Anexia offers high-quality customized cloud and software solutions at more than 90 data center locations worldwide. The company was founded in 2006 in Klagenfurt, Austria. Today, it has additional offices in Vienna, Graz, Munich, Cologne and New York City to serve numerous international customers.
InterNetX GmbH is one of the world's leading providers of domain and hosting solutions for professional users. Since 1998 InterNetX has focused on providing individual consulting and personal support for domains, cloud & server products and SSL certificates. Agencies and resellers obtain and manage all of their customers’ domains – from small businesses to large companies – conveniently and directly through the white-label-domain management software AutoDNS. Including .SHOP, .APP, .COM, .DE and 1,000 other domain extensions, InterNetX offers one of the largest TLD portfolios around the globe. More than 30,000 satisfied partners place their trust in AutoDNS and use it to manage more than 4 million domains – join them now!
Fronitfy is a B2B SaaS company providing an all-in-one brand management software for increased brand consistency and efficiency. With Frontify, you can define your brand’s core with dynamic brand guidelines, centralize every digital asset, build a design system for digital efficiency, and create customized templates for always on-brand marketing collateral. The Frontify platform is super intuitive and user-friendly, allowing you to use project spaces to simplify feedback loops and get approvals – profoundly increasing productivity. Frontify is headquartered in St. Gallen, Switzerland. Today, Frontify is empowering thousands of different-sized companies around the world, including KIA, Lufthansa, Vodafone, and Allianz.
Digital Design System 2.0: How Bosch Creates a Consistent Brand and User Experience
Tuesday, 17.05
08:45 - 10:15
Halle B4
German
medialoopster is an enterprise video platform with which especially videos and related metadata can be optimally managed, used and distributed. With the help of an intelligent metadata system, time-related metadata is assigned and even individual images within a video can be found immediately. If individual video sections are reused, the metadata is adopted and transferred to future video generations - nothing is lost.With the integration of various AI services such as transcription, face and object recognition, translation, video workflows are automated and considerably accelerated.
Asana is a work management platform, which brings project management, processes and teams together to stay focused on the goals, projects, and daily tasks that grow business. Asana provides clarity & context for any task in real-time and helps boost team motivation because they always know who does what by when. German data center & DSGVO conform.
Affiliate Marketing provider AWIN AG shows how to accelerate Black Friday Sales with Asana-Workflows
Tuesday, 17.05
08:45 - 10:15
Halle B4
German
Get tips & tricks from OMR Festival organizers how they work with Asana
Wednesday, 18.05
10:30 - 12:00
Halle B1
German
Elopage GmbH is a young IT company with its headquarter in Berlin.Through our platform elopage.com we enable entrepreneurs to quickly and easily set up a profitable online business. In addition to the sales, payment processing and delivery of digital products, online courses, tickets, services, we also support our entrepreneurs with further training in online business, marketing, automation, online congresses and much more. Our goal is that everyone can build a sustainable and successful online business - even without technical knowledge.
The digital growth engine: How sport1 diversified revenues and created a 7-digit yearly stream in just 13 days with digital products"
Wednesday, 18.05
08:45 - 10:15
Halle B2
German
SAP Customer Experience realizes the digital vision that companies around the world have long pursued: the 360-degree view of the customer. The human factor is becoming increasingly important for successful experience management. This is is SAP CX - a portfolio with integrated cloud solutions for marketing, commerce, sales, service and customer data, with which company processes and products can be automatically adapted to individual customer expectations in the future. As part of the overall SAP portfolio, these applications also offer functions for machine learning, artificial intelligence and the Internet of Things. All with the goal of consistently driving the evolution of customer relationship management.
The playbook for your smart path to the e-commerce future and the D2C business
Wednesday, 18.05
14:45 - 16:15
Halle B1
German
The monday.com Work OS is an open platform that democratizes the power of software so organizations can easily build work tools and software applications to fit their every need. The platform intuitively connects people to processes and systems, empowering teams to excel in every aspect of their work while creating a transparent business environment. For marketers, coordinating campaigns, budgets, data, and many more moving pieces is seamless. Both the technical and creative elements of a marketing strategy can be executed faster and more efficiently using monday.com. The platform is fully customizable to suit any business vertical and is currently used by over 152,000 customers across over 200 industries in 200 countries.
