About the speaker
Julia is the Lead of the Project Management Team at Podstars by OMR. Her job is to oversee podcasts from the initial pitch to the company, through detailed concept development, guest acquisition, and all the way to the launch. She is the central point of contact for clients and her project team. As the reporting contact, she analyzes the success and advertising effectiveness of the podcast formats.
Julia Hüter at OMR
Podcasts have gone mainstream, in Germany and internationally. Where is the industry headed? In this session, Florian Severin and Julia Hüter from Podstars by OMR will present the status quo of the podcast market and talk about exciting trends. You'll take a close look at YouTube and video content, which currently dominate the market, learn about live podcasts as community builders and how media empires are emerging around podcasts. And, of course, the role of AI must not be missing. Using exclusive insights into the Podstars portfolio, such as the OMR podcast, you’ll see what really drives the market and what opportunities this presents for the future.
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