[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"$fuYmPs5TJX":3,"$pI4DW_Alh-":529,"author-data":613,"_apollo:hygraph":939,"_apollo:default":1677,"_apollo:reviews":1678,"_apollo:jobs":1679,"_apollo:myomr":1680},{"navigationItems":4,"partners":528},[5,12,178,291,347,376,449,479,491],{"id":6,"slug":7,"name":8,"link":9,"description":10,"promo":11,"children":-1},"clpi6s8r439q60aujtiaj06g0","daily","Daily","https:\u002F\u002Fomr.com\u002Fde\u002Fdaily","Bleibe up to date für aktuelle Trends in der Branche",null,{"id":13,"slug":14,"name":15,"link":16,"description":17,"promo":18,"children":32},"clpi6txjz33al0buuqsljv5pf","festival","Festival","https:\u002F\u002Fomr.com\u002Fde\u002Fevents\u002Ffestival\u002F","Speaker*innen, Programm & Tickets",{"__typename":19,"id":20,"image":21,"title":26,"subtitle":27,"cta":28},"HeaderPromo","cmid1nqhoq50807rwiy8ulln2",{"__typename":22,"title":11,"description":11,"mimeType":23,"originalUrl":24,"url":25},"Asset","image\u002Fjpeg","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fcmov62g6xm06s07upijq4lgkp","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fquality=value:50\u002Fcmov62g6xm06s07upijq4lgkp","OMR27 Super Early Bird gestartet","Vom 3. bis 5. Mai steigt das OMR Festival 2027. Jetzt für kurze Zeit dein Ticket für 499€ statt 649€ sichern.",{"__typename":29,"label":30,"url":31,"target":11,"external":11,"type":11,"color":11,"size":11,"trackingId":11,"lucideIcon":11},"CallToAction","Jetzt Ticket sichern","https:\u002F\u002Ftickets.omr.com\u002Ffestival",[33,63,102,121,140],{"id":34,"name":35,"link":36,"description":37,"icon":38,"children":39},"cm2ceh83vrdtn07rwr4gifo4h","Programm","https:\u002F\u002Fomr.com\u002Fde\u002Fevents\u002Ffestival\u002Fstage-program","Speaker*innen, Themen und Events für 2026","megaphone",[40,43,47,51,55,59],{"id":41,"name":42,"link":36},"cmlzemczkwu1f07uk8h6co0hl","Bühnenprogramm",{"id":44,"name":45,"link":46},"cmlzemczkwu1e07ukfjygmpxx","Masterclasses","https:\u002F\u002Fomr.com\u002Fde\u002Fevents\u002Ffestival\u002Fmasterclasses",{"id":48,"name":49,"link":50},"cmlzemczkwu1d07uk4cv5eidf","Guided Tours","https:\u002F\u002Fomr.com\u002Fde\u002Fevents\u002Ffestival\u002Fguided-tours",{"id":52,"name":53,"link":54},"cmlzemczkwu1c07uk07n2tu42","Side Events","https:\u002F\u002Fomr.com\u002Fde\u002Fevents\u002Ffestival\u002Fside-events",{"id":56,"name":57,"link":58},"cm2ceh83vrdto07rwq2m0d76c","Speaker*innen","https:\u002F\u002Fomr.com\u002Fde\u002Fevents\u002Ffestival\u002Fspeakers",{"id":60,"name":61,"link":62},"cm4spa7d2d59u07t2csfoaihz","Aussteller","https:\u002F\u002Fomr.com\u002Fde\u002Fevents\u002Ffestival\u002Fexhibitors\u002F",{"id":64,"name":65,"link":66,"description":67,"icon":68,"children":69},"cmm92d7v0b7x807t94c5zn9n6","Journeys","https:\u002F\u002Fomr.com\u002Fde\u002Fevents\u002Ffestival\u002Fjourneys","Das Programm nach Themen sortiert","footprints",[70,74,78,82,86,90,94,98],{"id":71,"name":72,"link":73},"cmm92d7v1b7xb07t9hc8huqo7","AI & Tech","https:\u002F\u002Fomr.com\u002Fde\u002Fevents\u002Ffestival\u002Fai-tech",{"id":75,"name":76,"link":77},"cmm92d7v0b7x907t9kld9vnmt","Marketing & Advertising","https:\u002F\u002Fomr.com\u002Fde\u002Fevents\u002Ffestival\u002Fmarketing-advertising",{"id":79,"name":80,"link":81},"cmm92d7v1b7xa07t9kyrbg5b2","E-Commerce & Retail","https:\u002F\u002Fomr.com\u002Fde\u002Fevents\u002Ffestival\u002Fecommerce-retail",{"id":83,"name":84,"link":85},"cmm92d7v1b7xc07t9lk122au9","Media, Content & Publishing","https:\u002F\u002Fomr.com\u002Fde\u002Fevents\u002Ffestival\u002Fmedia-content-publishing",{"id":87,"name":88,"link":89},"cmmt6eh9luagc06ta8k54uzko","Equality, Fairness & Impact","https:\u002F\u002Fomr.com\u002Fde\u002Fevents\u002Ffestival\u002Fequality-fairness-impact",{"id":91,"name":92,"link":93},"cmoou3zqhsqi907uutbojskvb","Politics & Regulation","https:\u002F\u002Fomr.com\u002Fde\u002Fevents\u002Ffestival\u002Fpolitics-regulation",{"id":95,"name":96,"link":97},"cmn2tnpzzhhlf06t6g57xabxg","HR & Leadership","https:\u002F\u002Fomr.com\u002Fde\u002Fevents\u002Ffestival\u002Fhr-leadership",{"id":99,"name":100,"link":101},"cmm92d7v1b7xd07t93kd5vp0r","Finance","https:\u002F\u002Fomr.com\u002Fde\u002Fevents\u002Ffestival\u002Ffinance",{"id":103,"name":104,"link":105,"description":106,"icon":107,"children":108},"cmdz05txjhe1k07uk7au500cc","Tickets","https:\u002F\u002Ftickets.omr.com\u002Fomr27","Tickets für das größte Marketing- und Digital-Event","ticket",[109,113,117],{"id":110,"name":111,"link":112},"cmdz05txjhe1l07ukkfg2irph","Ticketübersicht","https:\u002F\u002Fomr.com\u002Fde\u002Fevents\u002Ffestival\u002Ftickets\u002F",{"id":114,"name":115,"link":116},"cmdz05txjhe1m07ukfbcsi9ps","OMR27 Festival Pass","https:\u002F\u002Fomr.com\u002Fde\u002Fevents\u002Ffestival\u002Ffestivalpass\u002F",{"id":118,"name":119,"link":120},"cmdz05txjhe1n07ukunashbw9","OMR27 Black Pass","https:\u002F\u002Fomr.com\u002Fde\u002Fevents\u002Ffestival\u002Fblackpass\u002F",{"id":122,"name":123,"link":124,"description":125,"icon":126,"children":127},"clpi7tikw51i90aujzgiw9zw0","Take part","#","Werde Aussteller oder Teil der Crew","biceps_flexed",[128,132,136],{"id":129,"name":130,"link":131},"cmlzqoamxh0rx06uq3jthuex0","Aussteller werden","https:\u002F\u002Fomr.com\u002Fde\u002Fevents\u002Ffestival\u002Fbecome-an-exhibitor",{"id":133,"name":134,"link":135},"clrgbxgwwmjty0ct7awuc8zmz","Crew","https:\u002F\u002Fomr.com\u002Fde\u002Fevents\u002Ffestival\u002Fcrew",{"id":137,"name":138,"link":139},"clsackz29vxi20at64lx8acyy","Crew Professionals","https:\u002F\u002Fomr.com\u002Fde\u002Fevents\u002Ffestival\u002Fcrewprofessionals\u002F",{"id":141,"name":142,"link":124,"description":143,"icon":144,"children":145},"cm0o2gbsclvph07ui5xrzs3op","Mehr","Alles rund um deinen Festivalbesuch","libraryBig",[146,150,154,158,162,166,170,174],{"id":147,"name":148,"link":149},"cmm0iwlrxwghm06uq5v4jdy75","MyFestival","https:\u002F\u002Fmyfestival.omr.com\u002Fmyprofile",{"id":151,"name":152,"link":153},"cmm1wwa2a1w5p07uk3979djv0","Festival App","https:\u002F\u002Fomr.com\u002Fde\u002Fevents\u002Ffestival\u002Fapp\u002F",{"id":155,"name":156,"link":157},"cmk5mpjo4f0ty07ur8khgqj5k","Hotels","https:\u002F\u002Fomr.com\u002Fde\u002Fevents\u002Ffestival\u002Fhotels\u002F",{"id":159,"name":160,"link":161},"cmoig5rc5ah1m07unfjbq7p4k","Akkreditierung & Anfahrt","https:\u002F\u002Fomr.com\u002Fde\u002Fevents\u002Ffestival\u002Faccreditation-arrival",{"id":163,"name":164,"link":165},"cmoig5rc5ah1l07unxz9b2l6j","Payment & Pfand","https:\u002F\u002Fomr.com\u002Fde\u002Fevents\u002Ffestival\u002Fpayment-pfand",{"id":167,"name":168,"link":169},"cm0o2gbsclvpj07ui04xi5dqv","Awareness & Barrierefreiheit","https:\u002F\u002Fomr.com\u002Fde\u002Fevents\u002Ffestival\u002Fawareness\u002F",{"id":171,"name":172,"link":173},"cm20lxukq01qo07t7anav8h4k","Presse","https:\u002F\u002Fomr.com\u002Fde\u002Fevents\u002Ffestival\u002Fpress\u002F",{"id":175,"name":176,"link":177},"cm0o2gbsclvpi07uivmyx3kc3","Family Member","https:\u002F\u002Fomr.com\u002Fde\u002Fevents\u002Fomr-family-member\u002F",{"id":179,"slug":180,"name":181,"link":182,"description":183,"promo":184,"children":196},"clpi6usit323z0buqjqzhm00v","reviews","Reviews","https:\u002F\u002Fomr.com\u002Fde\u002Freviews","Finde Software & Services für dein Business",{"__typename":19,"id":185,"image":186,"title":190,"subtitle":191,"cta":192},"cmji1objjffx307t6910udjc5",{"__typename":22,"title":11,"description":11,"mimeType":187,"originalUrl":188,"url":189},"image\u002Fpng","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fcmji1luowf8ef07t6rf04pdet","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fquality=value:50\u002Fcmji1luowf8ef07t6rf04pdet","Diese Tools liebt Deutschland","Die Top 100 Software-Lösungen für Entscheider*innen in DACH",{"__typename":29,"label":193,"url":194,"target":11,"external":195,"type":11,"color":11,"size":11,"trackingId":11,"lucideIcon":11},"Zum Ranking","http:\u002F\u002Fhi.omr.com\u002Ftop-100-tools-2025-download?utm_revsource=website&utm_revmedium=organic&utm_revcampaign=top100-2025&utm_revterm=omr-startpage",false,[197,227,257,271,285],{"id":198,"name":199,"link":124,"description":200,"icon":201,"children":202},"cmifxzdz33hv507umo4lp0oio","Software","Die passende Software für dein Business","monitor",[203,207,211,215,219,223],{"id":204,"name":205,"link":206},"cmifxzdz33hv607um9mfg219j","HR","https:\u002F\u002Fomr.com\u002Fde\u002Freviews\u002Fcategory\u002Fhr-management",{"id":208,"name":209,"link":210},"cmifxzdz33hv707umoapdvbev","Zeiterfassung","https:\u002F\u002Fomr.com\u002Fde\u002Freviews\u002Fcategory\u002Ftime-tracking",{"id":212,"name":213,"link":214},"cmify3bcx3pag07umxdr7r3ek","Projektmanagement","https:\u002F\u002Fomr.com\u002Fde\u002Freviews\u002Fcategory\u002Fproject-management",{"id":216,"name":217,"link":218},"cmify3bcx3paf07umkhtc23rq","CRM","https:\u002F\u002Fomr.com\u002Fde\u002Freviews\u002Fcategory\u002Fcrm",{"id":220,"name":221,"link":222},"cmify3bcx3pae07um2oarbi76","SEO","https:\u002F\u002Fomr.com\u002Fde\u002Freviews\u002Fcategory\u002Fseo",{"id":224,"name":225,"link":226},"cmify3bcx3pad07um315k5q1y","E-Mail-Marketing","https:\u002F\u002Fomr.com\u002Fde\u002Freviews\u002Fcategory\u002Femail-marketing",{"id":228,"name":229,"link":124,"description":230,"icon":231,"children":232},"cmify5hm03zlj07ut4ps7y033","Services","Die passenden Services für dein Business","speech",[233,237,241,245,249,253],{"id":234,"name":235,"link":236},"cmifyld4f536807umhwogaev4","Online