Lenny Braun is Head of Content at Ghostchef and is responsible for creative post-production as well as the content development of the videos. With his sense for storytelling, timing, and platform dynamics, he transforms raw footage into captivating social media formats and ensures that spontaneous encounters become emotional, entertaining, and widely viewed stories. His work combines editing, dramaturgy, and an understanding of trends to create the look & feel that defines Ghostchef’s content.
Why do some food formats resonate far beyond cooking itself? During the talk, GhostChef brings his kitchen directly into the audience, making tangible how food content unfolds within real-life environments. Together, we explore how strong communities emerge between backyard culture, urban spaces, and social contexts – and why this is where true relevance is created.
Join thousands of marketers at OMR Festival 2026. Hits Hamburg on May 5–6. Be part of it – or hear about it later.