Every exhibitor from the topic PUBLISHER.
We combine emotional video brand awareness with the efficiency of prospecting and retargeting. Following a simple procedure, we can display your video ads with individual content to users. By adhering to current standards and using flexible technology, we can guarantee that your videos have a high reach, perform well and are target-oriented.
+49 (0)30 5770442-31
AdSpirit is an AdServing-System „Made in Germany“: A professional AdServer with all important functionality. It is stable, flexible and efficient. We already deliver more than 90,000,000,000 (90bn) ads per month.
unitedbase Vertriebsgesellschaft mbH
Hall B6 Dialog Area
Do you need sales support and pay attention to legal certainty in data collection and accuracy in determining individual consumption needs? Then we are exactly the right partner for you, your company and your network. We put ourselves in your position by a good understanding of the market and the needs of our customers and help you to reach your target group in a direct and consensual way. Together with you, we create target-oriented and effective concepts for the acquisition of new customers via various channels.
dialis direct gmbh
Hall B6 Dialog Area
As a marketer of exclusive and partexclusive e-mail lists that were generated exclusively via the DOI process, we reach your target group through various selection and segmentation options. We determine characteristics such as age, place of residence, financial circumstances and the previous consumption behavior of your target group. The available ranges are characterized by above-average user activity. The performance indicators, such as the opener and click rates, as well as the purchase values are unparalleled on the market.
ExMarketPlace FZ LLC
Business Development Director
How Publishers can have a "user-first" approach? ExMarketPlace explains few simple steps to enhance UX and overall performance
Tue, 07.05 / 10:30 - 12:00 / ENGLISH
ExMarketPlace is Google Channel Partner for: * DoubleClick Ad Exchange SPM * AdSense MCM * DoubleClick Audience Suite * Google Ad Manager ExMarketPlace provides tailored solutions to publishers as well as its experience on yield management and support to monetize with Google products and buyer networks. ExMarketPlace aggregates audiences and offers these inventories to direct buyers working into the Private Marketplace. ExMarketPlace is not only a monetization partner but also a technology partner to enhance user experience.
030 555 781 999
Founded in Berlin in 2008, Retresco has developed into one of the leading companies in the field of AI-driven content automation. With our team of specialist software developers and computational linguists, we develop highly innovative content automation solutions with semantic applications, Natural Language Understanding (NLU), Natural Language Generation (NLG), and chatbots.
Regional Managing Director, DACH, Central and Eastern Europe (CEE)
+49 172 3080 623
Die neuen Grenzen der Monetarisierung, zwischen Transparenz und Effektivität
Wed, 08.05 / 12:45 - 13:45 / ENGLISH
Index Exchange is a global advertising marketplace where premium digital media companies sell their ad impressions transparently and in real-time. Built on the pillars of neutrality, openness, and the most reliable technology, Index is the ad exchange that media companies trust. With no other business interests to divide its attention, Index’s sole focus remains connecting media companies with premium demand at massive scale. Visit Index Exchange at www.indexexchange.com or @indexexchange
Vice President Product
1st Party Data: Wie nutzt man den wertvollen Datenschatz?
Wed, 08.05 / 10:45 - 12:15 / ENGLISH
The digital marketer Scout24 Media bundles the marketing platforms of Scout24 AG under one roof: ImmobilienScout24 and AutoScout24. Scout24Media has a net reach of 18 million unique users per month (AGOF digital facts 2019-01) and owns 90 million first-party cookies for the "Real Estate" and "Cars" market fields. Based on this, Scout24 Media creates exactly demarcated target group profiles for tailor-made targeting. The result: tailor-made and personalized communication with the consumer and optimization of the conversion rate. www.scout24media.de/
Head of Finance
We startet out in Online Marketing at a time when nobody called it yet like this (our first domain was www.gewinnspiele.de in 1996). So this makes us one of the few longtime Online Marketing Rockstars in Germany. Today we are internationally established experts in Digital Marketing and Digital Publishing with numerous platforms (such as www.netzpiloten.de) Meet us at our stand @OMR, get to know everything about Smart Sponsoring, Sweepstakes Booster, Native Ads, lead generation, email-marketing and our soon to be opend cool Blogger Lounge in Berlin!