Marketing-Agenturen","https:\u002F\u002Fomr.com\u002Fde\u002Freviews\u002Fservice-category\u002Fonline-marketing-services",{"id":238,"name":239,"link":240},"cmifyld4f536707umehh9kulb","Unternehmensberatungen","https:\u002F\u002Fomr.com\u002Fde\u002Freviews\u002Fservice-category\u002Funternehmensberatungen",{"id":242,"name":243,"link":244},"cmifyld4f536607um5skzmida","IT-Dienstleister","https:\u002F\u002Fomr.com\u002Fde\u002Freviews\u002Fservice-category\u002Fit-services",{"id":246,"name":247,"link":248},"cmifyld4f536507umdlm6el36","Webdesign-Agenturen","https:\u002F\u002Fomr.com\u002Fde\u002Freviews\u002Fservice-category\u002Fwebdesign-services",{"id":250,"name":251,"link":252},"cmifyld4f536407umm0mlqxqd","E-Commerce Agenturen","https:\u002F\u002Fomr.com\u002Fde\u002Freviews\u002Fservice-category\u002Fe-commerce-services",{"id":254,"name":255,"link":256},"cmifymwc75eow07utge0cxvz5","Performance Marketing-Agenturen","https:\u002F\u002Fomr.com\u002Fde\u002Freviews\u002Fservice-category\u002Fperformance-marketing-agenturen",{"id":258,"name":259,"link":260,"description":261,"icon":262,"children":263},"clqdonuxck2rp0cuq1sfbzy7h","Content","https:\u002F\u002Fomr.com\u002Fde\u002Freviews\u002Fcontenthub","Wissen und Webinare rund um Digital-Software und SaaS","book_open",[264,267],{"id":265,"name":266,"link":260},"cmifxw1y22z1q06uodn8h8agl","ContentHub",{"id":268,"name":269,"link":270},"cmifxw1y22z1p06uo2rkh8go8","Webinare","https:\u002F\u002Fomr.com\u002Fde\u002Freviews\u002Fwebinar\u002Ftool-talks",{"id":272,"name":273,"link":124,"description":274,"icon":275,"children":276},"clqdorwasleo90buq4ztyrjfn","Für Anbieter","Liste dein Produkt oder deinen Service und werde Teil unserer Community","briefcaseBusiness",[277,281],{"id":278,"name":279,"link":280},"cmify9do141ow07umkajkyyre","Software & Tools","https:\u002F\u002Fomr.com\u002Fde\u002Freviews\u002Fb2b",{"id":282,"name":283,"link":284},"cmify9do141ov07um9gety8vd","Agenturen & Services","https:\u002F\u002Fomr.com\u002Fde\u002Freviews\u002Fb2b\u002Fbusiness-services",{"id":286,"name":287,"link":288,"description":289,"icon":290,"children":-1},"cmiegna6ka5l707rw5g2dof75","Schreibe eine Bewertung","https:\u002F\u002Fomr.com\u002Fde\u002Freviews\u002Fnew","Schreibe eine Bewertung für ein Tool deiner Wahl","star",{"id":292,"slug":293,"name":294,"link":295,"description":296,"promo":297,"children":307},"clpi6vjut3f7t0aujeod78qqq","education","Education","https:\u002F\u002Feducation.omr.com\u002F","Für deinen nächsten Karriereschritt",{"__typename":19,"id":298,"image":299,"title":302,"subtitle":303,"cta":304},"cmid0if0cm0hk08ulm22q0kff",{"__typename":22,"title":11,"description":11,"mimeType":187,"originalUrl":300,"url":301},"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fcmlrri8cp8xa307umd3wrtqnc","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fquality=value:50\u002Fcmlrri8cp8xa307umd3wrtqnc","Dein Business im Fokus: Reichweite, Leads & Skills","Ob Vermarktungslösungen, unternehmensspezifische Weiterbildung oder attraktive Weiterbildungs-Pakete: Wir bringen eure B2B-Ziele in die Umsetzung. Jetzt kostenloses Beratungsgespräch vereinbaren.",{"__typename":29,"label":305,"url":306,"target":11,"external":11,"type":11,"color":11,"size":11,"trackingId":11,"lucideIcon":11},"Kostenlose Beratung anfordern","https:\u002F\u002Feducation.omr.com\u002Fpages\u002Funternehmen",[308,314,320,326,332,336,342],{"id":309,"name":310,"link":311,"description":312,"icon":313,"children":-1},"clqdnyugcjope0buqvd1qrijh","E-Learning-Kurse","https:\u002F\u002Feducation.omr.com\u002Fcollections\u002Fe-learning-kurse","Dein interaktiver Online-Campus für die wichtigsten Digital- und Marketing-Themen. Ideal für Einsteiger*innen und mit personalisiertem Abschlusszertifikat.","graduationCap",{"id":315,"name":316,"link":317,"description":318,"icon":319,"children":-1},"clqdo053tin350cuqiloaisqr","Online-Seminare","https:\u002F\u002Feducation.omr.com\u002Fcollections\u002Fomr-deep-dive","Die Online-Seminare für alle, die tief in Themen rund ums digitale Business einsteigen wollen – inklusive Live-Q&A mit unseren Expert*innen.","presentation",{"id":321,"name":322,"link":323,"description":324,"icon":325,"children":-1},"clqdo0t87iyu50buqxx0qyoni","OMR Report","https:\u002F\u002Feducation.omr.com\u002Fcollections\u002Fomr-report\u002F","Die Praxis-Guides zu den wichtigsten Online-Marketing-Themen. Digital als PDF oder als Print für deinen Schreibtisch.","brain",{"id":327,"name":328,"link":329,"description":330,"icon":331,"children":-1},"cmgovjxi5zu0t07tgvdzgbjls","Geförderte Weiterbildungen","https:\u002F\u002Feducation.omr.com\u002Fpages\u002Fgefoerderte-weiterbildungen-arbeitsvermittler","Erfahre mehr zu unserem Angebot an geförderten Weiterbildungen für Arbeitsuchende und Arbeitnehmende","briefcase",{"id":333,"name":334,"link":306,"description":335,"icon":275,"children":-1},"cmgovjxi5zu0s07tgn73z2drs","Unternehmenslösungen","Hier gibt es alle Infos zu unternehmensspezifischen Fortbildungen und Weiterbildungspaketen",{"id":337,"name":338,"link":339,"description":340,"icon":341,"children":-1},"clqdo3rk9ivlu0cuq4md0rhkx","Podcast","https:\u002F\u002Feducation.omr.com\u002Fpages\u002Fpodcast\u002F"," Dein Kanal für Praxiswissen aus der Welt des Online Marketings. Jede Woche eine neue Folge.","mic",{"id":343,"name":344,"link":345,"description":346,"icon":262,"children":-1},"cmgq8ownnpwx80jt63ht0ruxg","Artikel","https:\u002F\u002Fomr.com\u002Fde\u002Feducation\u002Farticles","Lies spannende und lehrreiche Artikel unserer Fachredakteur*innen zu Online Marketing und Digital-Business",{"id":348,"slug":349,"name":350,"link":351,"description":352,"promo":11,"children":353},"clpi6xmt13jbu0aujf8rysxgz","podcast","Podcasts","https:\u002F\u002Fomr.com\u002Fde\u002Fpodcast-overview\u002F","Podcast Portfolio ",[354,360,365,370],{"id":355,"name":356,"link":357,"description":358,"icon":359,"children":-1},"clpi82dp151i50buu8qkn6nuj","OMR Podcast","https:\u002F\u002Fomr.com\u002Fde\u002Fpodcast\u002F","Der OMR Podcast mit Philipp Westermeyer über Einblicke und Erfolgsgeheimnisse aus Wirtschaft, Tech und alles rund um Digitalisierung.","headphones",{"id":361,"name":362,"link":363,"description":364,"icon":341,"children":-1},"clpi83dyd5enl0aujpk2hoboj","Podstars by OMR","https:\u002F\u002Fwww.podstars.de\u002Fportfolio","Unser Podcast Portfolio im Überblick",{"id":366,"name":367,"link":368,"description":369,"icon":38,"children":-1},"cmlqpsgxe0oxx07uiufduyxa7","Podcast Vermarktung","https:\u002F\u002Fwww.podstars.de\u002Fwerbung","Erreiche deine Zielgruppe mit Podcastwerbung",{"id":371,"name":372,"link":373,"description":374,"icon":375,"children":-1},"cmlqpsgxe0oxw07uikxdk6k6m","Podcast Produktion","https:\u002F\u002Fwww.podstars.de\u002Fproduktion","Produziere deinen Podcast mit Podstars","mic_vocal",{"id":377,"slug":378,"name":379,"link":380,"description":381,"promo":382,"children":393},"clpi6yequ32t40bugvkn6ko21","jobshr","Jobs & HR","https:\u002F\u002Fomr.com\u002Fde\u002Fjobs-hr","News & Insights aus der Welt der Arbeit",{"__typename":19,"id":383,"image":384,"title":387,"subtitle":388,"cta":389},"cmix6l950myyw07tacxq90vty",{"__typename":22,"title":11,"description":11,"mimeType":187,"originalUrl":385,"url":386},"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fcmix6cwoimb9h07uqaitmht52","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fquality=value:50\u002Fcmix6cwoimb9h07uqaitmht52","Kennst du schon den OMR Jobs & HR Newsletter?","News, Studien, Termine: Wir schreiben auf, was HR und Beschäftigte wissen müssen. Samt Podcast-Sneak-Peek und seriösem Humor. Jede Woche Mittwoch in deinem Postfach.",{"__typename":29,"label":390,"url":391,"target":11,"external":392,"type":11,"color":11,"size":11,"trackingId":11,"lucideIcon":11},"Kostenlos anmelden","https:\u002F\u002Fhi.omr.com\u002Fomrjobs-hr-newsletter?utm_source=website&utm_medium=omr&utm_campaign=newsletter&utm_term=navigation",true,[394,427],{"id":395,"name":396,"link":380,"description":397,"icon":398,"children":399},"clpi6zeyd34sa0bughepauo1x","Für HR-Manager*innen","Dein Hub für Recruiting, Employer Branding & HR-Expertise.","sparkles",[400,404,408,412,416,420,424],{"id":401,"name":402,"link":403},"cmk2dykasxmqj07taen281070","Job inserieren","https:\u002F\u002Fomr.com\u002Fde\u002Fjobs-hr\u002Fjobs\u002Fnew",{"id":405,"name":406,"link":407},"cmk2dykasxmqh07tazatfxr2y","OMHR Podcast","https:\u002F\u002Fomhr.podigee.io\u002F",{"id":409,"name":410,"link":411},"cmk2dykarxmqg07ta66zp0vp0","Whitepapers","https:\u002F\u002Fomr.com\u002Fde\u002Fjobs-hr\u002Fpages\u002Fwhitepapers",{"id":413,"name":414,"link":415},"cmk2dykarxmqf07ta2irdmk77","Blog","https:\u002F\u002Fomr.com\u002Fde\u002Fjobs-hr\u002Farticles",{"id":417,"name":418,"link":419},"cmpcla9z5py4808un2l983z9h","Future HR Days ","https:\u002F\u002Fomr.com\u002Fde\u002Fjobs-hr\u002Fpages\u002Ffuturedays?utm_source=website&utm_medium=jobs&utm_campaign=futurehrdays26&utm_term=navi",{"id":421,"name":422,"link":423},"cmk2dykasxmqi07takvl8quhq","Digital HR Summit ","https:\u002F\u002Fomr.com\u002Fde\u002Fjobs-hr\u002Fdigitalsummit?utm_source=website&utm_medium=jobs&utm_campaign=summit26a&utm_term=navi",{"id":425,"name":426,"link":391},"cmk2dykarxmqe07ta83kq6580","Newsletter",{"id":428,"name":429,"link":430,"description":431,"icon":432,"children":433},"clpi7017e3l7i0brxqc8uxp4g","Für Jobsuchende","https:\u002F\u002Fomr.com\u002Fde\u002Fjobs-hr\u002Fjobs","Suchst du nach dem nächsten Schritt für deinen Karriereweg?","search",[434,437,441,445],{"id":435,"name":436,"link":430},"cmk2dykasxmqn07tafioik4it","Jobbörse des Digital-Business",{"id":438,"name":439,"link":440},"cmk2dykasxmqm07tazbox3zl8","Jobmatching","https:\u002F\u002Fomr.com\u002Fde\u002Fjobs-hr\u002Fmatch",{"id":442,"name":443,"link":444},"cmk2dykasxmql07tadop53i6o","Karriere@OMR","https:\u002F\u002Fomr.com\u002Fde\u002Fcareer",{"id":446,"name":447,"link":448},"cmk2dykasxmqk07ta9p6c3olz","OMR