Florian Heide and Scott Peterson 12/8/2022Not your average tourist—She turned her passion for film and travel into this digital businessHamburg’s Andrea David has what any would deem a dream job: traveling to legendary film locations around the world, taking shots and sharing them on Instagram. For the past 18 years, she’s ...Articles by Florian Heide and Scott Peterson
Florian Heide and Scott Peterson 12/8/2022Not your average tourist—She turned her passion for film and travel into this digital businessHamburg’s Andrea David has what any would deem a dream job: traveling to legendary film locations around the world, taking shots and sharing them on Instagram. For the past 18 years, she’s ...
Florian Heide and Scott Peterson 9/6/2022The true story of faux-crime creators. How influencers fake their own abductions and make bankFrom podcasts and YouTube videos to long-form stories in print, true-crime stories captivate millions regularly. There is, however, a sinister underbelly to the genre. Influencers faking a woebegone f
Florian Heide and Scott Peterson 8/3/2022Disrupting death: These founders are digitizing mourning and grieving
Florian Heide and Scott Peterson 6/23/2022In a plot twist: Tiktok shows off its page-turning power with #booktok
Florian Heide and Scott Peterson 6/15/2022“Google has all but pulled the plug.” Why publishers are dropping AMP en masse.
Florian Heide and Scott Peterson 4/1/2022The latest trend stateside to take over the old world? Why celebs and legacy brands are getting in on booze
Florian Heide and Scott Peterson 11/24/2021SassyClassy: Why this fashion label is suddenly taking over your Insta-feed
Florian Heide and Scott Peterson 11/10/2021Not your mom’s kicks: Moxi’s rolling strong from niche product to lovebrand
Florian Heide and Scott Peterson 11/1/2021Great, another random abbreviation. What DAO? The OMR DAO primer
Florian Heide and Scott Peterson 10/12/2021Saving the oceans one bag at a time? Unpacking the strategy that helped backpack startup GotBag generate 8-figures
Florian Heide and Scott Peterson 9/16/2021Take the NFTs to the bank? For thousands on Axie Infinity, it’s more than just a game
Florian Heide and Scott Peterson 8/26/2021What the NFT!?!? Don’t worry if you’re in the dark—Today, we’re shedding light on NFTs.
Florian Heide and Scott Peterson 8/19/2021Waterdrop. The Viennese startup making millions with flavor cubes
Florian Heide and Scott Peterson 7/28/2021The Nelk Boys: sophmoric frat-boy humor ready to graduate to the big time
Florian Heide and Scott Peterson 6/30/2021He knows exactly what you want to watch—each and every night
Florian Heide and Scott Peterson 5/21/2021Is this where the Clubhouse comeback starts? These NYU Girls may help save the social audio platform
Florian Heide and Scott Peterson 3/16/2021Cardmarket: Europe’s largest trading card platform is riding the Pokémon wave