Senior Sales Manager
+49 (0) 911 929057-162
We’re the high performance affiliate marketing company because we combine cutting-edge technology and world-class expertise that put our clients — from blue-chips to start-ups — at the top of their game. Our market insight leads the field and we believe in sharing this expertise with you. We’re motivated by your success and coach you every step of the way — wherever we can add value. We don’t think of ourselves as a supplier – we’re on your team. This means when you win, we win too. Webgains was founded in 2004 and since 2006 it’s been part of the ad pepper media International N.V., which is listed on the stock market.
strategic business development
Hall B6 Start-up Area
textOmatic AG, founded 2015 and based in Dortmund, Germany, specializes in the industry-independent automatic creation of news and reports that are delivered in high frequency and promptly. This includes business, financial and stock market reports as well as sports and weather news, but also automated SEO landing pages and customized automation solutions. The text generation technology uses artificial intelligence methods and was developed over many years by computer scientists and specialists in computer linguistics. textOmatic was selected as part of the Google DNI (Digital News Initiative) 2016 and 2018.
Offerista Group GmbH
Drive2Store Marketing - Expertenaustausch & best Practices
Tue, 07.05 / 14:30 - 16:00 / GERMAN
At the Offerista Group, we are dedicated to helping brick-and-mortar stores flourish in the digital age. We publish digital brochures and offers and use location-based services to target users and get them into retailers’ stores. With Offerista, retailers can reach their target groups, expand their customer base and see noticeably more sales at their stores, which makes digital brochures an efficient and trackable alternative to print brochure distribution. With our own shopping guides barcoo and Marktjagd and our strong publishers Offerista forms Germany’s largest network for local shopping and can reach up to 38,2 million shopping-savvy customers per month with digital brochures and offers.
Dino Leupold von Löwenthal
The verticalAds Group is a leading provider of specialized affiliate networks. With its investments in communicationAds, financeAds and retailerweb, the Nuremberg-based company serves more than 400 well-known advertisers. The verticalAds Group's recipe for success is the combination of leading technology with personal service. By actively managing the programs, the specialized networks support their advertisers and agencies in actively expanding their partner programs. For example, financeAds 2016 was named the best affiliate network in Europe and communicationAds 2018 the fastest growing digital company. The managing directors are the founder Ralf Fischer and Dino Leupold von Löwenthal.
Country Manager Germany
eGENTIC is a leading provider for state-of-the-art lead generation (data mining, data marketing, and online marketing). We rank among the largest marketing contributors in the online world and support more than 1000 companies in their efforts to generate new clients each month.
Verlag Werben & Verkaufen
+49 89 2183 7006
Booth P A11
W&V is one of the leading information platforms in the coindustry for anyone interested in marketing, agencies and media. W&V is current: keeps you updated with clear, organized input. And, W&V is forward-thinking: recognizes trends and provides inspiration for the communication of tomorrow and beyond. The W&V brand is part of Verlag Werben & Verkaufen and composed of specialist portal, magazine, reports and events. Find out more: www.wuv.de
+ 49 69 75 95 1943
HORIZONT is the professional magazine serving Germany’s marketing, advertising and media community. Thanks to its easily accessible layout, visual appeal and the up to the minute, essential information it provides, HORIZONT is the established source for decision makers in the German marketing and communications industry. Every week, HORIZONT covers the latest news in Marketing, Advertising and Media: e.g. industry news, new strategic trends in companies, agency moves and campaigns, as well as on the media industry. HORIZONT provides invaluable summaries, facts and figures essential for the day‘s business.
OnlineMarketing.de is the leading German-language online news platform for the digital marketing industry. More than 240.000 Unique Visits per month make the publisher a proven industry’s reference in the B2B context, especially. The platform covers all relevant topics regarding digital marketing. OnlineMarketing.de reports about and from relevant conferences and summits and conducts interviews with leading voices of the digital marketing industry. The product portfolio includes content marketing as well as lead campaigns within the context of whitepapers, webinars, seminars, events and other formats.