Festival Crew supporten","https:\u002F\u002Fwww.omr-crewportal.com\u002Fjobboard",{"id":450,"slug":451,"name":451,"link":452,"description":453,"promo":454,"children":464},"clpi84hak50gz0buquilpk1qs","5050","https:\u002F\u002F5050.omr.com","Für mehr Gleichberechtigung in der Arbeitswelt",{"__typename":19,"id":455,"image":456,"title":459,"subtitle":460,"cta":461},"cmienltjc3ykn07umttacm0bs",{"__typename":22,"title":11,"description":11,"mimeType":187,"originalUrl":457,"url":458},"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fcmlj75by11ybt06ungk2z4tk9","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fquality=value:50\u002Fcmlj75by11ybt06ungk2z4tk9","5050 Newsletter","Der Gründer*innen Pitch für Early Stage-Startups mit paritätisch oder mehrheitlich weiblich besetzten Gründungsteams.",{"__typename":29,"label":462,"url":463,"target":11,"external":11,"type":11,"color":11,"size":11,"trackingId":11,"lucideIcon":11},"Anmelden","https:\u002F\u002F5050.omr.com\u002Fnewsletter",[465,470,474],{"id":466,"name":467,"link":468,"description":469,"icon":398,"children":-1},"cmiegmt14qboj07ui8asetaqf","Events","https:\u002F\u002F5050.omr.com\u002Fevents","Inspiration, Know-How und neue Begegnungen",{"id":471,"name":472,"link":473,"description":460,"icon":319,"children":-1},"clqdq3dxoo3vg0cuqft1tu49z","Pitch","https:\u002F\u002F5050.omr.com\u002Fgruenderinnen-pitch-2025",{"id":475,"name":476,"link":477,"description":478,"icon":325,"children":-1},"clqdq3dxoo3vf0cuq74c9qqyj","Studien","https:\u002F\u002F5050.omr.com\u002Fstudien-5050-by-omr","Mit unseren Partnern gehen wir in Studien regelmäßig dem Status Quo, Chancen und Herausforderungen rund um das Thema Vereinbarkeit auf den Grund",{"id":480,"slug":481,"name":482,"link":483,"description":484,"promo":11,"children":485},"cm3jytju71bp807uuevr221ig","frames","Frames","https:\u002F\u002Fomr.com\u002Fde\u002Fframes","Dokumentar-Filme by OMR",[486],{"id":487,"name":488,"link":489,"description":490,"icon":290,"children":-1},"cmeil6p43dk2e07tc2np7fl3z","ALWAYSHAMBURG","https:\u002F\u002Fomr.com\u002Fde\u002Fframes\u002Falwayshamburg","die Geschichte des einstigen Bundesliga-Dinos Hamburger SV auf dem langersehnten Weg zurück.",{"id":492,"slug":493,"name":494,"link":495,"description":496,"promo":11,"children":497},"cm9lf3tmo3o1e07tbc637667m","finance-forward","Finance Forward","https:\u002F\u002Ffinancefwd.com\u002Fde\u002F","News, Analysen und Interviews aus der Finanzwelt",[498,503,509,513,517,523],{"id":499,"name":500,"link":495,"description":501,"icon":502,"children":-1},"cmirjrv0z748r07tavhghipb0","Home","Finance Forward ist das digitale Finanzportal von manager magazin und OMR","house",{"id":504,"name":505,"link":506,"description":507,"icon":508,"children":-1},"cmirjrv0z748q07tax00wlki5","About","https:\u002F\u002Ffinancefwd.com\u002Fde\u002Fabout\u002F","Wer wir sind","users",{"id":510,"name":338,"link":511,"description":512,"icon":341,"children":-1},"cmirjrv0z748p07tay48u8u5t","https:\u002F\u002Ffinancefwd.com\u002Fde\u002Fpodcast\u002F","In unserem Podcast sprechen wir mit den wichtigsten Köpfen der Szene",{"id":514,"name":426,"link":515,"description":516,"icon":262,"children":-1},"cmirjrv0z748o07taazu327t2","https:\u002F\u002Ffinancefwd.com\u002Fde\u002Fnewsletter\u002F","Wöchentliche Fintech-News in dein Postfach",{"id":518,"name":519,"link":520,"description":521,"icon":522,"children":-1},"cmirjrv0z748n07tat3p8h7fv","Kontakt","https:\u002F\u002Ffinancefwd.com\u002Fde\u002Fkontakt\u002F","Anfragen zu Kooperationen, Sponsoring und Events","message_square",{"id":524,"name":525,"link":526,"description":527,"icon":319,"children":-1},"cmirjrv0y748m07tageylmbnr","FFWD26","https:\u002F\u002Ffinancefwd.com\u002Fde\u002Ffinance-forward-ffwd26\u002F","FFWD auf den OMR26 Bühnen",[],{"footerLinks":530},{"__typename":531,"id":532,"omrFooterLinks":533,"omrFooterSocials":557},"Footer","clpib6da295u40brxocszrf7q",[534,537,540,541,543,545,548,551,554],{"__typename":535,"name":505,"link":536},"FooterLink","https:\u002F\u002Fomr.com\u002Fde\u002Fueber-uns\u002F",{"__typename":535,"name":538,"link":539},"Karriere","https:\u002F\u002Fcareer.omr.com\u002F?utm_source=website&utm_medium=button&utm_campaign=karriere-footer",{"__typename":535,"name":172,"link":173},{"__typename":535,"name":519,"link":542},"https:\u002F\u002Fomr.com\u002Fde\u002Fkontakt\u002F",{"__typename":535,"name":426,"link":544},"https:\u002F\u002Fomr.com\u002Fde\u002Fnewsletter\u002F",{"__typename":535,"name":546,"link":547},"Glossar","https:\u002F\u002Fomr.com\u002Fde\u002Fdaily\u002Fglossar",{"__typename":535,"name":549,"link":550},"Impressum","https:\u002F\u002Fomr.com\u002Fde\u002Fimpressum\u002F",{"__typename":535,"name":552,"link":553},"Datenschutz","https:\u002F\u002Fomr.com\u002Fde\u002Fdatenschutz\u002F",{"__typename":535,"name":555,"link":556},"AGB","https:\u002F\u002Fomr.com\u002Fde\u002Fagb\u002F",[558,564,569,574,579,584,589,594,599,604,608],{"__typename":559,"name":560,"link":561,"logo":562},"SocialLink","Facebook","https:\u002F\u002Fwww.facebook.com\u002Fofficially.omr",{"__typename":22,"url":563},"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002FRXJKUn1NQo2zO2pXjTQw",{"__typename":559,"name":565,"link":566,"logo":567},"X","https:\u002F\u002Ftwitter.com\u002Fofficially_omr",{"__typename":22,"url":568},"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002FGmZWd7sbT8yUMZn2MnyN",{"__typename":559,"name":570,"link":571,"logo":572},"TikTok","https:\u002F\u002Fwww.tiktok.com\u002F@omr_daily",{"__typename":22,"url":573},"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002F0VvBBbkvRWegmZ7NQM3i",{"__typename":559,"name":575,"link":576,"logo":577},"Xing","https:\u002F\u002Fwww.xing.com\u002Fnews\u002Fpages\u002Fonline-marketing-rockstars-56",{"__typename":22,"url":578},"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002FMkrpHIIAT8GidAFFkoIK",{"__typename":559,"name":580,"link":581,"logo":582},"Youtube","https:\u002F\u002Fwww.youtube.com\u002F@officially_omr",{"__typename":22,"url":583},"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002FA5Vat8uaSYeqijC9JMaJ",{"__typename":559,"name":585,"link":586,"logo":587},"Instagram","https:\u002F\u002Fwww.instagram.com\u002Fofficially_omr\u002F",{"__typename":22,"url":588},"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002FYUyZfoCiRNCVfKzwC0VK",{"__typename":559,"name":590,"link":591,"logo":592},"LinkedIn","https:\u002F\u002Fwww.linkedin.com\u002Fcompany\u002Fofficiallyomr\u002Fmycompany\u002Fverification\u002F",{"__typename":22,"url":593},"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002F3Vf6Pa2cRWWulR2pSQZi",{"__typename":559,"name":595,"link":596,"logo":597},"Podigee","https:\u002F\u002Fomr.podigee.io\u002F",{"__typename":22,"url":598},"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002FRuulnyBNSx2qpwdxUbOg",{"__typename":559,"name":600,"link":601,"logo":602},"Spotify","https:\u002F\u002Fopen.spotify.com\u002Fshow\u002F4rION5Qm2nPvDbzIB1wUiH",{"__typename":22,"url":603},"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002FISHcI6TaRtWTmjXke0Pg",{"__typename":559,"name":338,"link":605,"logo":606},"https:\u002F\u002Fpodcasts.apple.com\u002Fde\u002Fpodcast\u002Fomr-podcast\u002Fid1056312052",{"__typename":22,"url":607},"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002FsZ3vMVHVTDGSwd7kBRIv",{"__typename":559,"name":609,"link":610,"logo":611},"XML Feed","https:\u002F\u002Fomr.com\u002Fde\u002Ffeed\u002F?__hstc=73384140.049646609ac249718e18d0a9af3ecef1.1698850772121.1701156755210.1701159832088.21&__hssc=73384140.1.1701159832088&__hsfp=3954038466&_gl=1*wmhh02*_ga*MTY0NjA3ODQ4MS4xNjY1MDU5MzI4*_ga_FQG0KM9VVY*MTcwMTE1OTc5OS4yNi4xLjE3MDExNTk5NDguNjAuMC4w",{"__typename":22,"url":612},"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002FXl0k8PQPSM20T8VFNaHl",{"author":614,"articles":622,"pagination":934,"seoAttributes":936},{"name":615,"avatarImage":616,"description":617,"email":618,"socialLinks":619},"Roland Eisenbrand","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:crop,height:200,width:200\u002FFC4HGvxMTiaIrXAPMoyg","Roland ist seit mehr als zehn Jahren als Journalist in der Digitalbranche aktiv. Seit 2014 verantwortet er als Head of Content (und zweiter Mitarbeiter) alle inhaltlichen Komponenten von OMR, darunter vor allem den OMR Blog und redaktionelle Arbeit rund um das OMR Festival.","re@omr.com",{"facebookUrl":-1,"twitterUrl":620,"linkedInUrl":621},"herr_eisenbrand","https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Frolandeisenbrand\u002F",[623,646,666,681,698,714,729,748,764,784,802,817,833,854,872,890,918],{"slug":624,"title":625,"link":626,"date":627,"snippet":628,"sponsored":195,"categories":629,"authors":636,"featuredMedia":639,"featuredMediaPortrait":11},"idealo-albrecht-von-sonntag-interview","Idealo-Mitgründer Albrecht von Sonntag: \"Google hat aktiv in den Algorithmus eingegriffen\"","\u002Fde\u002Fdaily\u002Fidealo-albrecht-von-sonntag-interview","2024-06-24T04:00:00+00:00","Die Einstellung von Ladenzeile hat in der Online-Marketing-Szene für Aufsehen gesorgt. Nun spricht Albrecht von Sonntag, CEO der Ladenzeile-Mutter Idealo, im Interview über die Gründe für den Schritt.",[630,633],{"name":631,"link":632},"Search","\u002Fde\u002Fdaily\u002Fcategory\u002Fsearch",{"name":634,"link":635},"Commerce","\u002Fde\u002Fdaily\u002Fcategory\u002Fcommerce",[637],{"name":615,"link":638},"\u002Fde\u002Fdaily\u002Fauthor\u002Froland-eisenbrand",{"image":640,"url":643,"type":644,"title":645},{"thumbnail":-1,"small":641,"regular":642,"featured":642},"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:224,width:424\u002Foutput=format:jpg\u002F6iYoeJGpRTSOrKrKB8Sc","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:346,width:648\u002Foutput=format:jpg\u002F6iYoeJGpRTSOrKrKB8Sc","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:346,width:648\u002Foutput=format:webp\u002F6iYoeJGpRTSOrKrKB8Sc","image","",{"slug":647,"title":648,"link":649,"date":650,"snippet":651,"sponsored":195,"categories":652,"authors":659,"featuredMedia":661,"featuredMediaPortrait":11},"em-2024-song-fuellkrug-pyrotechnik-soho-bani","Meme