High fashion, highly efficient: how FARFETCH runs seamless marketing processes
Tuesday, 17.05
14:45 - 16:15
Halle B4
English
How to strategize for the world’s biggest stage: What we learned from an $8M campaign for the US Superbowl
Wednesday, 18.05
08:45 - 10:15
Halle B4
English
inriver empowers organizations to deliver revenue-driving product information at every touchpoint. inriver’s digital-first PIM™ enables organizations to bring compelling product stories to life for highly customized purchases, obtain actionable guidance on what influences buying decisions, and then quickly adapt to put insights into action. inriver helps B2B and B2C organizations turn product information into strategic assets to drive revenue for over 1,500 brands and 600 customers globally. Headquartered in Malmö, Sweden, inriver has offices in Chicago and Amsterdam. For more information, visit inriver.com
Product information is the heart of omnichannel commerce. Can you leverage yours today?
Tuesday, 17.05
12:45 - 14:15
Halle B1
German
Y42 is the first scalable data platform that anyone can run. It empowers you to easily set up a full-stack platform without heavy engineering invest – from integrating hundreds of data sources to automating data pipelines and dashboards. Offering no-code, low-code, SQL. Whether you’re a business analyst or data engineer.
With weclapp, SMEs can manage all important business processes together on a cloud ERP platform and benefit from time savings through automated workflows. Whether CRM, enterprise resource planning, project management or accounting software: weclapp offers smart solutions for the entire team and is precisely tailored to their requirements. Since every team is individual, weclapp can also be flexibly adapted to different requirements through a variety of extensions. weclapp is one of the most popular solutions on the market and has already been awarded "ERP System of the Year" 4 times.
Impress your customer – that’s the promise we make. With its BSI Customer Suite, the software company BSI provides a comprehensive zero-code platform to digitize the customer relationship. BSI provides powerful solutions to the retail, banking and insurance industries based on its many years of industry expertise. Established in 1996, the company now has eight locations in Germany and Switzerland. BSI customers include market-leading companies in Europe.
Mastering CRM in 2022: With social commerce, omnichannel and AI to a seamless customer journey
Wednesday, 18.05
12:30 - 14:00
Halle B2
German
smenso is a project & work management platform for projects and tasks across the enterprise. The cloud-based software simplifies collaboration across the entire team and keeps all employees in projects, the organization and the entire company on the same level - especially when everyone is distributed and working in different locations. smenso supports different teams across industries with different use cases, so that they always have an overview of all data and processes. The tool is designed for international use by medium-sized customers throughout the DACH region.
With 50+ apps in nearly every major business category, including sales, marketing, customer support, accounting and back office operations, and an array of productivity and collaboration tools, Zoho Corporation is one of the world's most prolific software companies. More than 75 million users around the world, across hundreds of thousands of companies, rely on Zoho everyday to run their businesses, including Zoho itself. Zoho is privately held and profitable with more than 10,000 employees. Zoho respects user privacy and does not have an ad-revenue model in any part of its business, including its free products. Zoho operates its own datacenters across the world, including two in Europe.
Bloomreach is the world’s #1 Commerce Experience Cloud, empowering brands to deliver customer journeys so personalized, they feel like magic. It offers a suite of products that drive true personalization and digital commerce growth, including: Discovery, offering AI-driven search and merchandising; Content, offering a headless CMS; and Engagement, offering a leading CDP and marketing automation solutions. Together, these solutions combine the power of unified customer and product data with the speed and scale of AI-optimization, enabling revenue-driving digital commerce experiences that convert on any channel and every journey. Bloomreach serves over 850 global brands including Albertsons, Bosch, Puma, FC Bayern München & Marks & Spencer.
No cookies, no party? Miele & Bloomreach with a new recipe for exceptional customer experiences.
Tuesday, 17.05
10:45 - 12:15
Halle B4
German
ContractHero is a Berlin based startup that offers digital, cloud based management of contracts for SMEs and startups. The intelligent and easy-to-use software provides quick access to the most relevant contract information, reminds users of important deadlines and helps managers to get a 360°overview over their most important documents. ContractHero is suitable for all types of contracts and fast-scaling companies that are relying on ContractHero to win full control over their contract management. Tools such as e-signature are available now and are only the beginning of a long and exciting journey.
