Sony

A4 Balkon01
B2BPodcastVideo & StreamingSocial

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About us

Sony Europe B.V. is a subsidiary of Sony Corporation and is headquartered in UK. We drive Sony’s leading Entertainment, Technology & Services business for consumer and professional markets, as well as Imaging & Sensing Solutions business across Europe. From R&D and engineering, design, to sales, marketing, distribution and customer service, we work to deliver Sony's purpose to fill the world with emotion through the power of creativity and technology.

At our booth

Workshop: Hollywood in the Palm of Your Hand - Sony Cinema Line with Reiko Beitz

May 05, 10:15-11:00

Overview of the Sony Cinema Line featuring the FX2, FX3, and FX6: Differences from photo and vlogging cameras, typical use cases, and workflows. Topics include AI Auto Framing, codecs, operation, and remote control via Monitor & Control and the Creators’ App.


Book here


The workshop will be in german.

Workshop: Podcast – Why Video Is More Than Just an Add-On Today! with Oliver Burkat

May 05, 12:30-14:15

Video is transforming podcasts: High-quality visuals boost reach and brand impact. Sony showcases solutions for podcast studios, from compact setups to pro multi-camera productions, including camera choices, optimal settings, and remote control workflows.


Book here 


This workshop will be in german

Workshop: Capturing Action at the Perfect Moment – Spectacular Photos with the A9III with Stefan Voitl

May 05, 14:15-15:00

Stefan Voitl showcases the power of the Sony A9 III through images from Saudi Arabia: Global shutter and perfect flash synchronization enable spectacular action shots, even from the air. A talk about adventure, technology, and new creative visual languages.


Book here


This workshop will be in german

Workshop: Content Creation with the A7V – When Photos and Videos Merge with Mike Suminski

May 05, 17:00-17:45

Modern content production demands speed, flexibility and quality. Learn to use a hybrid camera to combine photo and video in one workflow, switch quickly, and create more content efficiently, perfect for social media, events, and campaigns.


Book here


This workshop will be in german

Workshop: Podcast – Why Video Is More Than Just an Add-On Today! with Oliver Burkat

May 06, 10:30-11:15

Video is transforming podcasts: High-quality visuals boost reach and brand impact. Sony showcases solutions for podcast studios, from compact setups to pro multi-camera productions, including camera choices, optimal settings, and remote control workflows.


Book here 


This workshop will be in german 

Workshop: Content Creation with the A7V – When Photos and Videos Merge with Mike Suminski

May 06, 11:45-12:15

Modern content production demands speed, flexibility and quality. Learn to use a hybrid camera to combine photo and video in one workflow, switch quickly, and create more content efficiently, perfect for social media, events, and campaigns.


Book here


This workshop will be in german

Workshop: Hollywood in the Palm of Your Hand - Sony Cinema Line with Reiko Beitz

May 06, 13:15-14:00

Overview of the Sony Cinema Line featuring the FX2, FX3, and FX6: Differences from photo and vlogging cameras, typical use cases, and workflows. Topics include AI Auto Framing, codecs, operation, and remote control via Monitor & Control and the Creators’ App.


Book here


The workshop will be in german

Workshop: Content Creation with the A7V – When Photos and Videos Merge with Mike Suminski

May 06, 15:00-15:45

Modern content production demands speed, flexibility and quality. Learn to use a hybrid camera to combine photo and video in one workflow, switch quickly, and create more content efficiently, perfect for social media, events, and campaigns.


Book here


This workshop will be in german 

Workshop: Hollywood in the Palm of Your Hand - Sony Cinema Line with Reiko Beitz

May 06, 16:15-17:00

Overview of the Sony Cinema Line featuring the FX2, FX3, and FX6: Differences from photo and vlogging cameras, typical use cases, and workflows. Topics include AI Auto Framing, codecs, operation, and remote control via Monitor & Control and the Creators’ App.


Book here


The workshop will be in german

Our events

Next-Level Content Creation – Reaching New Audiences
Masterclass
May 05, 10:45-11:45
Track 16, Hall B4

Social media generates reach – but does it reach the desired target group? Photographer and National Geographic author Dennis Schmelz offers practical insights into the work of a professional photographer/videographer behind the camera and how to collaborate with a pro to develop the perfect workflow for high-quality content and explore opportunities for post-production, using the photo book “AugenBlicke” as an example. What you’ll learn in this masterclass: A practical workflow—from concept to upload—and how images come together to form a story. Storytelling & editing, as well as camera techniques & settings—using the Sony A7M5 and his book “AugenBlicke” as examples.

Sony
Dennis Schmelz
Mike Suminski
More details
From Idea to Podcast: How Video Is Transforming Modern Podcast Production
Masterclass
May 05, 15:15-16:15
Track 20, Hall B1

Podcasts have long been more than just an audio format. Today, successful shows reach their audience through video, social media, and streaming platforms as well. But how does an idea turn into a podcast that truly grows? In this masterclass, Sony expert Oliver Burkat and OMR Podcast Producer Hardy Haufe demonstrate how to develop and produce professional podcast formats – from the initial idea to publishing on multiple platforms. Moderator Mike Suminski guides you through the session and speaks about real production workflows, setups, and quality standards. You will learn why video is becoming increasingly important for modern podcasts and how to produce content that is both heard and seen.

Sony
Hardy Haufe
Mike Suminski
Oliver Burkat
More details

Products

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4.8 (3 Reviews)

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