Pascal Beij

Unzer

Chief Commercial Officer

E-Commerce
Finance
AI & Innovation

About the speaker

Pascal Beij is Unzer’s Chief Commercial Officer (CCO), overseeing business development and strategy across Sales and Marketing. Previously, he worked at the payments provider Planet, where he was responsible, among other areas, for the Central Europe business. He brings over twenty years of experience in payments and financial services. One of his key focus areas is the customer journey.

Pascal Beij at OMR

From Cash Myth to Agentic Commerce: The Checkout Flow as a Growth Engine
Masterclass
May 05, 12:00-13:00
Track 28, Hall B3

Where do we really stand in a cash-heavy nation? Unzer kicks off with live learnings from OMR: How do you eliminate queues, avoid downtime, and maintain the flow—online, mobile, and on-site? Service design, tap-to-pay, offline flows, and clear messaging show: experience first, checkout second. This is followed by a panel with Burnhard, mellow noir, sushi Bikes and RB Leipzig on "Checkout 2026": find out what Agentic Commerce really means, how AI assistants anticipate checkouts and offers, and how to use BNPL seamlessly for cross-channel experiences. Take away concrete do’s & don'ts and a compact roadmap for your business.

Unzer
Andy Weinzierl
Hannes Gläser
Julian Köster
Marcus Lehmann
Pascal Beij
Senja Brüggemann
Tim Plücken
More details

Omr Festival 26 doesn’t happen twice.

Join thousands of marketers at OMR Festival 2026. Hits Hamburg on May 5–6. Be part of it – or hear about it later.

Current stories and the most important news for marketers straight to your inbox!