With over 8.5 million customer contracts (as of 30 September 2021), IONOS is a leading global provider of cloud infrastructure, cloud services, and hosting services. The product portfolio offers everything companies need to be successful in the cloud: from domains to classic websites and do-it-yourself solutions, online marketing tools to full-fledged servers and an IaaS solution. The offer is directed at freelancers, professionals, and consumers, as well as corporate customers with complex IT requirements.IONOS is part of the listed United Internet AG (ISIN DE0005089031). The IONOS brand family includes STRATO, Arsys, Fasthosts, home.pl, InterNetX, SEDO, United Domains, and World4You.
Unit4's next-generation enterprise solutions power many of the world's most people-centric mid-market organizations. Our state-of-the-art cloud platform, ERPx, brings together the capabilities of Financials, Procurement, Project Management, HR, and FP&A onto a unified cloud platform that shares real-time information and is designed with a powerful, people-centric approach, so employees can benefit from better insight and become more effective and increasingly engaged. It supports rapid and continuous change while delivering individualized fit for customers at scale, delivering the right tools to unify the processes across their organization, and connect their people. Unit4 serves more than 6,000 customers globally.
Bynder's digital asset management platform helps teams collaborate in the cloud, get content to market faster, and maximize the impact of marketing content. It's our vision to drive enterprise brand creativity and put it at the heart of digital experiences so brands can create authentic relationships.
Millions of developers around the world have used Twilio to unlock the magic of communications to improve any human experience. Twilio has democratized communications channels like voice, text, chat, video and email by virtualizing the world’s communications infrastructure through APIs that are simple enough for any developer to use, yet robust enough to power the world’s most demanding applications. By making communications a part of every software developer's toolkit, Twilio is enabling innovators across every industry — from emerging leaders to the world’s largest organizations — to reinvent how companies engage with their customers.
1st Party Data als Lösung zu dem 3rd Party Debakel
Wednesday, 18.05
14:30 - 16:00
Halle B3
German
We connect clouds and people. bluplanet supports you in finding the right cloud solution for your success. By using smart technologies, your business will become more efficient, customer-centric and progressive in the long term thanks to competent, individual consulting. As the #1 reseller for cloud solutions from Salesforce, Aircall and many more, bluplanet has a variety of tools and a unique network of partners to make the decision and implementation as easy as possible.
Marketers and data specialists should be able to focus on what will make a difference for their business instead of spending all their time taming the technology behind it. With the insight-led customer experience platform Mapp Cloud, they can focus on what really counts – and the exciting insights that come with it. Thanks to customer intelligence and marketing analytics, companies can easily and effectively gain data-driven customer insights across all channels in order to trigger highly personalized marketing activities. Customers benefit from AI-supported forecasting models that enable targeted and self-optimizing cross-channel campaigns.
Marketing beyond age, gender, and demographics
Tuesday, 17.05
14:30 - 16:00
Halle B4
English
timeBuzzer is a cloud-based time tracking software that helps companies generate accurate time data across projects. User-friendly apps for desktop and mobile and an intuitive hardware buzzer for desktop make time tracking so easy and smooth that it can be done in real-time without distracting from actual work. Powerful reports help understand where time is going and transparently bill clients while ensuring projects remain profitable.
Community Manager Retail
BSI Business Systems Integration AG
Cybersecurity Manager Deutschland, Österreich, Schweiz
Accenture
Managing Director, Security Lead Deutschland, Österreich, Schweiz
Accenture
Sales Director DACH
Infobip
Director University Relations & Thought Leadership
Adobe
Solution Consulting Manager
Adobe
Account Executive Customer Journey Management
Adobe
Senior Solutions Engineer
Twilio
Bernhard Egger is a Retail and Customer Service Community Manager at the software company BSI. Bernhard Egger completed his apprenticeship as a men's tailor, studied textile engineering at the technical university and has proven his creative potential at the fashion school in St. Gallen. For the fashion company Walbusch, he built up the Swiss market and eventually also took over the management for Austria. Since the beginning of November 2019, he enriches the retail and customer service community at BSI with his customer experience know-how, his customer-focused visions and human-centered solution approaches.
Kim Dang has been a Cybersecurity Manager in various industries and projects at Accenture Security since 2018. He primarily advises customers as an expert for cloud security, strategy & risk and managed security services. Before joining Accenture, Kim worked in strategy consulting and the automotive industry both in Germany and abroad. He holds a master's degree in industrial engineering for electrical engineering and information technology, with completed stations in Estonia and South Korea.
