Brandification is a Brand Implementation Software (SaaS) for gamified Brand Onboarding & Training and Brand Touchpoint Management. We strongly believe that all employees of a company should be fans of their brand. The problem: 75% of employees don't know their own brand values and about 78% of brand implementations fail to meet their goals. With Brandification we reinvent brand implementation: simple, measurable and gamified. The main benefit is an efficient and playful enablement of employees, consistent and measurable brand implementation and easy tracking of key brand KPIs. Result: up to 95% resource savings, increase of brand engagement by up to 86%, measurability of brand implementation.