Tim Gabel started out in 2013 as a fitness YouTuber and initially considered studying medicine – but ultimately decided to fully commit to sports. After several injuries, he made the decision to diversify and launched his own podcast in addition to YouTube. Together with YouTuber and streamer Inscope21, he now runs the company G-IN, which has over 50 employees based in Stuttgart. The company includes its own fashion label Olakala, a fitness app called MCI, and a talent management agency named COMBINE.
Long-form formats such as podcasts are growing – even though everything else is getting shorter and shorter. At the same time, the boundaries between video, social media, and podcasts are blurring – with enormous consequences for podcasters, listeners, and advertisers. How can you best monetize and leverage the trust and loyalty of the podcast community? What opportunities does video offer? And does EVERYONE really have to make videos now? This will be discussed by veteran creator Tim Gabel, who knows both worlds better than almost anyone else, and Spotify's Head of Podcasts for Europe, Saruul Krause-Jentsch, who will provide exclusive insights into the streaming giant's platform strategy and product innovations.
Join thousands of marketers at OMR Festival 2026. Hits Hamburg on May 5–6. Be part of it – or hear about it later.