Matthias Canisius is a Lead Solution Engineer for the Marketing Cloud at Salesforce. In this role, he supports customers as a trusted advisor in their digital transformation and problem-solving. Before joining Salesforce, he worked at Siemens AG for many years in various positions.
Marketing is changing rapidly – AI is fundamentally reshaping customer engagement, personalization, and revenue generation. Learn which strategies successful brands use, backed by data from the 10th edition of the Salesforce State of Marketing Report. Salesforce shows you practically how to optimize your marketing budget and convert anonymous website traffic directly into real sales pipelines. Expect exclusive insights, global trends, and strategies with AI SDR agent Piper.
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