Piggybacking, Keyword Hijacking, Gen Z Nostalgie: Die Marketingtricks der EM-Hit-Anwärter","\u002Fde\u002Fdaily\u002Fem-2024-song-fuellkrug-pyrotechnik-soho-bani","2024-06-13T04:00:00+00:00","Auch zur diesjährigen EM schicken sich wieder diverse Musiker*innen an,  mit Fußball-Songs einen Hit zu landen. Wir zeigen, auf welche Aufmerksamkeitshebel sie dabei setzen.",[653,656],{"name":654,"link":655},"Sport","\u002Fde\u002Fdaily\u002Fcategory\u002Fsport",{"name":657,"link":658},"Talk of the Town","\u002Fde\u002Fdaily\u002Fcategory\u002Ftalk-of-the-town",[660],{"name":615,"link":638},{"image":662,"url":665,"type":644,"title":645},{"thumbnail":-1,"small":663,"regular":664,"featured":664},"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:224,width:424\u002Foutput=format:jpg\u002F2M41doJKTY6j2CnQyQhp","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:346,width:648\u002Foutput=format:jpg\u002F2M41doJKTY6j2CnQyQhp","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:346,width:648\u002Foutput=format:webp\u002F2M41doJKTY6j2CnQyQhp",{"slug":667,"title":668,"link":669,"date":670,"snippet":671,"sponsored":195,"categories":672,"authors":674,"featuredMedia":676,"featuredMediaPortrait":11},"apple-intelligence","\"Apple Intelligence\" und die neue Partnerschaft mit OpenAI: Der \"iPhone-Moment\" für KI?","\u002Fde\u002Fdaily\u002Fapple-intelligence","2024-06-11T12:14:00+00:00","Bei Apple steht AI jetzt für \"Apple Intelligence\". Mit den nächsten Versionen seiner Betriebssysteme will der Konzern KI tief in seine Geräte integrieren.",[673],{"name":657,"link":658},[675],{"name":615,"link":638},{"image":677,"url":680,"type":644,"title":645},{"thumbnail":-1,"small":678,"regular":679,"featured":679},"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:224,width:424\u002Foutput=format:jpg\u002F5oMEEHqTqFhyd07xWfnw","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:346,width:648\u002Foutput=format:jpg\u002F5oMEEHqTqFhyd07xWfnw","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:346,width:648\u002Foutput=format:webp\u002F5oMEEHqTqFhyd07xWfnw",{"slug":682,"title":683,"link":684,"date":685,"snippet":686,"sponsored":195,"categories":687,"authors":690,"featuredMedia":692,"featuredMediaPortrait":11},"ladenzeile-am-ende","Ladenzeile wird eingestellt: Ende einer einst hochprofitablen Talentschmiede","\u002Fde\u002Fdaily\u002Fladenzeile-am-ende","2024-06-07T04:00:00+00:00","Ladenzeile macht dicht: Das Mutterunternehmen Idealo stellt die Produktsuchmaschine Ende Juni ein und entlässt 70 Mitarbeitende. Grund für das Ende ist wohl auch die gesunkene Sichtbarkeit bei Google.",[688,689],{"name":634,"link":635},{"name":631,"link":632},[691],{"name":615,"link":638},{"image":693,"url":696,"type":644,"title":697},{"thumbnail":-1,"small":694,"regular":695,"featured":695},"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:224,width:424\u002Foutput=format:jpg\u002FWbUtyPT1QasaOyV6QMK7","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:346,width:648\u002Foutput=format:jpg\u002FWbUtyPT1QasaOyV6QMK7","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:346,width:648\u002Foutput=format:webp\u002FWbUtyPT1QasaOyV6QMK7","Ladenzeile-Trio",{"slug":699,"title":700,"link":701,"date":702,"snippet":703,"sponsored":195,"categories":704,"authors":707,"featuredMedia":709,"featuredMediaPortrait":11},"reddit-google-affiliate-spam","Wegen \"Parasite SEO\" und KI-Deals: Reddit wird zum Affiliate-Spam-Schlachtfeld","\u002Fde\u002Fdaily\u002Freddit-google-affiliate-spam","2024-05-31T04:00:00+00:00","Die Social Community Reddit gewinnt in Googles Suchmaschine massiv an Sichtbarkeit. Das ruft jedoch zunehmend Affiliate-Link-Spammer aufs Feld.",[705,706],{"name":631,"link":632},{"name":657,"link":658},[708],{"name":615,"link":638},{"image":710,"url":713,"type":644,"title":645},{"thumbnail":-1,"small":711,"regular":712,"featured":712},"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:224,width:424\u002Foutput=format:jpg\u002FehnEpQWTMGBlhU9KDxyd","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:346,width:648\u002Foutput=format:jpg\u002FehnEpQWTMGBlhU9KDxyd","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:346,width:648\u002Foutput=format:webp\u002FehnEpQWTMGBlhU9KDxyd",{"slug":715,"title":716,"link":717,"date":718,"snippet":719,"sponsored":195,"categories":720,"authors":722,"featuredMedia":724,"featuredMediaPortrait":11},"google-ai-overview-traffic","\"AI Overview\": Diese Neuerung von Google könnten die Statik des gesamten Webs verändern","\u002Fde\u002Fdaily\u002Fgoogle-ai-overview-traffic","2024-05-23T04:00:00+00:00","Mehr als eine Milliarde Menschen sollen bis zum Ende des Jahres in Googles Suchergebnissen KI-generierte Zusammenfassungen angezeigt bekommen. Das verändert Googles Rolle im digitalen Ökosystem enorm.",[721],{"name":631,"link":632},[723],{"name":615,"link":638},{"image":725,"url":728,"type":644,"title":645},{"thumbnail":-1,"small":726,"regular":727,"featured":727},"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:224,width:424\u002Foutput=format:jpg\u002Fq2Sd940VSeOhn7v3Tj0N","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:346,width:648\u002Foutput=format:jpg\u002Fq2Sd940VSeOhn7v3Tj0N","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:346,width:648\u002Foutput=format:webp\u002Fq2Sd940VSeOhn7v3Tj0N",{"slug":730,"title":731,"link":732,"date":733,"snippet":734,"sponsored":195,"categories":735,"authors":741,"featuredMedia":743,"featuredMediaPortrait":11},"dfb-em-kader-nominierung-aktion","\"Warum leaken wir's nicht selbst?\" – Das steckt hinter der EM-Kader-Aktion des DFB","\u002Fde\u002Fdaily\u002Fdfb-em-kader-nominierung-aktion","2024-05-16T10:30:00+00:00","Nina Chuba, Günter Jauch und Frauke Ludowig, aber auch ein Döner-Verkäufer, ein Altenpfleger und eine Bäckerei verkünden Mitglieder des DFB-EM-Kaders. Wie kam es dazu? Und was bringt es?",[736,737,738],{"name":654,"link":655},{"name":657,"link":658},{"name":739,"link":740},"Social","\u002Fde\u002Fdaily\u002Fcategory\u002Fsocial",[742],{"name":615,"link":638},{"image":744,"url":747,"type":644,"title":645},{"thumbnail":-1,"small":745,"regular":746,"featured":746},"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:224,width:424\u002Foutput=format:jpg\u002F70XgjjgNTeC40poYYVps","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:346,width:648\u002Foutput=format:jpg\u002F70XgjjgNTeC40poYYVps","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:346,width:648\u002Foutput=format:webp\u002F70XgjjgNTeC40poYYVps",{"slug":749,"title":750,"link":751,"date":752,"snippet":753,"sponsored":195,"categories":754,"authors":757,"featuredMedia":759,"featuredMediaPortrait":11},"ki-kaufentscheidungen-studie-appinio","Studie: Ein Drittel der Deutschen nutzt ChatGPT & Co. bei Kaufentscheidungen","\u002Fde\u002Fdaily\u002Fki-kaufentscheidungen-studie-appinio","2024-05-14T04:00:00+00:00","Eine von Appinio für OMR erstellte Studie zeigt, dass jede*r dritte Verbraucher*in sich vor Kaufentscheidungen mit Hilfe von ChatGPT & Co. informieren – vor allem bei komplexeren Produkten.",[755,756],{"name":657,"link":658},{"name":634,"link":635},[758],{"name":615,"link":638},{"image":760,"url":763,"type":644,"title":645},{"thumbnail":-1,"small":761,"regular":762,"featured":762},"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:224,width:424\u002Foutput=format:jpg\u002F6eNAUV7aTfIXu67RixDx","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:346,width:648\u002Foutput=format:jpg\u002F6eNAUV7aTfIXu67RixDx","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:346,width:648\u002Foutput=format:webp\u002F6eNAUV7aTfIXu67RixDx",{"slug":765,"title":766,"link":767,"date":768,"snippet":769,"sponsored":195,"categories":770,"authors":777,"featuredMedia":779,"featuredMediaPortrait":11},"fake-podcast-ads","Fake Podcast Ads als Marketingtrend: Diese Marken nutzen den Trick","\u002Fde\u002Fdaily\u002Ffake-podcast-ads","2024-04-15T04:00:00+00:00","Marken und Unternehmen produzieren Werbe-Clips, die aussehen, als stammen sie aus einer Podcast-Aufnahme. Wer macht das – und warum? OMR hat die Antworten.",[771,772,775],{"name":657,"link":658},{"name":773,"link":774},"Video","\u002Fde\u002Fdaily\u002Fcategory\u002Fvideo",{"name":338,"link":776},"\u002Fde\u002Fdaily\u002Fcategory\u002Fpodcast",[778],{"name":615,"link":638},{"image":780,"url":783,"type":644,"title":645},{"thumbnail":-1,"small":781,"regular":782,"featured":782},"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:224,width:424\u002Foutput=format:jpg\u002Ft5RjwBo2TZu4aXsn90zL","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:346,width:648\u002Foutput=format:jpg\u002Ft5RjwBo2TZu4aXsn90zL","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:346,width:648\u002Foutput=format:webp\u002Ft5RjwBo2TZu4aXsn90zL",{"slug":785,"title":786,"link":787,"date":788,"snippet":789,"sponsored":195,"categories":790,"authors":794,"featuredMedia":796,"featuredMediaPortrait":11},"reddit-ki-ipo-google-openai","Verflechtungen mit Google und OpenAI: Wie Reddit kurz vor dem Börsengang vom KI-Hype profitieren will","\u002Fde\u002Fdaily\u002Freddit-ki-ipo-google-openai","2024-03-01T05:00:00+00:00","Reddit ist eine riesige Social Community, aber schwer zu vermarkten und deswegen unprofitabel. Nun