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For HR managers
Employer branding trends for 2026: What will remain, what is coming, and what can go?
Marcus Merheim from hooman EMPLOYER MARKETING and Mathias Burger from kununu will sort through the trends for you and see what is really relevant. It starts on January 22, 2026, at 10 a.m.
Register for free
For job seekers
Employer branding trends for 2026: What will remain, what is coming, and what can go?
Marcus Merheim from hooman EMPLOYER MARKETING and Mathias Burger from kununu will sort through the trends for you and see what is really relevant. It starts on January 22, 2026, at 10 a.m.
Register for free

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Job categories

Marketing

15

Online Marketing

13

Content Marketing

10

Performance Marketing

10

Social Media

10

Design & UX

8

SEO

6

Other

6

Sales

5

Account Management

4

E-Commerce

4

Data Marketing Analyst

4

CRM

3

Product Management

3

Project Management

3

AI

3

Influencer Marketing

2

SEA

2

Online Editing & PR

2

Tech & IT

2

Brand Management

1

Business Development

1

Consulting

1

Affiliate Marketing

1

E-Mail Marketing

1

Google Shopping

1

Human Resources

1

Location

Berlin

10

München

8

Hamburg

6

Frankfurt am Main

4

Düsseldorf

3

Hannover

2

Köln

2

Mannheim

2

Münster

2

Neu Wulmstorf

2

Wiesbaden

2

Arolsen

1

Bochum

1

Bremen

1

Coburg

1

Garmisch-Partenkirchen

1

Herrieden

1

Landsberg am Lech

1

Leipzig

1

Mainz

1

Norderstedt

1

Offenbach

1

Osnabrück

1

Rüsselsheim

1

Saarbrücken

1

Schladen

1

Verl

1

Experience

Professional (2-5)

37

Junior (1 - 2)

13

Senior (5+)

10

Remote

Hybrid

38

On-Site

15

100% Remote

7

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