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AIC Group GmbH

AI & InnovationData & AnalyticsE-MailSoftware

AIC Group GmbH is one of the leading German solution providers for omnichannel marketing automation software and customer analytics.The company’s focus is on the establishment and expansion of customer dialog and loyalty programs, the management of which serves the efficient design of marketing. For this purpose, AIC Group produces the customer-centric digital memory, which includes the recording of customer behavior, response measurement for campaigns, target groups, socio-demographics as well as customer value.Today, AIC Group in Lüneburg counts medium-sized companies as well as DAX-listed companies among its customers.

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Customers at heart, data in focus: How ROSSMANN is taking its customer engagement to the next level with AI and marketing automation

Tue, May 7th

08:30 - 10:00

Track 28, B2