About the speaker
Vivien Wysocki is an entrepreneur from Germany and the co-founder and CEO of saint sass - a Berlin-based DTC brand launched in September 2021. Together with her Co-Founder Larissa Schmid they built a brand that is celebrated for its bold statement tights like „Not Your Babe“, „Mom, I am a rich man“ or „Retire Rich“, promoting female independence and self-confidence. Originally founded in Berlin, the company now sells internationally, with the US being one of its biggest markets. Vivien's entrepreneurial journey started at 15 with her first startup. With over 10 years in the fashion industry and a huge passion for politics, she has collaborated with the European Parliament and the German Federal Foreign Office. Beyond saint sass, Vivien is dedicated to fostering entrepreneurship, sharing her experiences, and inspiring others to pursue their passions and independence.
Vivien Wysocki at OMR
Internationalization comes with great opportunities for companies, but also plenty of challenges - from logistics to marketing and cultural differences. How do you manage to gain recognition in new markets with limited resources? What pitfalls need to be avoided? On the OMR stage, founders report on their leap across the Atlantic - from Germany to the USA or vice versa - and share their lessons learned with all those who also want to expand abroad.
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