Team-Lead Event & Marketing
OMR Pioneers Meetup mit nma & t3n
Tue, 07.05 / 16:30 - 18:00 /
t3n - the network and magazine for a digital future, covers the tech industry’s latest news and trends online and in it’s quarterly released print editions. The editorial team delivers hands-on content for a unique, commited and highly engaged community. Relentlessly growing since almost 15 years across the board t3n is the number one b2b-platform for the digital economy within the DACH-region. The print circulation of 50.990 reaches a total of 150.000 readers, the newsletter has 88.000 subscribers and rising and more than half a million people are following t3n across the social media channels. In addition the website t3n.de has 4 million unique visitors per month. No matter if merchant or developer, freelancer or C-Level decision maker.
Hubert Burda Media and ProSieben.Sat.1 Media SE
Christiane Blana (Burda) Carola Hesse (ProSieben.Sat.1)
Senior PR Manager Burda, Kommunikation Sales & Digital ProSieben.Sat.1
015152639562 (C.Blana), 01514416539 7 (C.Hesse)
https://www.burda.de and www.ProSiebenSat1.com
ProSieben.Sat.1 und Burda: Wie ein gemeinsamer Ansatz für Content und Vermarktung aussieht!
Wed, 08.05 / 14:30 - 16:00 / GERMAN
Two experts, one masterclass: SevenOne Media is one of the leading distribution houses in Germany. As a subsidiary of ProSiebenSat.1 Group, SevenOne Media markets the entire portfolio of the German broadcasting group across all media channels. The marketer places its focus on video advertising on TV and digital platforms. Together with the affiliate SevenOne AdFactory, SevenOne Media develops individual and cross-media advertising concepts. Burda Community Network (BCN) is the marketer of Hubert Burda Media, one of Europe’s most successful media groups. BCN combines expert knowledge on the powerful media brands of Burda with years of expertise in all major communication channels to develop custom communications solutions.
Goldbach Group AG
Sales Online & Mobile Manager
+49 89 614240 590
Goldbach Germany, which just started on the German market in 2015, supports advertisers and brand management with a relevant moving-image offering across all platforms. The focus here is on a simple and efficient processing and a representative measurability. The Munich-based company offers its customers a comprehensive product portfolio, ranging from digital-out-of-home offering (DooH), online video and Smart TV to varied linear TV. The young company has set itself the goal of becoming THE provider of relevant moving-image in Germany.
next media accelerator
Tue, 07.05 / 17:00 - 17:45 / DE
Guided Tour 1
Media Startups - EN - 9:30 bis 10:15
Wed, 08.05 / 09:30 - 10:15 / EN
Guided Tour 2
Tue, 07.05 / 10:00 - 18:00 /
Wed, 08.05 / 10:00 - 18:00 /
next media accelerator was initiated by the German Press Agency (dpa) and founded in 2015 in Hamburg by several independent partners in order to offer media related startups a place to succeed. The program is looking for scalable companies that bring innovation to the media industry and look for international markets.
Red Bull Deutschland GmbH
Booth PD03 + PE03
The INNOVATOR is the magazine for future shapers and entrepreneurs. It gives access to happenings inside the innovation scene and tells the inspiring stories of promising startups, strong brands and personalities, disruptive systems, tech gadgets, sustainable technologies and many more related topics. The focus is always on the people behind the inventions and on how they create a better future: what drives them, how do they work and what can we learn from them? Innovation becomes a lifestyle. The INNOVATOR is published by the Red Bull Media House GmbH and is released in Austria, Switzerland and Germany - each individualized in terms of local content.
Podstars by OMR
Strategy Lead Podstars by OMR
Booth PF07 + PF08 + PG07 + PG08
Podstars by OMR is one of the first podcast marketing networks in Germany. By bringing advertisers and podcasters together, we help you deliver your ads to the right set of ears—even if that’s beyond out podcast network. In addition to our own productions, like the OMR Podcast, we work closely with select podcasters and experts on a variety of digital business and entertainment topics.
stern JWD is journalism from the edge, published by (and featuring) the one and only Editor-at-very-Large Joko Winterscheidt – young, irreverent and impossible not to look at.
