OMR New Platform Marketing

Marketing conference
for modern platforms

August 2, 2017
DOCKS HAMBURG

About NPM

Discover real marketing potential
on new platforms

The NPM Conference is a one-day event dedicated to uncovering the newest chances and opportunities from all around the digital marketing universe. Whether it’s the latest approaches, trends or untapped channels, NPM (New Platform Marketing) delivers tangible insight and knowledge to advertisers, brands, publishers, influencers and anyone else looking for an edge in their marketing. Whether it’s incorporating a new platform into your marketing mix or being the first to try out something new—being a first-mover can catapult you to the top.

Insights you can expect—at a glance:

What’s hot right now: new opportunities in the platform universe
An insider’s marketing secret: Facebook groups
A different kind of storytelling: getting a grip on Instagram Stories
Putting your budget where your mouth is: marketing with Amazon Alexa Skills
Quick and direct: Bots & Messenger for FMCG sectors
It’s a snap: getting more from paid Snapchat campaigns
Taking the initiative: punchy marketing & legal considerations
Growing your fanbase: audience building for adults on YouTube
The power of personalities: large-scale influencer marketing
Addressing businesses directly: B2B marketing on Quora, Medium, Linkedin & Xing
It’s all about inspiration: using Pinterest to leverage your reach

Our Conference Schedule

07:45

09:00

09:30

We will once again be kicking off NPM, this time giving you a rundown of the current state of the platform world: which new platforms are underused and provide excellent marketing opportunities? And which formats and methods promise success on established major platforms? We’ll provide some clarity on that to start the day and then also give you a brief overview of what’s to come.

10:00

What advertising strategies are effective on Instagram Stories? And what about Facebook Messenger? Florian Litterst will go into detail on the exciting new advertising possibilities in the Facebook family of products. Florian is the definition of a social media expert and is an experienced author of numerous Instagram and Facebook reports, among many other activities.

10:25

For more than four years, the team around founder Philipp Dettmer has been producing animated explanation videos for the Youtube channel “Kurzgesagt – in a Nutshell.” And it is the international version that has brought about the most success for the 12-person team. Over four million subscribers, 240 million views and a monthly revenue of nearly 30,000 dollars through donation platform Patreon speak loudly and clearly to the channel’s success. At NPM, they will go into detail on how they became such a resounding success and which platforms beyond Youtube and Patreon are relevant for their business.

10:50

11:20

Over the past few years, Jägermeister has gone from a redneck drink du jour to Germany’s most valuable brand of spirit. Much of the success is due to Felix Jahnen, Head of Global Digital Marketing at Jägermeister, who headed up a team that implemented clever digital marketing tricks to rejuventate the brand image. At NPM, he will show how Jägermeister used Facebook, Instagram and Snapchat, as well as the “Jäm Bot” messenger bot and German rappers Eko Fresh and Ali As to cause a stir.

11:45

Head of Idols? No, that’s not a typo. The entire scope of influencer activities at About You go through Julian Jansen. In Germany, there isn’t a brand that knows more about getting the most from influencer marketing, with 37 of the country’s most prominent influencers represented on the About You platform with their own shop. Jansen will take to the stage at NPM to discuss the unique 360-degree approach at About You.

12:15

Engaging content is the key to victory. How brands can use social videos to generate organic reach in the millions. It is becoming increasingly difficult for brands to reach target audiences, especially younger one. Fewer people are tuning into the tube, banner ads are being increasingly ignored, while pre-rolls—come on, when was the last time you didn’t skip one? When it comes to reaching your target group, traditional ads just aren’t going to cut it in 2017. The key in today’s advertising landscape is penetrating newsfeeds organically. Telling you how to do that is Patrick Bales from StoYo Media.

12:30

13:40

Voice-based commands are all the rage in digital marketing. Be it Amazon, Google, Apple or Microsoft – they are all developing their own platform. Nick Schwab is among the top-3 developers worldwide for Amazon Alexa Skills. The portfolio of Skills published by his company Invoked Apps reaches over 250,000 users per month. At NPM, he will discuss what factors are key when developing voice-based Skills and how companies can employ Skills for marketing purposes.

14:10

Influencer Marketing is pretty much a must for beauty brands. Thorsten Helmes is Director Online Division at cosmetics manufacturer Babor, who used in-house skincare research to develop its own line of luxury articles. At NPM, we will discuss which influencer-marketing strategies perform particularly well for Babor— and will be bringing his absolute best case with him: beauty blogger Farina Opoku, aka Novalanalove. Together, they will divulge exclusive figures on reach and pricing.

