Since 2006, David Odenthal has been an entrepreneur and consultant for SMEs and corporations in eCommerce. He already founded several companies and became well known through the first German mousetracking tool "overheat" (SaaS tool). His company konversion.digital works with companies to constantly improve their digital marketing and eCommece processes. He is Conversion Optimizer & UX Expert with heart and mind. His vision has always been, "To turn visitors into customers and fans."He has been a Brand Ambassador for the Nexi Group since 2023.