Teamlead B2B Marketing, Media Solutions & Insights
+49(0)151 5266 1551
Du willst deine Daten effektiver nutzen und deine Audience erweitern? Wir zeigen dir wie!
Tue, 07.05 / 16:45 - 18:15 / GERMAN
High reach, targeted approach and attractive online advertising – mobile.de, Germany’s largest Internet vehicle market, offers advertising customers and sales partners a wide range of placement options, targeting options and marketing on mobile devices. Headquartered in Dreilinden, just outside Berlin, mobile.de is one of Germany’s highest circulation online marketers. Besides the German market leader mobile.de, Europe’s largest car community MOTOR-TALK also belongs to the company. Together, both platforms reach around 16.95 million unique users (source: AGOF digital facts 2018-04).
Online Marketing Manager
+49 (0) 89 46 26 15 4 - 16
Effinity is an international marketing and technology company headquartered in Munich, Germany, which serves nearly 650 companies in affiliate marketing, SEA, social media (paid) and price search engine marketing in European countries, Brazil and Colombia. Effinity is one of 7 Google Channel Partners and Top10 media donor of Facebook. Since 2002 we have been marketing fashion lifestyle, travel and sports online shops and brands through our affiliate network (Effiliation). We also have our own influencer platform BrandYouLike.com, which is becoming more and more important. Translated with www.DeepL.com/Translator
#loveAudio mit Spotify, Rubicon Project und Google: Erlebe Audio und entdecke das kreative Potenzial mit Programmatic
Wed, 08.05 / 10:45 - 12:15 / GERMAN
Your audience is listening to music throughout the day. The Streaming Intelligence from Spotify for Brands helps you to understand their listening behaviour in order to reach them in the right moment and relevant context. Leverage our data-driven ad solutions for your campaign, from audio, video and display to podcasts, programmatic and custom creative solutions.
+49 89 578387-0
Hall B6 Dialog Area
ONEtoONE ist die Monatszeitschrift für New Marketing Management. Sie richtet sich an Marketingentscheider, Chief Digital Officers (CDO) und Verantwortliche für die Digitale Transformation in mittelständischen Unternehmen. Regelmässig berichtet ONEtoONE über erfolgreiche Projekte und Neue Technologien, über die Steuerung von Dienstleistern und Service-Anbietern, liefert Tipps & Tricks für eine erfolgreichere Karriere in Marketing und Digitalwirtschaft sowie über Leute und Veranstaltungen, die Entscheider kennen sollten.
Head of Agency Sales
+49 (0)69 / 972 69 2803
Warum Retail Media?
Wed, 08.05 / 14:45 - 16:15 / GERMAN
Retail Media Publisher
Fork Unstable Media GmbH
F**k the (Enterprise-)System – Guerilla-Digitalisierung mit Kleinstprojekten
Wed, 08.05 / 16:30 - 18:00 / GERMAN
At Fork, everything we do we approach from a user’s human user’s human user’s human perspective. We collaborate across disciplines to create meaningful and inspiring experiences. We want to help change the web for the better, one project at a time. Websites are what we’re famous for but with connected devices taking the web to weird places we’ve learned to deal with a spectrum of touchpoints and contexts. Attracting folks’attention, moving them to engage, and winning their hearts and minds in complex and distractive environments, that’s our bread and butter. Since 1996, Fork has been a competitive and ‘sympathisch’ partner (not one major fuck-up, in all those years) for businesses, brands, shops, cultural institutions and nonprofits alike.
