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30minAbout us
Bloomreach personalizes the e-commerce experience. Its data engine unifies real-time customer and product data so businesses understand what customers really want. By connecting that understanding to every channel, the e-commerce experience becomes limitless — reflecting a changing customer as they shop. Amplified by the speed and scale of Loomi, Bloomreach's AI for e-commerce, this creates endless new paths to purchase, greater profitability, and fast business growth. Bloomreach products include: Engagement, a marketing automation platform; Discovery, an e-commerce search solution; Content, a headless CMS; and Clarity, AI-powered conversational shopping.
Our events
Collecting points, reaching status levels, redeeming coupons – this is how most loyalty programs work today. But retail is entering a new phase: AI-powered personalization, Social and Agentic Commerce, and User Generated Content are already changing how customers discover, decide, and buy. Together with Tamaris, Bloomreach and KNISTR discuss how brand loyalty is created in this new reality. Learn why Tamaris deliberately chose status over points when launching its program – and what that reveals about the future of loyalty. This masterclass combines practice and vision: see how loyalty, personalization, gift cards, and commerce technology merge into a new system of customer relationships and whether classic approaches still stand a chance in this future.
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Meet Bloomreach at OMR Festival.