Thomas Schumacher heads the security department in Germany, Austria and Switzerland at Accenture. He has been advising leading German companies on IT security issues and the operation of secure IT infrastructures for over 20 years. He is an expert for complex transformation projects in various industries, especially in the context of digitization, post-merger integration and increasing IT efficiency. Before joining Accenture, he worked in corporate lending and IT for a medium-sized bank for six years. He earned his degree in business administration from the University of Siegen and is a trained banker.
Mareike Tatic, originally from the finance industry, has been working in the field of enterprise communication solutions for several years. Her technical expertise includes messenger and chatbot solutions as well as omnichannel contact centers. She joined Infobip, a provider of omnichannel engagement solutions, as Sales Director DACH in 2020.
Julian A. Kramer, Head of Heads, Future Leaders & Thought Leadership at Adobe is a connector between Tech-, Creative- and Business world. As Strategy Director he is leading the partnerships with Universities and Executive programs to foster a pipeline of future digital leaders. In his +15 years in Tech & Marketing he has worked as Tech Evangelist at Adobe, helped at Google to build the Innovation Consultancy „The Zoo“ DACH and Digital Academy EMEA, severed on the Board of Education Y and lead Content production as Head of Film for Mercedes Benz TV. In his free time he is a passionate photographer and rides a Vespa with his dog Fred.
Julian Stank is an expert in digital marketing and programmatic advertising. At Adobe, he is a Solution Consultant for Adobe Audience Manager (Data Management Platform) and Adobe Media Optimizer (Search, DSP, DCO), helping Adobe's customers realize the value of technology in data-driven marketing. Previously, he worked as a Senior Account Manager at Efficient Frontier, directly supporting and advising advertisers on a technical and strategic level.Julian Stank has more than 9 years of experience in online marketing, specifically for the Search, Display and Social channels as well as in data management. He is a graduate of Kiel University of Applied Sciences in Business Administration.
Sabine has been working in the tech industry for more than 6 years with a strong focus on cloud solutions. She started her career in the field of Cloud-ERP for SAP. To get a holistic understanding of a company’s digital backbone, she complemented her knowledge in the IaaS and PaaS environment at Oracle. Since 2021, Sabine has been working as an Account Executive at Adobe, where she has already gained experience in the German and Eastern European region. In her sales role, she’s made it her mission to consult brands towards their digital transformation and support them in transforming the customer journey into a connected, contextual and personalized experience with the help of Marketing Automation technology.
Vaith Schmitz has had many stops on his way to Twilio Segment. From strategy consulting to sales, creative and software development, the common thread running through is his passion for creating value and driving innovation through data. At Twilio Segment, he empowers clients across industries to turn their flood of data into digital gold, and use it to build better products and execute marketing strategies that are customer-centric and targeted.
Carina Kern is responsible for Twilio product marketing in Germany, Austria and Switzerland. During her many years in Silicon Valley, she got to know and love the possibilities of digitalisation. During the last years, Carina had different product focuses on databases, data warehouses, IoT, customer engagement and experience. At Twilio, she now focuses on supporting customers in their digital transformation.
Kamila is Ads and Data Privacy Lead for the Google Marketing Platform in DACH. Her role spans across the fields of regulation, technological change, as well as leading Advertisers and Partners in their privacy forward transformation. Kamila has been for over 10 years with GMP and Google.
Riz supports customers in their digitization strategy with consultancies and system integrators. His focus is on customer data platforms, retail media and privacy. He works with consultancies and global system integrators for these transformational solutions, which often require processes and organizational change.
Anna works for Google Germany as Video & Display Lead. She consults the biggest global brands on advertising strategies, focusing on programmatic buying via Display & Video 360 platform. Anna is also a guest lecturer on programmatic advertising at various universities and business schools. Before joining Google Anna headed the programmatic sales team at Yahoo, acted as an independent business consultant and moderator and co–founded elli academy, where she created an online educational program on programmatic advertising.
Caroline has over 10 years experience in media consulting, working with clients from industries as eCommerce, Tech, Auto and Finance. As Director Digital at PHD, one of the leading media and marketing agencies, Caroline develops holistic media strategies and drives innovations in the digital transformation for the advertiser Audi. Prior joining PHD, Caroline was working for the media agency Mediacom, where she gained experiences in planning and strategizing of branding and performance approaches.
