Karo Junker de Neui

Etribes

Managing Director

E-Commerce

About the speaker

Karo Junker de Neui is the managing director of the digital consultancy Etribes and is passionate about e-commerce and digital transformation. With a keen sense for the constantly changing digital trends and her passion for helping companies scale and digitize, she has earned a top-notch reputation as an expert in the e-commerce industry. As a co-host of the Kassenzone podcast, she regularly talks with exciting personalities from the retail industry about the changes in retail and e-commerce, highlighting which of today's trends will shape the digital future. Karo's entrepreneurial journey began with the founding of the recommerce business model Vite EnVogue, an online shop for second-hand luxury fashion, which is now operated under the name Buddy&Selly. In doing so, she not only got to know the fashion and e-commerce industry but also demonstrated the ability to turn innovative ideas into reality. With Vite EnVogue, she revolutionized the market for used luxury fashion and created a platform that excites both sustainable buyers and vintage fashion lovers alike. In addition to her role as managing director at Etribes, Karo serves as an advisory board member of Schuback GmbH, a traditional German beauty retailer. With her mandate, she is involved in successfully expanding the company's brick-and-mortar business online by contributing her long-standing e-commerce expertise.

Karo Junker de Neui at OMR

MediaMarktSaturn – What’s next?
Stageslot
May 06, 11:45-12:05
Blue Stage

In collaboration with partner Convergenta, the Chinese conglomerate JD.com has secured a total stake of 85.2 percent in Ceconomy AG over recent months. JD.com directly holds nearly 60 percent of the shares. On July 1, current CFO Remko Rijnders will take over the position of CEO. In an interview with Karo Junker de Neui on the Blue Stage, he will discuss the future of Ceconomy and MediaMarktSaturn.

Karo Junker de Neui
Remko Rijnders
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Amazon Insight: Change as a Constant – How to Stay Relevant?
Stageslot
May 05, 14:15-14:35
HBO Max Stage

Rocco Bräuniger has been a driving force behind Amazon Germany for twenty years, witnessing a radical transformation of both the company and the tech industry. Speaking with Karo Junker, Amazon’s Country Manager reflects on the constants of change: building customer trust, mastering continuous transformation, and staying relevant in a shifting world—as the global economy reinvents itself and embraces AI as its latest resource.

Karo Junker de Neui
Rocco Bräuniger
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Omr Festival 26 doesn’t happen twice.

Join thousands of marketers at OMR Festival 2026. Hits Hamburg on May 5–6. Be part of it – or hear about it later.

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