14:35

Bjoern is the prototypical smart-as-a-whip online marketing maker. Last year, he dove deep on the topic of Messenger. This year, he will be offering up the lowdown in another specialized area: B2B marketing and lead generation via modern platforms. Bjoern will show how to build reach and reputation on Quora, Medium, Linkedin or Xing. 100% “news to use.”

14:55

Chefkoch is Germany’s biggest recipe portal. And yet, the people behind the project at Gruner + Jahr are still working hard figuring out ways of reaching hungry users. In addition to SEO, Pinterest has been instrumental to Chefkoch’s success. On the NPM stage, Stefanie Senn and Christina Reichmann, will talk about how they push the brand on Pinterest and how they distribute their recipes (SPOILER: cleverly).

15:15

15:45

For many, influencer marketing is akin to the Wild West, where chaos reigns. To get some hard facts on the matter, we’re calling in the sheriff to take the stage in the person of Martin Gerecke, from international law firm CMS. At CMS, Martin is specialized in all things legal pertaining to marketing and distribution channels. At NPM, he’ll be giving us an update on the most important legal changes and developments.

16:10

Advertisers have been waiting for the day that Snapchat opens up its interface for media-supported campaigns. In Germany, this day came in late 2016—and the first analytics reports are in. Jan Heidenreich, Chief Commercial Officer of esome advertising, will shed some light on the current situation regarding ad space in Snapchat Stories and in Discover. Jan will show you which advertising options are available on Snapchat and how SEAT uses the platform, while also providing advertisers with concrete recommendations for getting the most out of the platform.

16:35

Within just a few short years, the founding duo at pattydoo built up Germany’s largest sewing community through a combination of blog, YouTube channel and a Facebook group with extremely strong engagement rates. On the NPM stage, Ina Fischer and Christian Jähnel—the brains behind the project—will shed some light on how they amassed 500,000 monthly visitors to the website and how they monetize cutting patterns.

17:00

The hottest thing in platform marketing right now is Facebook Groups, where marketers can reap the rewards of massive organic reach. One company that has figured out how to successfully market to Facebook groups is Falkemedia, a publisher based in Kiel that runs six different Thermomix-themed groups—the largest of which has over 120K members. Responsible for amassing this reach is Jakob Strehlow. At NPM, he’ll explain how the publisher was able to sell 6000 print magazine subscriptions before it was published.

17:20

The Speakers

AKA: The NPM Marketing
Platform Pros for 2017

Felix Jahnen

Felix Jahnen

Head of Global Digital Marketing, Jägermeister

Felix Jahnen

Felix Jahnen

Head of Global Digital Marketing, Jägermeister

Felix Jahnen is Head of Global Digital Marketing at Jägermeister, Germany’s most valuable brand of spirits. Felix and his team have successfully employed an array of clever digital marketing tricks to rejuvenate the brand image. For his appearance at NPM, Felix will discuss how Jägermeister used Facebook, Instagram and Snapchat, as well as the “Jäm Bot” messenger bot and German rappers Eko Fresh and Ali As to cause a stir.

Felix Jahnen

Felix Jahnen

Head of Global Digital Marketing, Jägermeister

+

Felix Jahnen is Head of Global Digital Marketing at Jägermeister, Germany’s most valuable brand of spirits. Felix and his team have successfully employed an array of clever digital marketing tricks to rejuvenate the brand image. For his appearance at NPM, Felix will discuss how Jägermeister used Facebook, Instagram and Snapchat, as well as the “Jäm Bot” messenger bot and German rappers Eko Fresh and Ali As to cause a stir.

Nick Schwab

Nick Schwab

Founder, Invoked Apps

Nick Schwab

Nick Schwab

Founder, Invoked Apps

Nick Schwab is one of the top 3 developers in the world for apps on Amazon’s voice-based assistant, aka Alexa. His Skills are used by more than 250,000 people globally—including Germany. Before getting into the Skills game, he was lead developer for Ford as well as US-based startups Wisely and Ambassador. On the NPM stage, he will discuss what voice-based apps need to succeed and how companies in the future can hope to profit from the voice trend.

Nick Schwab

Nick Schwab

Founder, Invoked Apps

+

Nick Schwab is one of the top 3 developers in the world for apps on Amazon’s voice-based assistant, aka Alexa. His Skills are used by more than 250,000 people globally—including Germany. Before getting into the Skills game, he was lead developer for Ford as well as US-based startups Wisely and Ambassador. On the NPM stage, he will discuss what voice-based apps need to succeed and how companies in the future can hope to profit from the voice trend.