könnte der KI-Hype Reddit kurz vor dem geplanten Börsengang eine neue Umsatzquelle bescheren.",[791,792,793],{"name":739,"link":740},{"name":631,"link":632},{"name":657,"link":658},[795],{"name":615,"link":638},{"image":797,"url":800,"type":644,"title":801},{"thumbnail":-1,"small":798,"regular":799,"featured":799},"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:224,width:424\u002Foutput=format:jpg\u002FVBtC3kHUR1aFbvmV6DuR","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:346,width:648\u002Foutput=format:jpg\u002FVBtC3kHUR1aFbvmV6DuR","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:346,width:648\u002Foutput=format:webp\u002FVBtC3kHUR1aFbvmV6DuR","Reddit will beim Börsengang \"den Bullen reiten\"",{"slug":803,"title":804,"link":805,"date":806,"snippet":807,"sponsored":195,"categories":808,"authors":810,"featuredMedia":812,"featuredMediaPortrait":11},"ki-content-welle","Die KI-Content-Welle rollt schon längst durchs Netz – das sind ihre kuriosesten Auswüchse","\u002Fde\u002Fdaily\u002Fki-content-welle","2024-02-22T05:00:00+00:00","KI-generierte Inhalte fluten das Web. Dabei treibt die Entwicklung teilweise kuriose Blüten. OMR zeigt sowohl das Ausmaß der Spam-Welle als auch ihre groteskesten Ausprägungen.",[809],{"name":657,"link":658},[811],{"name":615,"link":638},{"image":813,"url":816,"type":644,"title":645},{"thumbnail":-1,"small":814,"regular":815,"featured":815},"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:224,width:424\u002Foutput=format:jpg\u002Fn71NnoeWQdOtdWt1qzDI","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:346,width:648\u002Foutput=format:jpg\u002Fn71NnoeWQdOtdWt1qzDI","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:346,width:648\u002Foutput=format:webp\u002Fn71NnoeWQdOtdWt1qzDI",{"slug":818,"title":819,"link":820,"date":821,"snippet":822,"sponsored":195,"categories":823,"authors":826,"featuredMedia":828,"featuredMediaPortrait":11},"gaio-llmo-geo-aio-marketing","ChatGPT & Co. als Traffic-Quelle: Werden GAIO oder LLMO jetzt zur Marketingdisziplin?","\u002Fde\u002Fdaily\u002Fgaio-llmo-geo-aio-marketing","2024-02-19T05:00:00+00:00","Müssen Marken und Marketingmacher*innen künftig dafür sorgen, dass sie in KI-Sprachmodellen auftauchen? Und wie geht das? OMR hat zwei Experten befragt.",[824,825],{"name":631,"link":632},{"name":657,"link":658},[827],{"name":615,"link":638},{"image":829,"url":832,"type":644,"title":645},{"thumbnail":-1,"small":830,"regular":831,"featured":831},"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:224,width:424\u002Foutput=format:jpg\u002FNpuxwlj0SjCvQrTusUCb","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:346,width:648\u002Foutput=format:jpg\u002FNpuxwlj0SjCvQrTusUCb","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:346,width:648\u002Foutput=format:webp\u002FNpuxwlj0SjCvQrTusUCb",{"slug":834,"title":835,"link":836,"date":837,"snippet":838,"sponsored":195,"categories":839,"authors":841,"featuredMedia":849,"featuredMediaPortrait":11},"podcast-hoss-und-hopf","Trotz Verschwörungstheorien: So wurde \"Hoss&Hopf\" zum Nummer-1-Podcast","\u002Fde\u002Fdaily\u002Fpodcast-hoss-und-hopf","2024-02-16T05:00:00+00:00","Obwohl der Podcast “Hoss & Hopf” seit einiger Zeit in den deutschsprachigen Podcast-Charts weit vorne steht, ist er lange unter dem Radar der breiteren Öffentlichkeit geflogen. Das hat sich geändert. ",[840],{"name":739,"link":740},[842,843,846],{"name":615,"link":638},{"name":844,"link":845},"Tanja Rabe","\u002Fde\u002Fdaily\u002Fauthor\u002Ftanjak",{"name":847,"link":848},"Florian Rinke","\u002Fde\u002Fdaily\u002Fauthor\u002Fflorian-rinke",{"image":850,"url":853,"type":644,"title":645},{"thumbnail":-1,"small":851,"regular":852,"featured":852},"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:224,width:424\u002Foutput=format:jpg\u002FYzxng9zUTGu2a1KBVvRn","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:346,width:648\u002Foutput=format:jpg\u002FYzxng9zUTGu2a1KBVvRn","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:346,width:648\u002Foutput=format:webp\u002FYzxng9zUTGu2a1KBVvRn",{"slug":855,"title":856,"link":857,"date":858,"snippet":859,"sponsored":195,"categories":860,"authors":864,"featuredMedia":866,"featuredMediaPortrait":11},"apple-vision-pro","Ohne Youtube, Netflix und Spotify: Kann Apples Vision Pro zur nächsten App-Plattform werden?","\u002Fde\u002Fdaily\u002Fapple-vision-pro","2024-02-02T05:00:00+00:00","Apples Mixed-Reality-Brille ist jetzt in den USA erhältlich. Aber viele namhafte Apps sind zum Start nicht mit dabei. OMR nennt Namen und analysiert potenzielle Gründe.",[861],{"name":862,"link":863},"Talk of the town","\u002Fde\u002Fdaily\u002Fcategory\u002Fnative-advertising",[865],{"name":615,"link":638},{"image":867,"url":870,"type":871,"title":645},{"thumbnail":-1,"small":868,"regular":869,"featured":869},"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:224,width:424\u002Foutput=format:jpg\u002FdCWsu2RaQVKUcnN5VJJB","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:346,width:648\u002Foutput=format:jpg\u002FdCWsu2RaQVKUcnN5VJJB","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002FdCWsu2RaQVKUcnN5VJJB","video",{"slug":873,"title":874,"link":875,"date":876,"snippet":877,"sponsored":195,"categories":878,"authors":880,"featuredMedia":885,"featuredMediaPortrait":11},"einfachkochen-einfachbacken-seo-burda","SEO-Gewinner: Wie Einfachbacken und Einfachkochen 35 Millionen Visits im Monat generieren","\u002Fde\u002Fdaily\u002Feinfachkochen-einfachbacken-seo-burda","2024-01-30T05:00:00+00:00","Mit seinen vergleichsweise jungen Rezeptseiten Einfachbacken und Einfachkochen nimmt Burda dank geschicktem SEO namhaften Wettbewerbern Marktanteile ab – wir zeigen, wie.",[879],{"name":631,"link":632},[881,882],{"name":615,"link":638},{"name":883,"link":884},"Angela Woyciechowski","\u002Fde\u002Fdaily\u002Fauthor\u002Fangela",{"image":886,"url":889,"type":644,"title":645},{"thumbnail":-1,"small":887,"regular":888,"featured":888},"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:224,width:424\u002Foutput=format:jpg\u002FN8dWLI76Te2ZdWJA4Tb3","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:346,width:648\u002Foutput=format:jpg\u002FN8dWLI76Te2ZdWJA4Tb3","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:346,width:648\u002Foutput=format:webp\u002FN8dWLI76Te2ZdWJA4Tb3",{"slug":891,"title":892,"link":893,"date":894,"snippet":895,"sponsored":195,"categories":896,"authors":898,"featuredMedia":912,"featuredMediaPortrait":11},"omr50-2024","Hier kommen die OMR50 des Jahres 2024","\u002Fde\u002Fdaily\u002Fomr50-2024","2024-01-25T05:00:00+00:00","Sagenhafte Reichweiten, virale Momente, millionenschwere Exits … Bühne frei für die OMR50 des Jahres 2024, präsentiert von OMR und Horizont.",[897],{"name":657,"link":658},[899,900,903,904,907,908,909],{"name":883,"link":884},{"name":901,"link":902},"Christian Cohrs","\u002Fde\u002Fdaily\u002Fauthor\u002Fchristian-cohrs",{"name":847,"link":848},{"name":905,"link":906},"Henning Eberhardt","\u002Fde\u002Fdaily\u002Fauthor\u002Fhenningeberhardt",{"name":615,"link":638},{"name":844,"link":845},{"name":910,"link":911},"Torben Lux","\u002Fde\u002Fdaily\u002Fauthor\u002Ftorben-lux",{"image":913,"url":916,"type":644,"title":917},{"thumbnail":-1,"small":914,"regular":915,"featured":915},"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:224,width:424\u002Foutput=format:jpg\u002FDdvU6RRZQGPgB0upW8Ml","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:346,width:648\u002Foutput=format:jpg\u002FDdvU6RRZQGPgB0upW8Ml","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:346,width:648\u002Foutput=format:webp\u002FDdvU6RRZQGPgB0upW8Ml","Header_OMR50_2024",{"slug":919,"title":920,"link":921,"date":922,"snippet":923,"sponsored":195,"categories":924,"authors":927,"featuredMedia":929,"featuredMediaPortrait":11},"ki-fail-auf-amazon-open-ai","KI-Fail auf Amazon: Bei diesen mit Hilfe von Open AI erstellten Listings ist etwas schiefgelaufen","\u002Fde\u002Fdaily\u002Fki-fail-auf-amazon-open-ai","2024-01-18T05:00:00+00:00","Auf Amazon.com und Amazon.de lassen sich merkwürdige Produkte finden, die darauf hindeuten, dass Händler*innen Listings systematisch mit Open AI optimieren und in Massen hochladen.",[925,926],{"name":634,"link":635},{"name":657,"link":658},[928],{"name":615,"link":638},{"image":930,"url":933,"type":644,"title":645},{"thumbnail":-1,"small":931,"regular":932,"featured":932},"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:224,width:424\u002Foutput=format:jpg\u002F54SASFnnTxWLyxTiIIMk","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:346,width:648\u002Foutput=format:jpg\u002F54SASFnnTxWLyxTiIIMk","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:346,width:648\u002Foutput=format:webp\u002F54SASFnnTxWLyxTiIIMk",{"isFirstPage":195,"nextPageLink":935,"previousPageLink":638},"\u002Fde\u002Fdaily\u002Fauthor\u002Froland-eisenbrand\u002F3",{"__typename":937,"description":11,"keywords":938,"noFollow":195,"noIndex":195,"ogDescription":11,"ogTitle":11,"title":11,"ogImage":11},"Seo",[],{"HeaderMenuItem:clpi6s8r439q60aujtiaj06g0":940,"HeaderPromo:cmid1nqhoq50807rwiy8ulln2":943,"HeaderSubSubMenuItem:cmlzemczkwu1f07uk8h6co0hl":946,"HeaderSubSubMenuItem:cmlzemczkwu1e07ukfjygmpxx":948,"HeaderSubSubMenuItem:cmlzemczkwu1d07uk4cv5eidf":949,"HeaderSubSubMenuItem:cmlzemczkwu1c07uk07n2tu42":950,"HeaderSubSubMenuItem:cm2ceh83vrdto07rwq2m0d76c":951,"HeaderSubSubMenuItem:cm4spa7d2d59u07t2csfoaihz":952,"HeaderSubMenuItem:cm2ceh83vrdtn07rwr4gifo4h":953,"HeaderSubSubMenuItem:cmm92d7v1b7xb07t9hc8huqo7":968,"HeaderSubSubMenuItem:cmm92d7v0b7x907t9kld9vnmt":969,"HeaderSubSubMenuItem:cmm92d7v1b7xa07t9kyrbg5b2":970,"HeaderSubSubMenuItem:cmm92d7v1b7xc07