Talk of the townTorben Lux & Scott Peterson 11/9/2022 Streetwear OG Stüssy: The comeback of a true originalAmong streetwear brands, the first that typically comes to mind is Supreme. And with good reason, as Supreme has absolutely been crushing hype marketing and perfecting now mainstay strategies such as drops ...
AdtechPodcastTalk of the townScott Peterson 11/4/2022 “It doesn’t matter how fantastic a creative is, if the UX is poor it won’t perform” Jon Cherki CEO & Founder of Contentsquare in the OMR PodcastIt has been an eventful 12 months for French martech company Contentsquare. From rolling out new AI capabilities and a cookieless solution, among others, they have also been very aggressive on the acquisition ...
PublishingTalk of the townFlorian Rinke and Scott Peterson 10/28/2022 How German finance blog Finanztip got 1m subscribers to its newsletter—and is now making millions
PodcastTalk of the townScott Peterson 10/19/2022 “We did the exact opposite of what banks were doing,” Nobel Peace Prize winner Prof Muhammed Yunus in the OMR Podcast
Talk of the townRoland Eisenbrand & Scott Peterson 10/12/2022 This startup sells water disguised as craft beer—and is valued at over USD 700m
Talk of the townMartin Gardt & Scott Peterson 9/29/2022 Could Cheex soon become the Netflix of erotic content?
PodcastTalk of the townFlorian Rinke and Scott Peterson 9/21/2022 Margrethe Vestager: “My job is not to be at war with specific companies.”
AdtechMobileTalk of the townRoland Eisenbrand & Scott Peterson 9/15/2022 With more revenue and increased control, Apple is set to be the dominant global marketing player.
SocialTalk of the townFlorian Heide and Scott Peterson 9/6/2022 The true story of faux-crime creators. How influencers fake their own abductions and make bank
PodcastTalk of the townScott Peterson 9/1/2022 Meditate with Yoda or focus with Erykah Badu. For Morgan Selzer, CCO Headspace, mental health content spans more than meditation.
Talk of the townFlorian Rinke and Scott Peterson 8/24/2022 Cashback or cash out? How will inflation affect coupon and cashback providers?
OMR NewsPublishingSocialTalk of the townFlorian Rinke and Scott Peterson 8/19/2022 Spot on! We tricked Spotify with TikTok: 18 million views via #OMRCuts to crack the top-10
OMR NewsTalk of the townTorben Lux & Scott Peterson 8/15/2022 The OMR Aftershow in Cologne is back: Here’s who and what to expect after Day 1 at Dmexco
SocialTalk of the townMartin Gardt & Scott Peterson 8/8/2022 Fast fashion app Cider is Shein’s top competition—and a unicorn just two years after founding
PublishingSocialTalk of the townFlorian Heide and Scott Peterson 8/3/2022 Disrupting death: These founders are digitizing mourning and grieving
PodcastTalk of the townScott Peterson 7/28/2022 CEO at Mister Spex Mirko Caspar in the OMR Podcast International