Philipp Dettmer

Philipp Dettmer

Founder, Kurzgesagt – In a Nutshell

Philipp Dettmer

Philipp Dettmer

Founder, Kurzgesagt – In a Nutshell

Philipp Dettmer is the founder and creative director of “Kurzgesagt – In a Nutshell”, one of the world’s biggest science channels on Youtube. 4 million subscribers to the channel, 240 million views and a monthly revenue of USD 30,000 through Patreon, a donation-based internet platform, prove that science can be sexy—and successful. Philipp is especially skilled at expressing and explaining complex subject matter to the masses through simple visuals. The 12-person team has been producing animated explanation videos for four years now. On the NPM stage, Philipp will give up the goods on how “Kurzgesagt” became such a success and which platforms beyond Patreon are relevant.

Philipp Dettmer

Philipp Dettmer

Founder, Kurzgesagt – In a Nutshell

+

Philipp Dettmer is the founder and creative director of “Kurzgesagt – In a Nutshell”, one of the world’s biggest science channels on Youtube. 4 million subscribers to the channel, 240 million views and a monthly revenue of USD 30,000 through Patreon, a donation-based internet platform, prove that science can be sexy—and successful. Philipp is especially skilled at expressing and explaining complex subject matter to the masses through simple visuals. The 12-person team has been producing animated explanation videos for four years now. On the NPM stage, Philipp will give up the goods on how “Kurzgesagt” became such a success and which platforms beyond Patreon are relevant.

Farina Opoku

Farina Opoku

Bloggerin, Novalanalove

Farina Opoku

Farina Opoku

Bloggerin, Novalanalove

If you are a follower of OMR, you’ll already know all about beauty and fashion blogger Farina Opoku (Novalanalove). As a social media influencer, she has already amassed 700,000 followers on Instagram and publishes several snaps a day. On her various social media accounts she present styles, unboxing videos and beauty trends. At last year’s NPM, she told us all about the advantages of Snapchat. This year she will be present a concrete case in the form of Babor, including figures on reach and pricing. Ergo, exactly that, what she hardly ever discusses in public.

Farina Opoku

Farina Opoku

Bloggerin, Novalanalove

+

If you are a follower of OMR, you’ll already know all about beauty and fashion blogger Farina Opoku (Novalanalove). As a social media influencer, she has already amassed 700,000 followers on Instagram and publishes several snaps a day. On her various social media accounts she present styles, unboxing videos and beauty trends. At last year’s NPM, she told us all about the advantages of Snapchat. This year she will be present a concrete case in the form of Babor, including figures on reach and pricing. Ergo, exactly that, what she hardly ever discusses in public.

Julian Jansen

Julian Jansen

Head of Idols, About You

Julian Jansen

Julian Jansen

Head of Idols, About You

Reading Julian Jansen’s CV certainly piques your curiosity: Head of Idols, Influencer, Community & Social Media at About You. Since starting at the eCommerce start-up three years ago, he has helped grow the You&Idol platform, as well as helping expand the company focus to include collaborations with influencers. At About You, he works closely with German influencers who have significant organic reach. Julian will go into detail at NPM on just how he leverages the reach of the “Idols”.

Julian Jansen

Julian Jansen

Head of Idols, About You

+

Reading Julian Jansen’s CV certainly piques your curiosity: Head of Idols, Influencer, Community & Social Media at About You. Since starting at the eCommerce start-up three years ago, he has helped grow the You&Idol platform, as well as helping expand the company focus to include collaborations with influencers. At About You, he works closely with German influencers who have significant organic reach. Julian will go into detail at NPM on just how he leverages the reach of the “Idols”.

Ina Fischer

Ina Fischer

Co-Founder, Pattydoo

Ina Fischer

Ina Fischer

Co-Founder, Pattydoo

Ina Fischer and partner Christian Jähnel are the brains behind sewing blog Pattydoo. An experienced tailor, Ina shares her insights through sewing videos, cutting patters and sewing instructions on the DIY blog. While Ina delivers the content, Christian is behind the camera. In addition to the blog, Pattydoo reaches a significant audience on Youtube, its own Facebook groups and a newsletter. On the NPM stage, the duo will discuss the common thread in reaching 500K site visitors and monetizing them.