t9lk122au9":971,"HeaderSubSubMenuItem:cmmt6eh9luagc06ta8k54uzko":972,"HeaderSubSubMenuItem:cmoou3zqhsqi907uutbojskvb":973,"HeaderSubSubMenuItem:cmn2tnpzzhhlf06t6g57xabxg":974,"HeaderSubSubMenuItem:cmm92d7v1b7xd07t93kd5vp0r":975,"HeaderSubMenuItem:cmm92d7v0b7x807t94c5zn9n6":976,"HeaderSubSubMenuItem:cmdz05txjhe1l07ukkfg2irph":994,"HeaderSubSubMenuItem:cmdz05txjhe1m07ukfbcsi9ps":995,"HeaderSubSubMenuItem:cmdz05txjhe1n07ukunashbw9":996,"HeaderSubMenuItem:cmdz05txjhe1k07uk7au500cc":997,"HeaderSubSubMenuItem:cmlzqoamxh0rx06uq3jthuex0":1005,"HeaderSubSubMenuItem:clrgbxgwwmjty0ct7awuc8zmz":1006,"HeaderSubSubMenuItem:clsackz29vxi20at64lx8acyy":1007,"HeaderSubMenuItem:clpi7tikw51i90aujzgiw9zw0":1008,"HeaderSubSubMenuItem:cmm0iwlrxwghm06uq5v4jdy75":1016,"HeaderSubSubMenuItem:cmm1wwa2a1w5p07uk3979djv0":1017,"HeaderSubSubMenuItem:cmk5mpjo4f0ty07ur8khgqj5k":1018,"HeaderSubSubMenuItem:cmoig5rc5ah1m07unfjbq7p4k":1019,"HeaderSubSubMenuItem:cmoig5rc5ah1l07unxz9b2l6j":1020,"HeaderSubSubMenuItem:cm0o2gbsclvpj07ui04xi5dqv":1021,"HeaderSubSubMenuItem:cm20lxukq01qo07t7anav8h4k":1022,"HeaderSubSubMenuItem:cm0o2gbsclvpi07uivmyx3kc3":1023,"HeaderSubMenuItem:cm0o2gbsclvph07ui5xrzs3op":1024,"HeaderMenuItem:clpi6txjz33al0buuqsljv5pf":1042,"HeaderPromo:cmji1objjffx307t6910udjc5":1058,"HeaderSubSubMenuItem:cmifxzdz33hv607um9mfg219j":1061,"HeaderSubSubMenuItem:cmifxzdz33hv707umoapdvbev":1062,"HeaderSubSubMenuItem:cmify3bcx3pag07umxdr7r3ek":1063,"HeaderSubSubMenuItem:cmify3bcx3paf07umkhtc23rq":1064,"HeaderSubSubMenuItem:cmify3bcx3pae07um2oarbi76":1065,"HeaderSubSubMenuItem:cmify3bcx3pad07um315k5q1y":1066,"HeaderSubMenuItem:cmifxzdz33hv507umo4lp0oio":1067,"HeaderSubSubMenuItem:cmifyld4f536807umhwogaev4":1081,"HeaderSubSubMenuItem:cmifyld4f536707umehh9kulb":1082,"HeaderSubSubMenuItem:cmifyld4f536607um5skzmida":1083,"HeaderSubSubMenuItem:cmifyld4f536507umdlm6el36":1084,"HeaderSubSubMenuItem:cmifyld4f536407umm0mlqxqd":1085,"HeaderSubSubMenuItem:cmifymwc75eow07utge0cxvz5":1086,"HeaderSubMenuItem:cmify5hm03zlj07ut4ps7y033":1087,"HeaderSubSubMenuItem:cmifxw1y22z1q06uodn8h8agl":1101,"HeaderSubSubMenuItem:cmifxw1y22z1p06uo2rkh8go8":1102,"HeaderSubMenuItem:clqdonuxck2rp0cuq1sfbzy7h":1103,"HeaderSubSubMenuItem:cmify9do141ow07umkajkyyre":1109,"HeaderSubSubMenuItem:cmify9do141ov07um9gety8vd":1110,"HeaderSubMenuItem:clqdorwasleo90buq4ztyrjfn":1111,"HeaderSubMenuItem:cmiegna6ka5l707rw5g2dof75":1117,"HeaderMenuItem:clpi6usit323z0buqjqzhm00v":1119,"HeaderPromo:cmid0if0cm0hk08ulm22q0kff":1135,"HeaderSubMenuItem:clqdnyugcjope0buqvd1qrijh":1138,"HeaderSubMenuItem:clqdo053tin350cuqiloaisqr":1140,"HeaderSubMenuItem:clqdo0t87iyu50buqxx0qyoni":1142,"HeaderSubMenuItem:cmgovjxi5zu0t07tgvdzgbjls":1144,"HeaderSubMenuItem:cmgovjxi5zu0s07tgn73z2drs":1146,"HeaderSubMenuItem:clqdo3rk9ivlu0cuq4md0rhkx":1148,"HeaderSubMenuItem:cmgq8ownnpwx80jt63ht0ruxg":1150,"HeaderMenuItem:clpi6vjut3f7t0aujeod78qqq":1152,"HeaderSubMenuItem:clpi82dp151i50buu8qkn6nuj":1170,"HeaderSubMenuItem:clpi83dyd5enl0aujpk2hoboj":1172,"HeaderSubMenuItem:cmlqpsgxe0oxx07uiufduyxa7":1174,"HeaderSubMenuItem:cmlqpsgxe0oxw07uikxdk6k6m":1176,"HeaderMenuItem:clpi6xmt13jbu0aujf8rysxgz":1178,"HeaderPromo:cmix6l950myyw07tacxq90vty":1188,"HeaderSubSubMenuItem:cmk2dykasxmqj07taen281070":1191,"HeaderSubSubMenuItem:cmk2dykasxmqh07tazatfxr2y":1192,"HeaderSubSubMenuItem:cmk2dykarxmqg07ta66zp0vp0":1193,"HeaderSubSubMenuItem:cmk2dykarxmqf07ta2irdmk77":1194,"HeaderSubSubMenuItem:cmpcla9z5py4808un2l983z9h":1195,"HeaderSubSubMenuItem:cmk2dykasxmqi07takvl8quhq":1196,"HeaderSubSubMenuItem:cmk2dykarxmqe07ta83kq6580":1197,"HeaderSubMenuItem:clpi6zeyd34sa0bughepauo1x":1198,"HeaderSubSubMenuItem:cmk2dykasxmqn07tafioik4it":1214,"HeaderSubSubMenuItem:cmk2dykasxmqm07tazbox3zl8":1215,"HeaderSubSubMenuItem:cmk2dykasxmql07tadop53i6o":1216,"HeaderSubSubMenuItem:cmk2dykasxmqk07ta9p6c3olz":1217,"HeaderSubMenuItem:clpi7017e3l7i0brxqc8uxp4g":1218,"HeaderMenuItem:clpi6yequ32t40bugvkn6ko21":1228,"HeaderPromo:cmienltjc3ykn07umttacm0bs":1236,"HeaderSubMenuItem:cmiegmt14qboj07ui8asetaqf":1239,"HeaderSubMenuItem:clqdq3dxoo3vg0cuqft1tu49z":1241,"HeaderSubMenuItem:clqdq3dxoo3vf0cuq74c9qqyj":1243,"HeaderMenuItem:clpi84hak50gz0buquilpk1qs":1245,"HeaderSubMenuItem:cmeil6p43dk2e07tc2np7fl3z":1255,"HeaderMenuItem:cm3jytju71bp807uuevr221ig":1257,"HeaderSubMenuItem:cmirjrv0z748r07tavhghipb0":1261,"HeaderSubMenuItem:cmirjrv0z748q07tax00wlki5":1263,"HeaderSubMenuItem:cmirjrv0z748p07tay48u8u5t":1265,"HeaderSubMenuItem:cmirjrv0z748o07taazu327t2":1267,"HeaderSubMenuItem:cmirjrv0z748n07tat3p8h7fv":1269,"HeaderSubMenuItem:cmirjrv0y748m07tageylmbnr":1271,"HeaderMenuItem:cm9lf3tmo3o1e07tbc637667m":1273,"SocialLink:clpmu1tjpcgmp0aupmdyw7tvx":1287,"SocialLink:clpmu38recnd90aupnxi8uxyc":1292,"SocialLink:clpmu50l9cm450bt2g8822i8t":1297,"SocialLink:clpmu9gpqd1ff0aupt1r0owbp":1302,"SocialLink:clpmub0ljdcz90cuo0xshtb4p":1308,"SocialLink:clpmudda5dier0cuom5n87wtf":1313,"SocialLink:clpmuf1ufce930buhkqrr9eht":1319,"SocialLink:clpmugb2odk770cuoz0qxfn42":1324,"SocialLink:clpmuhqlod2bj0bt292d2ntju":1329,"SocialLink:clpmuiw6jcuro0ctjdtv7kvms":1335,"Header:clpi6s8r439q50aujsqk0j8ts":1341,"ROOT_QUERY":1388,"Footer:clpib6da295u40brxocszrf7q":1639,"Author:cl165f6qtezk70duoq02xf3ui":1673},["null","__typename",941,"id",6,"slug",7,"name",8,"link",9,"subtitle",10,"promo",11,"omrHeaderSubmenuItems",942,"omrHeaderSubmenuCta",11],"HeaderMenuItem",[],["null","__typename",19,"id",20,"image({\"locales\":[\"de\",\"en\"]})",944,"title",26,"subtitle",27,"cta",945],["null","__typename",22,"title",11,"description",11,"mimeType",23,"url",24,"url({\"transformation\":{\"image\":{\"quality\":{\"value\":50}}}})",25],["null","__typename",29,"label",30,"url",31,"target",11,"external",11,"type",11,"color",11,"size",11,"trackingId",11,"lucideIcon",11],["null","__typename",947,"id",41,"name",42,"link",36],"HeaderSubSubMenuItem",["null","__typename",947,"id",44,"name",45,"link",46],["null","__typename",947,"id",48,"name",49,"link",50],["null","__typename",947,"id",52,"name",53,"link",54],["null","__typename",947,"id",56,"name",57,"link",58],["null","__typename",947,"id",60,"name",61,"link",62],["null","__typename",954,"id",34,"name",35,"subtitle",37,"lucideIcon",38,"link",36,"omrHeaderSubSubmenuItems",955],"HeaderSubMenuItem",[956,958,960,962,964,966],{"__ref":957},"HeaderSubSubMenuItem:cmlzemczkwu1f07uk8h6co0hl",{"__ref":959},"HeaderSubSubMenuItem:cmlzemczkwu1e07ukfjygmpxx",{"__ref":961},"HeaderSubSubMenuItem:cmlzemczkwu1d07uk4cv5eidf",{"__ref":963},"HeaderSubSubMenuItem:cmlzemczkwu1c07uk07n2tu42",{"__ref":965},"HeaderSubSubMenuItem:cm2ceh83vrdto07rwq2m0d76c",{"__ref":967},"HeaderSubSubMenuItem:cm4spa7d2d59u07t2csfoaihz",["null","__typename",947,"id",71,"name",72,"link",73],["null","__typename",947,"id",75,"name",76,"link",77],["null","__typename",947,"id",79,"name",80,"link",81],["null","__typename",947,"id",83,"name",84,"link",85],["null","__typename",947,"id",87,"name",88,"link",89],["null","__typename",947,"id",91,"name",92,"link",93],["null","__typename",947,"id",95,"name",96,"link",97],["null","__typename",947,"id",99,"name",100,"link",101],["null","__typename",954,"id",64,"name",65,"subtitle",67,"lucideIcon",68,"link",66,"omrHeaderSubSubmenuItems",977],[978,980,982,984,986,988,990,992],{"__ref":979},"HeaderSubSubMenuItem:cmm92d7v1b7xb07t9hc8huqo7",{"__ref":981},"HeaderSubSubMenuItem:cmm92d7v0b7x907t9kld9vnmt",{"__ref":983},"HeaderSubSubMenuItem:cmm92d7v1b7xa07t9kyrbg5b2",{"__ref":985},"HeaderSubSubMenuItem:cmm92d7v1b7xc07t9lk122au9",{"__ref":987},"HeaderSubSubMenuItem:cmmt6eh9luagc06ta8k54uzko",{"__ref":989},"HeaderSubSubMenuItem:cmoou3zqhsqi907uutbojskvb",{"__ref":991},"HeaderSubSubMenuItem:cmn2tnpzzhhlf06t6g57xabxg",{"__ref":993},"HeaderSubSubMenuItem:cmm92d7v1b7xd07t93kd5vp0r",["null","__typename",947,"id",110,"name",111,"link",112],["null","__typename",947,"id",114,"name",115,"link",116],["null","__typename",947,"id",118,"name",119,"link",120],["null","__typename",954,"id",103,"name",104,"subtitle",106,"lucideIcon",107,"link",105,"omrHeaderSubSubmenuItems",998],[999,1001,1003],{"__ref":1000},"HeaderSubSubMenuItem:cmdz05txjhe1l07ukkfg2irph",{"__ref":1002},"HeaderSubSubMenuItem:cmdz05txjhe1m07ukfbcsi9ps",{"__ref":1004},"HeaderSubSubMenuItem:cmdz05txjhe1n07ukunashbw9",["null","__typename",947,"id",129,"name",130,"link",131],["null","__typename",947,"id",133,"name",134,"link",135],["null","__typename",947,"id",137,"name",138,"link",139],["null","__typename",954,"id",122,"name",123,"subtitle",125,"lucideIcon",126,"link",124,"omrHeaderSubSubmenuItems",1009],[1010,1012,1014],{"__ref":1011},"HeaderSubSubMenuItem:cmlzqoamxh0rx06uq3jthuex0",{"__ref":1013},"HeaderSubSubMenuItem:clrgbxgwwmjty0ct7awuc8zmz",{"__ref":1015},"HeaderSubSubMenuItem:clsackz29vxi20at64lx8acyy",["null","__typename",947,"id",147,"name",148,"link",149],["null","__typename",947,"id",151,"name",152,"link",153],["null","__typename",947,"id",155,"name",156,"link",157],["null","__typename",947,"id",159,"name",160,"link",161],["null","__typename",947,"id",163,"name",164,"link",165],["null","__typename",947,"id",167,"name",168,"link",169],["null","__typename",947,"id",171,"name",172,"link",173],["null","__typename",947,"id",175,"name",176,"link",177],["null","__typename",954,"id",141,"name",142,"subtitle",143,"lucideIcon",144,"link",124,"omrHeaderSubSubmenuItems",1025],[1026,1028,1030,1032,1034,1036,1038,1040],{"__ref":1027},"HeaderSubSubMenuItem:cmm0iwlrxwghm06uq5v4jdy75",{"__ref":1029},"HeaderSubSubMenuItem:cmm1wwa2a1w5p07uk3979djv0",{"__ref":1031},"HeaderSubSubMenuItem:cmk5mpjo4f0ty07ur8khgqj5k",{"__ref":1033},"HeaderSubSubMenuItem:cmoig5rc5ah1m07unfjbq7p4k",{"__ref":1035},"HeaderSubSubMenuItem:cmoig5rc5ah1l07unxz9b2l6j",{"__ref":1037},"HeaderSubSubMenuItem:cm0o2gbsclvpj07ui04xi5dqv",{"__ref":1039},"HeaderSubSubMenuItem:cm20lxukq01qo07t7anav8h4k",{"__ref":1041},"HeaderSubSubMenuItem:cm0o2gbsclvpi07uivmyx3kc3",["null","__typename",941,"id",13,"slug",14,"name",15,"link",16,"subtitle",17,"promo",1043,"omrHeaderSubmenuItems",1045,"omrHeaderSubmenuCta",1056],{"__ref":1044},"HeaderPromo:cmid1nqhoq50807rwiy8ulln2",[1046,1048,1050,1052,1054],{"__ref":1047},"HeaderSubMenuItem:cm2ceh83vrdtn07rwr4gifo4h",{"__ref":1049},"HeaderSubMenuItem:cmm92d7v0b7x807t94c5zn9n6",{"__ref":1051},"HeaderSubMenuItem:cmdz05txjhe1k07uk7au500cc",{"__ref":1053},"HeaderSubMenuItem:clpi7tikw51i90aujzgiw9zw0",{"__ref":1055},"HeaderSubMenuItem:cm0o2gbsclvph07ui5xrzs3op",["null","__typename",29,"label",1057,"url",31],"Ticketshop",["null","__typename",19,"id",185,"image({\"locales\":[\"de\",\"en\"]})",1059,"title",190,"subtitle",191,"cta",1060],["null","__typename",22,"title",11,"description",11,"mimeType",187,"url",188,"url({\"transformation\":{\"image\":{\"quality\":{\"value\":50}}}})",189],["null","__typename",29,"label",193,"url",194,"target",11,"external",195,"type",11,"color",11,"size",11,"trackingId",11,"lucideIcon",11],["null","__typename",947,"id",204,"name",205,"link",206],["null","__typename",947,"id",208,"name",209,"link",210],["null","__typename",947,"id",212,"name",213,"link",214],["null","__typename",947,"id",216,"name",217,"link",218],["null","__typename",947,"id",220,"name",221,"link",222],["null","__typename",947,"id",224,"name",225,"link",226],["null","__typename",954,"id",198,"name",199,"subtitle",200,"lucideIcon",201,"link",124,"omrHeaderSubSubmenuItems",1068],[1069,1071,1073,1075,1077,1079],{"__ref":1070},"HeaderSubSubMenuItem:cmifxzdz33hv607um9mfg219j",{"__ref":1072},"HeaderSubSubMenuItem:cmifxzdz33hv707umoapdvbev",{"__ref":1074},"HeaderSubSubMenuItem:cmify3bcx3pag07umxdr7r3ek",{"__ref":1076},"HeaderSubSubMenuItem:cmify3bcx3paf07umkhtc23rq",{"__ref":1078},"HeaderSubSubMenuItem:cmify3bcx3pae07um2oarbi76",{"__ref":1080},"HeaderSubSubMenuItem:cmify3bcx3pad07um315k5q1y",["null","__typename",947,"id",234,"name",235,"link",236],["null","__typename",947,"id",238,"name",239,"link",240],["null","__typename",947,"id",242,"name",243,"link",244],["null","__typename",947,"id",246,"name",247,"link",248],["null","__typename",947,"id",250,"name",251,"link",252],["null","__typename",947,"id",254,"name",255,"link",256],["null","__typename",954,"id",228,"name",229,"subtitle",230,"lucideIcon",231,"link",124,"omrHeaderSubSubmenuItems",1088],[1089,1091,1093,1095,1097,1099],{"__ref":1090},"HeaderSubSubMenuItem:cmifyld4f536807umhwogaev4",{"__ref":1092},"HeaderSubSubMenuItem:cmifyld4f536707umehh9kulb",{"__ref":1094},"HeaderSubSubMenuItem:cmifyld4f536607um5skzmida",{"__ref":1096},"HeaderSubSubMenuItem:cmifyld4f536507umdlm6el36",{"__ref":1098},"HeaderSubSubMenuItem:cmifyld4f536407umm0mlqxqd",{"__ref":1100},"HeaderSubSubMenuItem:cmifymwc75eow07utge0cxvz5",["null","__typename",947,"id",265,"name",266,"link",260],["null","__typename",947,"id",268,"name",269,"link",270],["null","__typename",954,"id",258,"name",259,"subtitle",261,"lucideIcon",262,"link",260,"omrHeaderSubSubmenuItems",1104],[1105,1107],{"__ref":1106},"HeaderSubSubMenuItem:cmifxw1y22z1q06uodn8h8agl",{"__ref":1108},"HeaderSubSubMenuItem:cmifxw1y22z1p06uo2rkh8go8",["null","__typename",947,"id",278,"name",279,"link",280],["null","__typename",947,"id",282,"name",283,"link",284],["null","__typename",954,"id",272,"name",273,"subtitle",274,"lucideIcon",275,"link",124,"omrHeaderSubSubmenuItems",1112],[1113,1115],{"__ref":1114},"HeaderSubSubMenuItem:cmify9do141ow07umkajkyyre",{"__ref":1116},"HeaderSubSubMenuItem:cmify9do141ov07um9gety8vd",["null","__typename",954,"id",286,"name",287,"subtitle",289,"lucideIcon",290,"link",288,"omrHeaderSubSubmenuItems",1118],[],["null","__typename",941,"id",179,"slug",180,"name",181,"link",182,"subtitle",183,"promo",1120,"omrHeaderSubmenuItems",1122,"omrHeaderSubmenuCta",1133],{"__ref":1121},"HeaderPromo:cmji1objjffx307t6910udjc5",[1123,1125,1127,1129,1131],{"__ref":1124},"HeaderSubMenuItem:cmifxzdz33hv507umo4lp0oio",{"__ref":1126},"HeaderSubMenuItem:cmify5hm03zlj07ut4ps7y033",{"__ref":1128},"HeaderSubMenuItem:clqdonuxck2rp0cuq1sfbzy7h",{"__ref":1130},"HeaderSubMenuItem:clqdorwasleo90buq4ztyrjfn",{"__ref":1132},"HeaderSubMenuItem:cmiegna6ka5l707rw5g2dof75",["null","__typename",29,"label",1134,"url",288],"Review schreiben",["null","__typename",19,"id",298,"image({\"locales\":[\"de\",\"en\"]})",1136,"title",302,"subtitle",303,"cta",1137],["null","__typename",22,"title",11,"description",11,"mimeType",187,"url",300,"url({\"transformation\":{\"image\":{\"quality\":{\"value\":50}}}})",301],["null","__typename",29,"label",305,"url",306,"target",11,"external",11,"type",11,"color",11,"size",11,"trackingId",11,"lucideIcon",11],["null","__typename",954,"id",309,"name",310,"subtitle",312,"lucideIcon",313,"link",311,"omrHeaderSubSubmenuItems",1139],[],["null","__typename",954,"id",315,"name",316,"subtitle",318,"lucideIcon",319,"link",317,"omrHeaderSubSubmenuItems",1141],[],["null","__typename",954,"id",321,"name",322,"subtitle",324,"lucideIcon",325,"link",323,"omrHeaderSubSubmenuItems",1143],[],["null","__typename",954,"id",327,"name",328,"subtitle",330,"lucideIcon",331,"link",329,"omrHeaderSubSubmenuItems",1145],[],["null","__typename",954,"id",333,"name",334,"subtitle",335,"lucideIcon",275,"link",306,"omrHeaderSubSubmenuItems",1147],[],["null","__typename",954,"id",337,"name",338,"subtitle",340,"lucideIcon",341,"link",339,"omrHeaderSubSubmenuItems",1149],[],["null","__typename",954,"id",343,"name",344,"subtitle",346,"lucideIcon",262,"link",345,"omrHeaderSubSubmenuItems",1151],[],["null","__typename",941,"id",292,"slug",293,"name",294,"link",295,"subtitle",296,"promo",1153,"omrHeaderSubmenuItems",1155,"omrHeaderSubmenuCta",11],{"__ref":1154},"HeaderPromo:cmid0if0cm0hk08ulm22q0kff",[1156,1158,1160,1162,1164,1166,1168],{"__ref":1157},"HeaderSubMenuItem:clqdnyugcjope0buqvd1qrijh",{"__ref":1159},"HeaderSubMenuItem:clqdo053tin350cuqiloaisqr",{"__ref":1161},"HeaderSubMenuItem:clqdo0t87iyu50buqxx0qyoni",{"__ref":1163},"HeaderSubMenuItem:cmgovjxi5zu0t07tgvdzgbjls",{"__ref":1165},"HeaderSubMenuItem:cmgovjxi5zu0s07tgn73z2drs",{"__ref":1167},"HeaderSubMenuItem:clqdo3rk9ivlu0cuq4md0rhkx",{"__ref":1169},"HeaderSubMenuItem:cmgq8ownnpwx80jt63ht0ruxg",["null","__typename",954,"id",355,"name",356,"subtitle",358,"lucideIcon",359,"link",357,"omrHeaderSubSubmenuItems",1171],[],["null","__typename",954,"id",361,"name",362,"subtitle",364,"lucideIcon",341,"link",363,"omrHeaderSubSubmenuItems",1173],[],["null","__typename",954,"id",366,"name",367,"subtitle",369,"lucideIcon",38,"link",368,"omrHeaderSubSubmenuItems",1175],[],["null","__typename",954,"id",371,"name",372,"subtitle",374,"lucideIcon",375,"link",373,"omrHeaderSubSubmenuItems",1177],[],["null","__typename",941,"id",348,"slug",349,"name",350,"link",351,"subtitle",352,"promo",11,"omrHeaderSubmenuItems",1179,"omrHeaderSubmenuCta",11],[1180,1182,1184,1186],{"__ref":1181},"HeaderSubMenuItem:clpi82dp151i50buu8qkn6nuj",{"__ref":1183},"HeaderSubMenuItem:clpi83dyd5enl0aujpk2hoboj",{"__ref":1185},"HeaderSubMenuItem:cmlqpsgxe0oxx07uiufduyxa7",{"__ref":1187},"HeaderSubMenuItem:cmlqpsgxe0oxw07uikxdk6k6m",["null","__typename",19,"id",383,"image({\"locales\":[\"de\",\"en\"]})",1189,"title",387,"subtitle",388,"cta",1190],["null","__typename",22,"title",11,"description",11,"mimeType",187,"url",385,"url({\"transformation\":{\"image\":{\"quality\":{\"value\":50}}}})",386],["null","__typename",29,"label",390,"url",391,"target",11,"external",392,"type",11,"color",11,"size",11,"trackingId",11,"lucideIcon",11],["null","__typename",947,"id",401,"name",402,"link",403],["null","__typename",947,"id",405,"name",406,"link",407],["null","__typename",947,"id",409,"name",410,"link",411],["null","__typename",947,"id",413,"name",414,"link",415],["null","__typename",947,"id",417,"name",418,"link",419],["null","__typename",947,"id",421,"name",422,"link",423],["null","__typename",947,"id",425,"name",426,"link",391],["null","__typename",954,"id",395,"name",396,"subtitle",397,"lucideIcon",398,"link",380,"omrHeaderSubSubmenuItems",1199],[1200,1202,1204,1206,1208,1210,1212],{"__ref":1201},"HeaderSubSubMenuItem:cmk2dykasxmqj07taen281070",{"__ref":1203},"HeaderSubSubMenuItem:cmk2dykasxmqh07tazatfxr2y",{"__ref":1205},"HeaderSubSubMenuItem:cmk2dykarxmqg07ta66zp0vp0",{"__ref":1207},"HeaderSubSubMenuItem:cmk2dykarxmqf07ta2irdmk77",{"__ref":1209},"HeaderSubSubMenuItem:cmpcla9z5py4808un2l983z9h",{"__ref":1211},"HeaderSubSubMenuItem:cmk2dykasxmqi07takvl8quhq",{"__ref":1213},"HeaderSubSubMenuItem:cmk2dykarxmqe07ta83kq6580",["null","__typename",947,"id",435,"name",436,"link",430],["null","__typename",947,"id",438,"name",439,"link",440],["null","__typename",947,"id",442,"name",443,"link",444],["null","__typename",947,"id",446,"name",447,"link",448],["null","__typename",954,"id",428,"name",429,"subtitle",431,"lucideIcon",432,"link",430,"omrHeaderSubSubmenuItems",1219],[1220,1222,1224,1226],{"__ref":1221},"HeaderSubSubMenuItem:cmk2dykasxmqn07tafioik4it",{"__ref":1223},"HeaderSubSubMenuItem:cmk2dykasxmqm07tazbox3zl8",{"__ref":1225},"HeaderSubSubMenuItem:cmk2dykasxmql07tadop53i6o",{"__ref":1227},"HeaderSubSubMenuItem:cmk2dykasxmqk07ta9p6c3olz",["null","__typename",941,"id",377,"slug",378,"name",379,"link",380,"subtitle",381,"promo",1229,"omrHeaderSubmenuItems",1231,"omrHeaderSubmenuCta",11],{"__ref":1230},"HeaderPromo:cmix6l950myyw07tacxq90vty",[1232,1234],{"__ref":1233},"HeaderSubMenuItem:clpi6zeyd34sa0bughepauo1x",{"__ref":1235},"HeaderSubMenuItem:clpi7017e3l7i0brxqc8uxp4g",["null","__typename",19,"id",455,"image({\"locales\":[\"de\",\"en