Ad Alliance GmbH

Ad Alliance is the advertising sales house of RTL Deutschland. A leader in customised, cross-media brand communication, it is responsible for ad sales for RTL Deutschland's channels and services, the Bauer Media Group, as well as the video and ATV network of RTL AdAlliance. The team also handles ad sales for selected brands/ genres for Media Impact, FUNKE Mediengruppe and Warner Bros. Discovery Germany. The approximately 500 media brands from TV, print, digital, ATV and selected streaming services such as RTL+ and HBO Max reach up to 99% of the german poplation. As well as content-related consulting, Ad Alliance offers innovative technological solutions – from programmatic to contextual and data-driven advertising.