As the go-to-market lead for Adobe Experience Platform Markus is responsible for the strategy of all data solutions in Central Europe. With more than 10 years experience in tech & - as he calls himself - data geek Markus supports the successful positioning and realization of major transformational projects across all verticals within Adobe’s customer base. Moreover, he is the link between product management, marketing, strategy, partner management & enablement. He also acts as thought leader & speaker @ various events and webcasts to position the value of Adobe’s solution set.
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Thomas Kalinna has many years of experience as a cross-channel marketing consultant and is an expert in introducing KPI frameworks for larger companies. He has extensive know-how in web analytics and insight generation. He now works as a Senior Pre-Sales Consultant in the DACH region for Mapp.
Thomas Schmidt is a passionate problem solver with never-ending curiosity. At Agrando, he leads, among other things, the development of a scalable single source of truth data infrastructure that unifies data from different tools. It enables informed decision-making and providing the best service to customers. In this context, he works with stakeholders from different parts of the company.
As Head of Fragmented Markets, Çağrı Çaylak joined Bayer Consumer Health(CH) Digital Transformation & IT team in 2020. Based in Switzerland, he is globally responsible for Pharmacy and Doctors channels digital transformation agenda in Bayer CH Fragmented Markets (CRM, HCP activation and overall sales enablement). Çağrı has 16 years of experience as an IT executive under his belt leading transformation projects for many multi-national companies across different industries.
Born in 1962, he joined CRM market leader and cloud provider Salesforce in 2007 after working at Boole and Babbage, Veritas Software and Symantec. He is now Executive Vice President Sales and responsible for the Salesforce business in Germany. Schreiner also supports various projects in the areas of education and integration and is specifically committed to improving education in STEM subjects.
Christos Hoursidis advises business customers of Vodafone Business digital: He has over 20 years of experience in the telecommunications market and detailed know-how in digitization. He brings this knowledge to customers when it comes to networking individual machines, company locations, comprehensive communication solutions, but above all all employees. He accompanies customers nationwide completely digitally - with digital tools from Stuttgart.
Diana Dörner helps Infobip’s clients improve their customer experience by providing technical insights. Her input is informed by the latest developments in the market as well as Infobip’s solution stack. After finishing her Mathematics degree and working on global projects from a client’s perspective in the chemical industry, she joined Infobip as Sales Engineer in 2020.
Dani leads the Data & Analytics team at CLARK in our mission to get people properly insured. This includes leveraging analytics, building a modern data platform, and developing data products and ML models.Before that, Dani spent 8 years in lead data roles at Simply Business, a London-based digital broker that won many customer and data awards.
He is a computer science engineer from India, who has been working for 10+ years in Fintech/Tech industry in BI, Data, Product and CRM roles. He is currently leading CRM initiatives at CLARK in Berlin.
Sabine Erlebach started her ICT career at MAN Diesel & Turbo in Augsburg. After training as a computer scientist, she was responsible for company-wide networking and the implementation of appropriate communication solutions from 1989. In 1999 she moved to datac Kommunikationssysteme and became a member of the management board. Under her leadership, datac Kommunikationssysteme developed into one of the handpicked Microsoft partners: The company offers its customers holistic solutions for digitized working environments with Microsoft 365, Microsoft Azure and Microsoft Teams. Her special focus is on the diverse challenges that the modern workplace brings to people.
Christopher has over 7 years of experience in martech. His focus: how clients can use data as a strategic advantage for their user experience - for real-time personalized customer engagement.
Craig Eygenberger began his career as a Master of Science in International Business Management and gained early experience in the food industry as a project and CRM manager. He recently became Senior Manager and B2B Digitalization Leader at foodspring in Berlin.
After studying economics, Sabri began his sales career in 2000 as a sales assistant at what was then Arcor. In 2006, Sabri was responsible for various management positions in both the direct and indirect business customer segment and thus played a key role in the transformation and digitization. In September 2016 he took over the management of the Northern Region within Vodafone Business Germany. In 2020, Sabri moved to Vodafone Group Services GmbH, where he has held the position of Head of Sales Cloud & Security Germany ever since.
Sylvia is a solution focused, dynamic leader who is passionate about supporting customers in their Marketing Transformation with 10+ years experience in MarTech. She started her journey at Salesforce over 9 years ago supporting Enterprise brands in EMEA on their first Marketing Transformation journey. She now looks after Germany's Enterprise Services Industry, from Travel, Transport, Telco over FinServ, Media to Utilities and Logistics.