Marketing Manager (m|f|d)

Sartorius
Göttingen (On-Site)
Full time
Professional (2 - 5)
as soon as possible

The Content Marketing Manager role will be responsible for managing the creation of compelling, engaging, and relevant content for the Sartorius Bioprocessing division. A key partner with product management, they will liaise to support strategy for creating customer-friendly content which converts to business KPIs.  

 

Responsibilities

  • Interview stakeholders to extract key value propositions and benefit statements
  • Develop and define content strategy and editorial calendars for key campaigns and product launches in collaboration with the broader marketing organization
  • Conduct content audits to assess content readiness for campaigns, product launches, and other marketing plans.
  • Create content strategy proposals for various projects together with business stakeholders including various content formats such as print, digital, video, etc.
  • Manage projects, timelines, and deliverables when working with agencies, vendors, or internal copywriters on content development
  • Development and implementation of workflows and tools for collection, preparation & presentation of content creation and updates
  • Ensure alignment of owned content with brand guidelines
  • Take the initiative to Identify any process gaps or missed opportunities with respect to content and convert them into an action plan with demonstrable results
  • Measure, analyze, and document the performance of various content assets and adjust future content creation plans accordingly.

 

Qualifications

  • University degree in business administration, marketing, communications, media, journalism, or a comparable field
  • Relevant professional experience of at least 3-5 years on the agency and/or company side
  • Excellent project management skills, with the ability to manage timelines with clear prioritization
  • Strong understanding of customer journey maps, customer segmentation concepts, and customer personas
  • Demonstrated ability to analyze data & results to impact future content creation plans
  • Excellent communication and presentation skills in spoken and written (specifically English)
  • Demonstrated experience in developing content such as webinars, videos & animation scripts, journal publications, website content, etc.
  • Experience developing content supporting B2B, life science, or Biotech markets a plus
  • Experience working with and managing multiple agencies and vendors

 

What we offer

Our ambition is to simplify progress in life science research and the biopharmaceutical industry to help translate scientific findings into new therapeutics faster and more efficiently. So that more people can obtain access to better medicine. Nearly 11,000 employees at more than 60 production and sales locations worldwide are committed to this vision. And together, we have grown strongly over the past years. Do you also want to contribute to our vision? Grow with us and benefit from working with a Global Player that has kept its familiar atmosphere:

  • Opportunity for international career development:a global network offering seminars and training sessions, expert and manager career paths
  • Open and highly collaborative culture: mutual support within teams and working as equals, team spirit and international collaboration
  • Work-life balance: Working from home at many sites
  • Intelligent working environment: working in smart buildings with the latest technology and equipment
  • Ambitious goals: Sartorius plans to double its sales revenue approximately every five years and expects to grow its global team to approximately 15,000 people in 2025

 

We look for employees who would like to grow with us and move the innovative life sciences sector forward. In the process, we focus on agile project work, mutual support within teams and working as equals. Sartorius thrives as a company with people who give their very best every day and who are eager to develop personally and professionally.

Further insights into our world of work can be found here.