About the speaker
With his now legendary X-Berg Duck, Philipp Vogel has made a name for himself in recent years beyond the borders of the capital. The Managing Director and Executive Chef of Berlin’s Orania.Hotel is passionate about his profession, which has taken him from Michelin-starred kitchens in Shanghai, London, and Vienna to Berlin, and has turned a Michelin-starred chef into a hotelier with an executive chef position. With success: The Orania.Hotel, which Vogel runs together with his wife Jennifer, is considered Berlin’s coolest grand hotel and is ranked among the “101 best hotels in Germany.” Vogel has also become a popular challenger on culinary TV shows such as “Kitchen Impossible” and “Liefern ab!,” a podcast guest on “Fiete Gastro” or “Terroir und Adiletten,” and has thus become known to a wider audience.
Philipp Vogel at OMR
"This talk explores how algorithms on TikTok and Instagram shape our tastes and challenge traditional restaurant criticism. It focuses on questions such as 'Instagrammable vs. authentic' and how social media is changing our expectations of restaurants. The role of employees is also increasingly changing – they are often not far removed from being content creators."
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