What does it take to transform one of Europe's leading tennis retailers into a modern, scalable e-commerce powerhouse? For Tennis-Point, the answer started with one bold decision: walk away from legacy technology and build something better.Tennis-Point is not a simple online shop. It's an international setup with one of the largest sporting goods catalogs in Europe, operating across multiple countries and languages. Moving to Shopify as the commerce foundation was the first step, but it's Algolia as the Search & Discovery layer that turns a platform switch into a real competitive advantage.Marius Grewe shares first-hand: from the why behind the decision to the implementation across markets and the shared roadmap ahead. Game. Set. Sold.
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