Booth A2 Q04

Hopmann Marketing Analytics

Consulting & AgencyData & Analytics

Hopmann Marketing Analytics is a boutique consultancy for data-driven marketing. Our experts support you in the following areas: - Data strategy: Development & implementation of data strategies - Marketing performance measurement & optimization Data-driven ROI, ROMI, ROAS optimization - Data Engineering: Design, development & operation of modern data stacks in the cloud - Data Visualization: Creation of sophisticated dashboards with Tableau or Power BI - Digital Analytics: Tracking solutions from Adobe Analytics, Google Analytics, Matomo & Snowplow. - Customer Data Platforms (CDP): Selecting, implementing & building CDPs - Data Science in Marketing: Marketing Efficiency, Forecasting, Customer Lifetime Value, etc.

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