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About us
We are the world's leading independent media agency. Around 3,000 employees at 44 locations represent concentrated media and data expertise around the globe – alongside our strong presence in Europe, we also operate in North America, the Middle East and Asia, among other regions. Based on data-driven insights and signals as well as innovative real-time solutions, we closely integrate media consulting, planning and implementation, maximizing the efficiency of marketing investments.
Our events
We used to plan for target groups. In 2026, we plan for contradictions. The people you want to reach are analogue and digital, niche and mainstream, loyal and unpredictable – all at once. They live by cultural codes that shift faster than any planning cycle. Not a target group, but a mosaic – and most frameworks simply weren't built for this.In this masterclass, Mediaplus makes the mosaic visible and delivers surprising audience insights. Because navigating this at scale can no longer be done manually, Touchpoint.AI sits at the centre – mapping behavioural combinations across paid, owned and earned, and uncovering the sequences that truly drive movement within the mosaic.Your competitive advantage is no longer reach. It's orchestration.
We're showing up. Are you?
Meet Mediaplus Germany GmbH & Co. KG at OMR Festival.