Expired
B2B Marketing Manager (m/f/d)
We're looking for an enthusiastic and creative B2B Marketing Manager (m/f/d) to join the B2B Marketing team. This role will be responsible for the marketing strategy for FREE NOW for Business solution for Germany mainly, and also support Austria and Italy. The main goals are to acquire new businesses and activate our existing customers.
This role can be based everywhere in Germany.
Your responsibilities
- Define local B2B marketing strategy to acquire and activate new and current B2B customers
- Decline the strategy into operational actions on all relevant online and offline channels (event, partnerships, ad hoc campaigns, content, SEM, PR, social media, CRM, etc)
- Support sales team on sales enablement
- Localize global projects in collaboration with the Central B2B Marketing team
- Collaborate with the local B2C marketing team to emphasize our B2B efforts.
- Interact with industry partners, key decisions makers and sales team to leverage knowledge on our target groups
- Follow-up of the B2B Marketing Budget
- Report on monthly KPIs and ROI of marketing actions.
Your profile
- Several years marketing experience
- Self-starting, creative ‘marketer’ with an entrepreneurial mindset
- Exceptional communication skills (internal and external)
- Good knowledge across digital marketing disciplines with a focus on web
- Knowledge and experience of current social media platforms and best practice across each platform
- Problem solver and focused on solutions for customers
- Native German skills and fluent in English
About FREE NOW
FREE NOW is the multi-service mobility joint venture backed by BMW Group and Daimler AG. Next to ride hailing, FREE NOW also offers micro-mobility services and car sharing. It consists of the services FREE NOW (10 European markets), Βeat (5 Latin American and 1 European market) and hive (e-scooter and e-bikes in 3 European markets).
Summed up, those services currently attract 45 million users in 17 markets and more than 150 cities. FREE NOW is therefore the biggest multi-service mobility provider in Europe and the fastest-growing ride-hailer in Latin America. FREE NOW works with various third party providers to offer their customers an even wider range of options to get from A to B. In total, more than 2,200 employees in around 35 offices work for the services of FREE NOW, which is led by CEO Marc Berg.
About FREE NOW for Business
FREE NOW for Business the ride-hailing leading solution for business travels over Europe!
More than 30000 businesses have chosen FREE NOW for Business for simplified, safe and cost-controlled transport for their employees and guests across 100+ European cities. Our clients are all sizes of companies, Individual Business Travellers, Hospitality.
Some of our Benefits
Monthly budget for FREE NOW rides, quarterly team events, company-wide onboarding days at our HQ in Hamburg, relocation assistance for internationals, birthday-off, referral program, kudos, and many more!