Ina Fischer

Ina Fischer

Co-Founder, Pattydoo

+

Ina Fischer and partner Christian Jähnel are the brains behind sewing blog Pattydoo. An experienced tailor, Ina shares her insights through sewing videos, cutting patters and sewing instructions on the DIY blog. While Ina delivers the content, Christian is behind the camera. In addition to the blog, Pattydoo reaches a significant audience on Youtube, its own Facebook groups and a newsletter. On the NPM stage, the duo will discuss the common thread in reaching 500K site visitors and monetizing them.

Christian Jähnel

Christian Jähnel

Co-Founder, Pattydoo

Christian Jähnel

Christian Jähnel

Co-Founder, Pattydoo

Christian Jähnel and partner Ina Fischer are the brains behind sewing blog Pattydoo. While Ina leans on her experience as a tailor to deliver the content, Christian takes care of the design aspects of the brand, as well as the video shoots. In addition to the blog, Pattydoo reaches a significant audience on Youtube, its own Facebook groups and a newsletter. On the NPM stage, the duo will spin a yarn on how to reach 500K site visitors and how to monetize them.

Christian Jähnel

Christian Jähnel

Co-Founder, Pattydoo

+

Christian Jähnel and partner Ina Fischer are the brains behind sewing blog Pattydoo. While Ina leans on her experience as a tailor to deliver the content, Christian takes care of the design aspects of the brand, as well as the video shoots. In addition to the blog, Pattydoo reaches a significant audience on Youtube, its own Facebook groups and a newsletter. On the NPM stage, the duo will spin a yarn on how to reach 500K site visitors and how to monetize them.

Christina Reichmann

Christina Reichmann

Social Media Editor, Chefkoch.de

Christina Reichmann

Christina Reichmann

Social Media Editor, Chefkoch.de

Christina Reichmann is the social media editor at Germany’s most famous food portal Chefkoch.de. In addition to a-plus SEO work – first result on Google with the keyest of keywords Rezepte (recipes) – the portal is a hit on various social media channels. Chefkoch.de is especially successful on perfect-for-food-porn platform Pinterest, where their clever marketing activities have netted some (130,000 followers). Christina and her cohort Stefanie will take to the NPM stage to explain how the Gruner + Jahr’s cooking portal is able to use the image search to build reach and how they employ monetization.

Christina Reichmann

Christina Reichmann

Social Media Editor, Chefkoch.de

+

Christina Reichmann is the social media editor at Germany’s most famous food portal Chefkoch.de. In addition to a-plus SEO work – first result on Google with the keyest of keywords Rezepte (recipes) – the portal is a hit on various social media channels. Chefkoch.de is especially successful on perfect-for-food-porn platform Pinterest, where their clever marketing activities have netted some (130,000 followers). Christina and her cohort Stefanie will take to the NPM stage to explain how the Gruner + Jahr’s cooking portal is able to use the image search to build reach and how they employ monetization.

Stefanie Senn

Stefanie Senn

SEO Manager, Chefkoch.de

Stefanie Senn

Stefanie Senn

SEO Manager, Chefkoch.de

Stefanie Senn is the SEO manager at Chefkoch.de, the most famous food portal in Germany, which also ranks number one for the search term “Rezepte” (recipes). The food portal is not only a success when it comes to SEO, but has also built up an impressive following on various social media channels. Chefkoch.de is especially successful on perfect-for-food-porn platform Pinterest, where their clever marketing activities have netted some (130,000 followers). Stefanie and her colleague Christina will take to the NPM stage to explain how the Gruner + Jahr’s cooking portal is able to use the image search to build reach and how they employ monetization.

Stefanie Senn

Stefanie Senn

SEO Manager, Chefkoch.de

+

Stefanie Senn is the SEO manager at Chefkoch.de, the most famous food portal in Germany, which also ranks number one for the search term “Rezepte” (recipes). The food portal is not only a success when it comes to SEO, but has also built up an impressive following on various social media channels. Chefkoch.de is especially successful on perfect-for-food-porn platform Pinterest, where their clever marketing activities have netted some (130,000 followers). Stefanie and her colleague Christina will take to the NPM stage to explain how the Gruner + Jahr’s cooking portal is able to use the image search to build reach and how they employ monetization.

Thorsten Helmes

Thorsten Helmes

Director Online Division, Babor

Thorsten Helmes

Thorsten Helmes

Director Online Division, Babor

Thorsten Helmes is Director Online Division at cosmetics manufacturer Babor. In 2007, he joined the family-run company as Marketing Communications Manager. Through skin care research conducted at company HQ in Aachen, Babor was able to successfully develop luxury articles. Thorsten will explain which influencer marketing strategies perform particularly well for Babor—and will be bringing his absolute best case with him: beauty blogger Farina Opoku, aka Novalanalove. Together, they will divulge exclusive figures on reach and pricing.

