Ersin Toker is an expert in digital transformation, marketing technologies and scalable content ecosystems. As Customer Engagement Manager at Advellence Solutions AG, he helps companies strategically build their digital platforms and leverage the full potential of their data, content and digital assets.
With his experience at the intersection of technology, marketing and business strategy, he supports organisations in translating complex digital challenges into efficient, future-proof solutions. His focus is on topics such as digital asset management, e-commerce, PIM/MDM solutions, content strategy and the successful implementation of digital transformation projects.
How do you scale AI-powered content operations globally? Using Siemens as a case study, this masterclass shows how a modern DAM platform structures content and enables seamless collaboration across markets. Discover how fragmented solutions were replaced by a central Digital Asset Management platform based on AI automation, intelligent metadata, and advanced search. The results: structured content and scalable processes—without the chaos. Sharedien provides key takeaways: learn how to scale AI without integration issues, connect global teams and assets, and why a standardized architecture often outperforms complex custom solutions.
Too many assets, too many systems, and not enough oversight? In this masterclass, Sharedien, together with the industrial company Weidmüller, shows you how to radically simplify your B2B content processes. Learn how Weidmüller replaced its legacy DAM with Sharedien’s AI-powered platform in just five months and seamlessly integrated it into the system landscape (PIM, PLM, CMS, and eShop) with their partner Advellence. You will learn how AI-powered search and automatic tagging relieve your daily marketing routine and how you can deliver assets directly to your customers without the chaos. Gain practical tips for a fast DAM migration and learn how you and your employees can save valuable time through networked systems.
Join thousands of marketers at OMR Festival 2026. Hits Hamburg on May 5–6. Be part of it – or hear about it later.