YOC is a technology company and develops software for the digital advertising market. With the help of our programmatic trading platform VIS.X® we enable an optimal advertising experience for advertisers, publishers and users. By using the platform VIS.X® and YOC's proprietary ad formats, advertisers can increase awareness for their brand or products in combination with high-quality advertising inventory. Renowned premium publishers offer global media reach and benefit from the high monetization of our platform VIS.X®. As a pioneer in mobile advertising, the company has been operating since 2001 and has been listed in the Prime Standard of Deutsche Börse since 2009.
Masterclasses
Creativity, Engagement & AI: How Studiocanal, Havas and YOC successfully market cinema blockbusters with programmatic high-impact campaigns and what you can learn from them for your campaign planning
Tue, May 9th
14:45 - 16:15
Masterclass Track 11