Thorsten Helmes

Thorsten Helmes

Director Online Division, Babor

+

Thorsten Helmes is Director Online Division at cosmetics manufacturer Babor. In 2007, he joined the family-run company as Marketing Communications Manager. Through skin care research conducted at company HQ in Aachen, Babor was able to successfully develop luxury articles. Thorsten will explain which influencer marketing strategies perform particularly well for Babor—and will be bringing his absolute best case with him: beauty blogger Farina Opoku, aka Novalanalove. Together, they will divulge exclusive figures on reach and pricing.

Jan Heidenreich

Jan Heidenreich

Chief Commercial Officer, esome advertising

Jan Heidenreich

Jan Heidenreich

Chief Commercial Officer, esome advertising

Jan Heidenreich is Chief Commercial Officer at social media advertising agency esome advertising. As the founder of TBG DIGITAL, the German subsidiary of TBG DIGITAL LTD., he is considered one of the pioneers for the strategic planning and goal-oriented implementation of social media campaigns for leading global advertisers. Jan has been active in digital paid media for 15 years and ahs had stops at Gruner+Jahr and Axel Springer among other places.

Jan Heidenreich

Jan Heidenreich

Chief Commercial Officer, esome advertising

+

Jan Heidenreich is Chief Commercial Officer at social media advertising agency esome advertising. As the founder of TBG DIGITAL, the German subsidiary of TBG DIGITAL LTD., he is considered one of the pioneers for the strategic planning and goal-oriented implementation of social media campaigns for leading global advertisers. Jan has been active in digital paid media for 15 years and ahs had stops at Gruner+Jahr and Axel Springer among other places.

Patrick Bales

Patrick Bales

Founder, Stoyo Media

Patrick Bales

Patrick Bales

Founder, Stoyo Media

Patrick founded Stoyo at the ripe young age of 24, after making the rounds at various start-ups in Berlin and overseeing successful crowdfunding campaigns at Kingii and Bonaverde. Patrick studied business administration in Germany (WHU), Singapore (SMU) and Lisbon (Nova).

Patrick Bales

Patrick Bales

Founder, Stoyo Media

+

Patrick founded Stoyo at the ripe young age of 24, after making the rounds at various start-ups in Berlin and overseeing successful crowdfunding campaigns at Kingii and Bonaverde. Patrick studied business administration in Germany (WHU), Singapore (SMU) and Lisbon (Nova).

Jakob Strehlow

Jakob Strehlow

Social Media Manager, Falkemedia

Jakob Strehlow

Jakob Strehlow

Social Media Manager, Falkemedia

When it comes to Facebook marketing, Jakob Strehlow is an absolute ace. Jakob has played a decisive role in establishing the social media presence at Falkemedia, a Kiel-based publisher that runs numerous Facebook groups for its magazine with recipes for the Thermomix. The largest of these groups has over 120,000 members, while the magazine currently enjoys a circulation of 180,000. Jakob first gained prominence in Germany by launching a trading project, through which he traded his way up from a balloon to a car in a series of shrewd exchanges.

Jakob Strehlow

Jakob Strehlow

Social Media Manager, Falkemedia

+

When it comes to Facebook marketing, Jakob Strehlow is an absolute ace. Jakob has played a decisive role in establishing the social media presence at Falkemedia, a Kiel-based publisher that runs numerous Facebook groups for its magazine with recipes for the Thermomix. The largest of these groups has over 120,000 members, while the magazine currently enjoys a circulation of 180,000. Jakob first gained prominence in Germany by launching a trading project, through which he traded his way up from a balloon to a car in a series of shrewd exchanges.

Steffen Zeller

Steffen Zeller

Marketing Manager, Iglo

Steffen Zeller

Steffen Zeller

Marketing Manager, Iglo

Steffen Zeller is a Marketing Manager iglo Deutschland, where he oversees the entire marketing mix for fish and meat products. Before joining iglo, he held a variety of functions at Mondelez Deutschland (previously Kraft Foods Deutschland). Most recently, he oversaw the marketing activities for brands such as Miracel Whip, Bull’s-Eye and Philadelphia cream cheese.

