Masterclasses

Showcase your expertise. With your own Masterclass.

OMR Masterclasses attract thousands of marketing and digital experts who are looking for practical insights, in-depth analyses, and actionable strategies. As a Masterclass partner, you gain the unique opportunity to position your brand in front of a highly engaged and relevant audience—live at Europe’s leading festival for digital marketing.

Whether you want to showcase an exciting use case, share your expertise, or build valuable business relationships, the Masterclasses give you an exclusive stage to demonstrate your know-how and connect directly with decision-makers.

Become partner now

Why you should be there

Position Your Brand Among Global Leaders

Hosting a Masterclass at the OMR Festival puts your company on the same stage as global tech leaders, marketing innovators, and fast-scaling startups – signaling that you're part of the digital future.

Measure, Learn, Optimize

The expo environment allows you to track interactions, measure engagement, and gather insights that can directly influence future sales and marketing strategies.

Build Trust, Close Deals

Onsite interactions build trust faster than any digital campaign. A Masterclass at the OMR Festival enables your team to have real and personal conversations that can quickly lead to follow-ups, demos, and deals.

From Prototype to Spotlight

Showcase new solutions, launches, or prototypes in a dynamic environment where immediate feedback and real-time conversations are possible.

What's in for you

What's in for you

🎯 High qualified leads

Connect with a highly relevant audience – right inside your Masterclass. Leverage lead scanning and tailored activations to engage participants directly and turn genuine interest into valuable business contacts.

📢 Brand Awareness

A Masterclass puts your brand center stage – in an environment designed for maximum visibility and discovery. It’s a powerful opportunity to build brand recognition, earn credibility with key industry players, and position your company as a trusted name in the digital space.

💼 Direct access to decision-makers & industry leaders

Reach the right audience: decision-makers, innovators, and digital experts operating in the premium segment. With a Masterclass, you’ll connect with exactly the people who matter most to your business and products – qualified professionals actively seeking new ideas, partners, and solutions.

📊Lasting impact

Build a strong presence by engaging with industry professionals in your Masterclass. Foster meaningful interactions that not only boost brand awareness but also nurture long-term relationships, supporting sustainable business growth well beyond the event.

Here's the Deal

Package

Extras (bookable at an additional cost)

  • Capacity up to 200 participants, incl. lead scanning
  • Option to send follow-up emails to all participants via confirmed double-opt-in
  • 60-minute workshop in a dedicated room. Choose your own topic (e.g. case presentation, Q&A, etc. - no sales pitches!)
  • Incl. ticket contingent for you and your partners (2 exhibitor tickets + 4 festival tickets for partners+ 4 festival tickets for international guests Tickets must be redeemed by March 31, 2026
  • Setup carried out by OMR
  • Listed at exhibitor on event website and app incl. logo, short description, contact information
  • Internet
  • Streaming (YouTube or LinkedIn)

Pricing

0€

Stand-alone

0€

with a Booth, Room, or Lounge

"The Masterclass is an opportunity for us to get directly in touch with people who are really interested in the topic."

Petra Pirron, CMO, Microsoft

"We use our masterclass to have a direct exchange, to discuss a topic in real time, and to answer questions in order to really go deeper into the subject."

Katja Modder, Head of TMT, KPMG

"Masterclasses are a very important tool for us to convey certain topics that also require a little more explanation."

Andreas Bündert, Head of Marketing, TK

Interested? Let's talk!

A look back at the OMR Festival 2025

Check out the Festival recap for vibes and pics from last year's event.

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