About the speaker
Florian Rinke is Head of Content at Podstars and host of the podcast "OMR Rabbit Hole." In his role, he is responsible for all editorial formats at Podstars—especially, of course, the OMR Podcast. Before moving to OMR at the beginning of 2022, he reported for more than seven years for the Rheinische Post on start-ups, digital topics, and the automotive industry. In 2020, his book "Silicon Rheinland" was published.
Florian Rinke at OMR
Networks like LinkedIn help people connect with just a few clicks—but how resilient are these virtual friendships really? Carsten Maschmeyer knows that genuine relationships require more than just an exchange of business cards or friend requests. "You have to deposit before you can withdraw" is the motto of the investor, who is convinced that relationships beat business plans. On the HBO Max Stage, the master networker shares exclusive insights into his strategy—which goes far beyond simply writing hundreds of personal Christmas cards.
The battle of the platforms is heating up: While Spotify and Apple pivot to video, YouTube and Netflix are moving into podcasts. What began as a "lean-back" medium is rapidly evolving into a multimedia entertainment ecosystem – from viral Tiktok clips to live shows for thousands of fans. 2026 marks a decisive turning point: New distribution logics, shifting attention spans, and the rising influence of AI are fundamentally disrupting the status quo. Bastienne Früh and Florian Rinke provide exclusive insights into the mechanics of this transformation. Discover why "just adding video" is not a strategy, what creators can learn from the "Späti principle," and whether AI hosts are truly about to take over the microphone.
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