+49 (0) 40 6 094 018 0
Booth P G09
FOODBOOM Kitchen Fight powered by Rolling Taste
Tue, 07.05 / 17:00 - 22:00 /
Breakfast Club Live
Tue, 07.05 / 10:30 - 11:00 / DE
Is there a more activating content than food? It can be inspiration, a reward, entertainment, a hobby, a special occasion, a memory or a challenge. One thought, two founders - and BOOM! Europes first premium food network was born. FOODBOOM is the disruptor in the food sector. Our concept hits the nail on the head - and the target group to the right time at the right place. With bold and mouthwatering content and the unique and data driven multi-channel-distribution, we generate 80 mio. touchpoints per month and push brands to much more attention and reach.
Senior Partnerships Manager
+44 7951 361355
@cnni, @cnngermanypr, @cnnpruk
Daten als Treibstoff für Kreativität - Where Logic Meets the Magic
Wed, 08.05 / 12:30 - 14:00 / ENGLISH
CNN International Commercial (CNNIC) is responsible for the business operations of CNN’s properties outside of the United States, including CNN International, CNN en Español, CNN Arabic, CNN Style, CNN Business and Great Big Story. Its operations encompass advertising sales, sponsorship partnerships, commercial content development, content sales, brand licensing, distribution and out-of-home operations, business development and marketing. CNNIC is a recognised industry leader in international advertising sales for its use of award-winning commercial content, produced through its Create unit and driven by its advanced data usage and digital capabilities. For more information, visit http://commercial.cnn.com
Senior Marketing Manager
CMS-Lösungen in 2019: Headless, JAMstack und ReactJS – oder: Wenn Dein Content Marketing nicht funktioniert, ist vielleicht einfach nur Dein Content Management System Mist.
Wed, 08.05 / 16:30 - 18:00 / GERMAN
Scrivito is a visual headless CMS for Digital Teams. It is maintenance-free, user-friendly, secure and powered by ReactJS. Our software is a serverless, SaaS/cloud-based content management system that features unmatched usability for the editor and is easily extendable because it doesn’t require any infrastructure to deliver a website. Most CMS’s fail because of lack of user friendliness, lack of flexibility, security - and they come at high costs, especially for maintenance. Scrivito answers all this and more through an unmatched user experience which allows editors to rearrange content and structure, on the fly, in a highly secure environment.
ShowHeroes provides publishers with a one-stop-solution to Mobile First Video Strategies, ranging from video content production to player technology and distribution. While this helps fighting dwindling ad revenues, it creates new premium video inventory for brands and advertisers, effectively increasing their reach across premium publishers’ native video inventory for marketing communications. ShowHeroes Matched Content Targeting enables marketeers to put their messages within highly relevant, premium video content, yielding higher view through rates and overall performance.
+49 30 467 2401 – 11
Audience Serv is an international target group specialist with offices in Berlin, Munich, Barcelona, Singapore and Hanoi. Over 50 audience experts are working on developing the perfect method for target group segmentation in more than 20 countries. Using techniques from machine learning and artificial intelligence, the company, founded in 2008, takes direct marketing to a new level of performance.
wldmr / wdv Gruppe
Since 70 years it is our passion to generate high quality journalistic content for our customers. With our experience in Content Marketing we plan, provide and publicize in all communication disciplines. We want to innovate Content Marketing from conseption, creation to the final distribution.
Chief Editor OMR Report
Booth P F07+P F08+P G07+P G08
The OMR reports are the online marketing training that is based on your schedule. When you buy one of our Reports you do not buy a pig in a poke, but practical and comprehensively written step-by-step marketing guidelines for further education in the OMR style. With the reports, you will always stay up to date on the latest marketing trends and learn what the top players and hidden champions are doing in the online marketing arenas. Whether you are at the desk, on the train or on the couch. On 80 to 100 pages, we provide you with success strategies in online marketing such as blueprint, tools, best practices and expert hacks. You want more information or have questions? Then visit us at our OMR booth in Expo Premium Hall B5.
Online Marketing till the cows come home
The OMR Festival 2019 is our absolute highlight of the year—Don’t miss it. Get your ticket now! Find out all the details on available ticket categories and the benefits of purchasing an All-Incl ticket here. If you’ve attended in the past and know which category you want, we still have the same Expo and All-Incl ticket categories—but now they have much more to offer.Compare Tickets