Steffen Zeller

Steffen Zeller

Marketing Manager, Iglo

+

Steffen Zeller is a Marketing Manager iglo Deutschland, where he oversees the entire marketing mix for fish and meat products. Before joining iglo, he held a variety of functions at Mondelez Deutschland (previously Kraft Foods Deutschland). Most recently, he oversaw the marketing activities for brands such as Miracel Whip, Bull’s-Eye and Philadelphia cream cheese.

Florian Litterst

Florian Litterst

adsventure.de & Head of SMA, Burda Direct Interactive

Florian Litterst

Florian Litterst

adsventure.de & Head of SMA, Burda Direct Interactive

Florian Litterst works as a Senior Online Marketing Manager at Burda Direct Interactive GmbH, where he heads up the company’s Social Media Advertising activities. He oversees campaigns on Facebook, Instagram & Twitter for clients from a variety of sectors such as eCommerce, entertainment or tourism. On his blog adsventure.de, Florian publishes tutorials and tips for everyone looking to get more out of their campaigns than just a few likes.

Florian Litterst

Florian Litterst

adsventure.de & Head of SMA, Burda Direct Interactive

+

Florian Litterst works as a Senior Online Marketing Manager at Burda Direct Interactive GmbH, where he heads up the company’s Social Media Advertising activities. He oversees campaigns on Facebook, Instagram & Twitter for clients from a variety of sectors such as eCommerce, entertainment or tourism. On his blog adsventure.de, Florian publishes tutorials and tips for everyone looking to get more out of their campaigns than just a few likes.

Martin Gerecke

Martin Gerecke

Lawyer, CMS

Martin Gerecke

Martin Gerecke

Lawyer, CMS

Dr. Martin Gerecke advises companies and individuals in copyright law, press and privacy law and in all new media aspects (domain and internet law, social media, games, digital business). He assists in the preservation of intellectual property rights (copyrights, trademarks). He further focuses on the negotiation and drafting of media-specific contracts such as license, agency or artist contracts in the film and TV sector. Dr. Martin Gerecke is also experienced of competition law and advises in the creation of advertising and product materials and online shops.

Martin Gerecke

Martin Gerecke

Lawyer, CMS

+

Dr. Martin Gerecke advises companies and individuals in copyright law, press and privacy law and in all new media aspects (domain and internet law, social media, games, digital business). He assists in the preservation of intellectual property rights (copyrights, trademarks). He further focuses on the negotiation and drafting of media-specific contracts such as license, agency or artist contracts in the film and TV sector. Dr. Martin Gerecke is also experienced of competition law and advises in the creation of advertising and product materials and online shops.

Bjoern Sjut

Bjoern Sjut

Managing Director, Finc3

Bjoern Sjut

Bjoern Sjut

Managing Director, Finc3

Bjoern Sjut is an old friend of the OMR family. He was once one of the 200-person strong marketing team at international dating platform B2, before starting his own baby Finc3 and going deep into the world of B2B marketing and Messenger. Last year, Bjoern’s presentation at NPM netted the most requests afterwards for his charts. This year, we have asked him to discuss the opportunities and strategies for B2B marketing on Linkedin, Xing, Quora, Medium and co.

Bjoern Sjut

Bjoern Sjut

Managing Director, Finc3

+

Bjoern Sjut is an old friend of the OMR family. He was once one of the 200-person strong marketing team at international dating platform B2, before starting his own baby Finc3 and going deep into the world of B2B marketing and Messenger. Last year, Bjoern’s presentation at NPM netted the most requests afterwards for his charts. This year, we have asked him to discuss the opportunities and strategies for B2B marketing on Linkedin, Xing, Quora, Medium and co.

Philipp Westermeyer

Philipp Westermeyer

Co-Founder, OMR & Moderator

Philipp Westermeyer

Philipp Westermeyer

Co-Founder, OMR & Moderator

OMR is Philipp’s brainchild. He co-founded digital marketing tech companies adyard and metrigo together with partners. With the OMR podcast, one of the 50 largest podcasts in Germany, he speaks to 15,000 listeners every week. Philipp’s always got his eye on the digital marketing scene, networking and testing, testing, testing.

Philipp Westermeyer

Philipp Westermeyer

Co-Founder, OMR & Moderator

+

OMR is Philipp’s brainchild. He co-founded digital marketing tech companies adyard and metrigo together with partners. With the OMR podcast, one of the 50 largest podcasts in Germany, he speaks to 15,000 listeners every week. Philipp’s always got his eye on the digital marketing scene, networking and testing, testing, testing.

Contact

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If you want to offer support as a sponsor or if you have any questions about the NPM conference on August 2, 2017, then give us a shout. We’re here to help.

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