May 12 & 13, 2020
Chief Content Officer
Harvard Business School
Founder & CEO, NYU-Professor
Barbara Sturm Molecular Cosmetics
Tastemaker, multiplier, trendsetter—no matter how you label him, Ronny Fieg knows and influences what the kids on the street like. He began his career purchasing goods in his cousin’s sporting goods store. While he was there, he landed a successful co-op with Asics. Soon after, he launched KITH, his own shop with several locations, where the young target audience regularly lines up around the block whenever the latest wares are dropped. As the "King of Collaborations," Fieg has not only collaborated with logical partners like Nike, Adidas and Tommy Hilfiger, but also with Coca-Cola, the Jetsons and the Power Rangers.
As Chief Content Officer, Dawn Ostroff has shaped Spotify’s content strategy since August 2018. She spent most of her career in the film, television and digital content businesses, before she started her work with the Swedish audio streaming service. One of her most important tasks: to keep the over 271 million users on the world’s largest audio platform entertained with audio entertainment content. Judging by Spotify’s most recent deals (and the over 700,000 shows available to users as we speak), exclusive formats and an extensive podcast catalogue are a key component to reaching those goals. In addition to content, Ostroff heads up the platform’s global advertising business and thus plays an important role in devising new advertising solutions.
It was one of the most-anticipated tech IPOs of 2019 in the states: Peloton Interactive collected a cool USD 1.2 billion on its IPO in September 2019. The company mission is to provide fitness studio-style course right in the comfort of users’ homes via interactive, livestreamed courses on connected bikes. Acquiring a Peloton bike is a bit of an investment: each bike itself costs a minimum of EUR 2300, plus a monthly membership fee. That Peloton has acquired over a half of a million users thus far despite the hefty price tag can be attributed to founder and CEO John Foley. The Harvard grad previously headed up the eReader division Nook at US bookstore chain Barnes & Noble Nook. With Peloton, Foley turned his hobby into his primary profession.
Former NBA Superstar Dwyane Wade, ski racer Lindsey Vonn, Rapper LL Cool J, R&B singer Ciara and former soccer star Oliver Kahn are among the illustrious grads of Anita Elberse’s Harvard summer course. Originally hailing from the Netherlands, Elberse not only teaches students about the ins and outs of the entertainment industry, but also gives athletes, musicians and actors well-founded, actionable strategies to push their careers and establish themselves as a personal brand. Elberse is one of the youngest women ever to achieve a professorship at the world’s most prestigious university. At OMR20, she will deliver in-depth insights into the sport, media and entertainment industries to the 7K plus attending the Conference.
As far back as 2003, Kara Swisher has been considered one of the savviest and influential tech journalists in the US of A. Starting out at the Wall Street Journal, Swisher met regularly with the biggest names in the industry and asked the critical, pressing questions of the day. Over the course of her impressive career, she has interviewed Bill Gates, Steve Jobs, Elon Musk and other such absolute a-listers. Currently, she has made a name for herself as the host of "Recode Decode" (she co-founded tech site Recode) and still manages to find the time to co-host the world’s leading business podcast Pivot alongside with Scott Galloway. You’d be hard pressed to find anyone more qualified than Swisher to break down tech anywhere.
When it comes to digital marketing, Scott Galloway has a knack for seeing what's next before the market does. Cases in point: He accurately nailed WeWork's unsuccessful IPO and Amazon's successful takeover of WholeFoods. In addition to being a digital marketing clairvoyant, Galloway is a professor of marketing at the NYU Stern School of Business, has founded and sold numerous success businesses, the most recent of which he sold to market researcher Gartner. On top of all of that, he co-hosts one of the most popular business podcasts on the planet in Pivot together with US tech journalist Kara Swisher.
Dr. Barbara Sturm is the absolute shooting-star among beauty doctors. Her unique, science-based skincare products have catapulted her Molecular Cosmetics line to go-to status among international celebrities. Her boutiques and spas around the world provide her famous treatments to clients, while simultaneously educating them on skincare. At OMR20, Dr. Sturm will talk about her journey from Germany to celebrity doctor status in the US and how she leveraged social media platforms and influencer campaigns to build her brand.
Sebastian Thurn is the director of the AI Lab at Stanford University, where he dispatched the first fleet of autonomous driving cars in the mid-aughts. Later, he helped build the clandestine research department at Google X. It’s therefore not a stretch to say that Thrun is the father of self-driving automobiles at Google. In 2011, he co-founded Udacity, a successful global online academy. Currently, Thrun is working on commercial flying vehicles at "Kitty Hawk.”