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About us
Mawave – Europe’s leading Agency for Social Media Outcomes – translating consumer brands into social media. With nearly €200 mio in advertising volume, the Social Lead Agency behind brands as DHL Germany, Jack Wolfskin & ATU manages the largest social media budget of any independent agency in Europe. The secret to success lies in their deep understanding of social media and their innovative use of it beyond traditional formulas: through complete reintegration of media, creative, and production crafts. Through agile “always-on” approaches instead of classic campaign thinking. Through data-driven optimization instead of hoped-for virality – consistently guided & measured against client-relevant business objectives along the marketing funnel.
Our events
Consumer brands are not successful by chance: they think long-term understand their processes, audiences, and responsibilities. This is their greatest advantage. Yet, many struggle with social media by simply trying to transfer existing brand communication one-to-one. Platforms follow completely different rules than those these brands grew up with. What is missing is the right translation. In this session, Mawave shows you three concrete steps to translate your brand into social media. Using examples from well-known consumer brands like NIVEA, E.ON, and Falke, learn how to take your marketing team and customers along on this journey. Mawave provides the framework to turn traditional strength into digital growth.
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Meet Mawave at OMR Festival.