Booth A4 H01

HMS Hamburg Media School

AI & InnovationHR & Recruiting

The Hamburg Media School GmbH, founded in 2003, is a public private partnership and a lighthouse project of the Hamburg Office of Science and Research, Hamburg University, the College of Fine Arts of Hamburg, and the Hamburg Media School Foundation, together with more than 50 renowned media companies. In addition, as an independent part of the Finkenau Art and Media Campus, the HMS is a partner of the TIDE community and educational television channel.This is the basis for our accredited MA programs in Media Management, Film, and Digital Journalism. In addition, since 2013, we have offered a BA program in Digital Media in which we work together with Leuphana University to train the new generation of digital natives.

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Masterclasses

7 tips for your next career step in the digital and media industry from OMR's founding father

Tue, May 7th

12:45 - 14:15

Track 11, B2

Side events

Wie sich Booking.com mit Datastorytelling im Reisemarkt positioniert mit Claudia Cramer von Statista

Tue, May 7th

10:30 - 11:00

Wie TikTok die Markenkommunikation humanisiert hat mit Marie-Josephine Ludewig, Joli Consulting

Tue, May 7th

09:00 - 09:30

How to Branded Entertainment by Banijay mit Dominique Curtis Daly & Moritz Bergmann

Tue, May 7th

09:45 - 10:15

Vom Brot zum Bot: ‚Bernd das Brot‘ als Chatbot-Pionier mit Andreas Schloß, Radio Bremen

Tue, May 7th

11:15 - 11:45

B2B Marketing Hacks 2024 mit Björn Sjut, Front Row

Wed, May 8th

09:00 - 09:30

Neue Spielzüge: So treiben Start-ups Innovationen im Sportjahr 2024 voran mit Philipp Ostsieker

Wed, May 8th

10:30 - 11:00

Big Screen goes digital – CTV & Co. für Performance-Marketing einsetzen mit Isabell Holz

Wed, May 8th

09:45 - 10:15

Immersive Storytelling für die Gen-Z mit Lars Moll von Axel Springer SE

Wed, May 8th

11:15 - 11:45