\"]})",1237,"title",459,"subtitle",460,"cta",1238],["null","__typename",22,"title",11,"description",11,"mimeType",187,"url",457,"url({\"transformation\":{\"image\":{\"quality\":{\"value\":50}}}})",458],["null","__typename",29,"label",462,"url",463,"target",11,"external",11,"type",11,"color",11,"size",11,"trackingId",11,"lucideIcon",11],["null","__typename",954,"id",466,"name",467,"subtitle",469,"lucideIcon",398,"link",468,"omrHeaderSubSubmenuItems",1240],[],["null","__typename",954,"id",471,"name",472,"subtitle",460,"lucideIcon",319,"link",473,"omrHeaderSubSubmenuItems",1242],[],["null","__typename",954,"id",475,"name",476,"subtitle",478,"lucideIcon",325,"link",477,"omrHeaderSubSubmenuItems",1244],[],["null","__typename",941,"id",450,"slug",451,"name",451,"link",452,"subtitle",453,"promo",1246,"omrHeaderSubmenuItems",1248,"omrHeaderSubmenuCta",11],{"__ref":1247},"HeaderPromo:cmienltjc3ykn07umttacm0bs",[1249,1251,1253],{"__ref":1250},"HeaderSubMenuItem:cmiegmt14qboj07ui8asetaqf",{"__ref":1252},"HeaderSubMenuItem:clqdq3dxoo3vg0cuqft1tu49z",{"__ref":1254},"HeaderSubMenuItem:clqdq3dxoo3vf0cuq74c9qqyj",["null","__typename",954,"id",487,"name",488,"subtitle",490,"lucideIcon",290,"link",489,"omrHeaderSubSubmenuItems",1256],[],["null","__typename",941,"id",480,"slug",481,"name",482,"link",483,"subtitle",484,"promo",11,"omrHeaderSubmenuItems",1258,"omrHeaderSubmenuCta",11],[1259],{"__ref":1260},"HeaderSubMenuItem:cmeil6p43dk2e07tc2np7fl3z",["null","__typename",954,"id",499,"name",500,"subtitle",501,"lucideIcon",502,"link",495,"omrHeaderSubSubmenuItems",1262],[],["null","__typename",954,"id",504,"name",505,"subtitle",507,"lucideIcon",508,"link",506,"omrHeaderSubSubmenuItems",1264],[],["null","__typename",954,"id",510,"name",338,"subtitle",512,"lucideIcon",341,"link",511,"omrHeaderSubSubmenuItems",1266],[],["null","__typename",954,"id",514,"name",426,"subtitle",516,"lucideIcon",262,"link",515,"omrHeaderSubSubmenuItems",1268],[],["null","__typename",954,"id",518,"name",519,"subtitle",521,"lucideIcon",522,"link",520,"omrHeaderSubSubmenuItems",1270],[],["null","__typename",954,"id",524,"name",525,"subtitle",527,"lucideIcon",319,"link",526,"omrHeaderSubSubmenuItems",1272],[],["null","__typename",941,"id",492,"slug",493,"name",494,"link",495,"subtitle",496,"promo",11,"omrHeaderSubmenuItems",1274,"omrHeaderSubmenuCta",11],[1275,1277,1279,1281,1283,1285],{"__ref":1276},"HeaderSubMenuItem:cmirjrv0z748r07tavhghipb0",{"__ref":1278},"HeaderSubMenuItem:cmirjrv0z748q07tax00wlki5",{"__ref":1280},"HeaderSubMenuItem:cmirjrv0z748p07tay48u8u5t",{"__ref":1282},"HeaderSubMenuItem:cmirjrv0z748o07taazu327t2",{"__ref":1284},"HeaderSubMenuItem:cmirjrv0z748n07tat3p8h7fv",{"__ref":1286},"HeaderSubMenuItem:cmirjrv0y748m07tageylmbnr",["null","__typename",559,"id",1288,"name",1289,"link",561,"logo({\"locales\":\"de\"})",1290],"clpmu1tjpcgmp0aupmdyw7tvx","facebook",["null","__typename",22,"url",1291],"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002F25mZjR1CSnKV1aMxaywO",["null","__typename",559,"id",1293,"name",1294,"link",566,"logo({\"locales\":\"de\"})",1295],"clpmu38recnd90aupnxi8uxyc","x",["null","__typename",22,"url",1296],"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002FCDOuKYfS6uXxAtm9dXeg",["null","__typename",559,"id",1298,"name",1299,"link",571,"logo({\"locales\":\"de\"})",1300],"clpmu50l9cm450bt2g8822i8t","tiktok",["null","__typename",22,"url",1301],"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002FTHuIxNrTMC7UDd3gIOvh",["null","__typename",559,"id",1303,"name",1304,"link",1305,"logo({\"locales\":\"de\"})",1306],"clpmu9gpqd1ff0aupt1r0owbp","youtube","https:\u002F\u002Fwww.youtube.com\u002F@officially_omr?sub_confirmation=1",["null","__typename",22,"url",1307],"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002FXN2sChaAQam8I8oAO0Lu",["null","__typename",559,"id",1309,"name",1310,"link",586,"logo({\"locales\":\"de\"})",1311],"clpmub0ljdcz90cuo0xshtb4p","instagram",["null","__typename",22,"url",1312],"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002FkkjbDeKjQVm9MUvuiMuD",["null","__typename",559,"id",1314,"name",1315,"link",1316,"logo({\"locales\":\"de\"})",1317],"clpmudda5dier0cuom5n87wtf","linkedin","https:\u002F\u002Fwww.linkedin.com\u002Fcompany\u002Fofficiallyomr\u002F",["null","__typename",22,"url",1318],"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002FzcYxn5x0RPy7YGxJwh0J",["null","__typename",559,"id",1320,"name",1321,"link",596,"logo({\"locales\":\"de\"})",1322],"clpmuf1ufce930buhkqrr9eht","podigee",["null","__typename",22,"url",1323],"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002F0NH1M3i0RLudJuzHjS1A",["null","__typename",559,"id",1325,"name",1326,"link",601,"logo({\"locales\":\"de\"})",1327],"clpmugb2odk770cuoz0qxfn42","spotify",["null","__typename",22,"url",1328],"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002F8FWQmxcQcKuS4AzJUFTA",["null","__typename",559,"id",1330,"name",1331,"link",1332,"logo({\"locales\":\"de\"})",1333],"clpmuhqlod2bj0bt292d2ntju","apple podcast","https:\u002F\u002Fitunes.apple.com\u002Fde\u002Fpodcast\u002Fomr-podcast-channel-i-askomr-omr-podcast-i-by-online\u002Fid1056312052",["null","__typename",22,"url",1334],"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002FhRBwrSviRrmOdqfE3Dbt",["null","__typename",559,"id",1336,"name",1337,"link",1338,"logo({\"locales\":\"de\"})",1339],"clpmuiw6jcuro0ctjdtv7kvms","rss feed","https:\u002F\u002Fomr.com\u002Fde\u002Ffeed\u002F",["null","__typename",22,"url",1340],"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fhgvef3VFTkKC3jbOfPFa",["null","__typename",1342,"id",1343,"logo({\"locales\":\"de\"})",1344,"mobileLogo({\"locales\":\"de\"})",1346,"omrHeaderMenuItems",1348,"omrHeaderPartners",528,"omrHeaderSocials",1367],"Header","clpi6s8r439q50aujsqk0j8ts",["null","__typename",22,"url",1345],"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002FSUNCzd2QhqZepRODagTl",["null","__typename",22,"url",1347],"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fm4Gv3NORjagz1todLmmJ",[1349,1351,1353,1355,1357,1359,1361,1363,1365],{"__ref":1350},"HeaderMenuItem:clpi6s8r439q60aujtiaj06g0",{"__ref":1352},"HeaderMenuItem:clpi6txjz33al0buuqsljv5pf",{"__ref":1354},"HeaderMenuItem:clpi6usit323z0buqjqzhm00v",{"__ref":1356},"HeaderMenuItem:clpi6vjut3f7t0aujeod78qqq",{"__ref":1358},"HeaderMenuItem:clpi6xmt13jbu0aujf8rysxgz",{"__ref":1360},"HeaderMenuItem:clpi6yequ32t40bugvkn6ko21",{"__ref":1362},"HeaderMenuItem:clpi84hak50gz0buquilpk1qs",{"__ref":1364},"HeaderMenuItem:cm3jytju71bp807uuevr221ig",{"__ref":1366},"HeaderMenuItem:cm9lf3tmo3o1e07tbc637667m",[1368,1370,1372,1374,1376,1378,1380,1382,1384,1386],{"__ref":1369},"SocialLink:clpmu1tjpcgmp0aupmdyw7tvx",{"__ref":1371},"SocialLink:clpmu38recnd90aupnxi8uxyc",{"__ref":1373},"SocialLink:clpmu50l9cm450bt2g8822i8t",{"__ref":1375},"SocialLink:clpmu9gpqd1ff0aupt1r0owbp",{"__ref":1377},"SocialLink:clpmub0ljdcz90cuo0xshtb4p",{"__ref":1379},"SocialLink:clpmudda5dier0cuom5n87wtf",{"__ref":1381},"SocialLink:clpmuf1ufce930buhkqrr9eht",{"__ref":1383},"SocialLink:clpmugb2odk770cuoz0qxfn42",{"__ref":1385},"SocialLink:clpmuhqlod2bj0bt292d2ntju",{"__ref":1387},"SocialLink:clpmuiw6jcuro0ctjdtv7kvms",["null","__typename",1389,"headers({\"locales\":[\"de\"]})",1390,"footersConnection({\"locales\":[\"de\"]})",1393,"author({\"locales\":[\"de\"],\"stage\":\"PUBLISHED\",\"where\":{\"slug\":\"roland-eisenbrand\"}})",1400,"articlesConnection({\"first\":17,\"locales\":[\"de\"],\"orderBy\":\"publishDateTime_DESC\",\"skip\":17,\"stage\":\"PUBLISHED\",\"where\":{\"AND\":[{\"OR\":[{\"authors_some\":{\"slug\":\"roland-eisenbrand\"}},{\"authorsEn_some\":{\"slug\":\"roland-eisenbrand\"}}]}]}})",1402],"Query",[1391],{"__ref":1392},"Header:clpi6s8r439q50aujsqk0j8ts",["null","__typename",1394,"edges",1395],"FooterConnection",[1396],["null","__typename",1397,"node",1398],"FooterEdge",{"__ref":1399},"Footer:clpib6da295u40brxocszrf7q",{"__ref":1401},"Author:cl165f6qtezk70duoq02xf3ui",["null","__typename",1403,"pageInfo",1404,"edges",1407],"ArticleConnection",["null","__typename",1405,"hasNextPage",392,"hasPreviousPage",392,"pageSize",1406],"PageInfo",17,[1408,1427,1441,1452,1464,1479,1491,1505,1517,1529,1542,1553,1565,1580,1593,1606,1627],["null","__typename",1409,"node",1410],"ArticleEdge",["null","__typename",1411,"authors",1412,"authorsEn",1416,"featuredMedia({\"locales\":\"de\"})",1417,"featuredMediaPortrait({\"locales\":\"de\"})",11,"publishDateTime",627,"articleCategories({\"first\":5})",1420,"slug",624,"snippet",628,"sponsored",195,"subtitle",1425,"title",625,"onlyEnglish",195,"articleType",1426],"Article",[1413],["null","__typename",1414,"name",615,"slug",1415],"Author","roland-eisenbrand",[],["null","__typename",22,"mimeType",23,"title",11,"url",1418,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"crop\",\"height\":56,\"width\":106}}}})",1419,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":346,\"width\":648}}}})",642,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":224,\"width\":424}}}})",641,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"webp\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":346,\"width\":648}}}})",643],"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002F6iYoeJGpRTSOrKrKB8Sc","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:crop,height:56,width:106\u002Foutput=format:jpg\u002F6iYoeJGpRTSOrKrKB8Sc",[1421,1423],["null","__typename",1422,"name",631,"slug",432],"ArticleCategory",["null","__typename",1422,"name",634,"slug",1424],"commerce","Der Geschäftsführer des Preisvergleichs spricht im Interview über das Aus von Ladenzeile","DailyArticle",["null","__typename",1409,"node",1428],["null","__typename",1411,"authors",1429,"authorsEn",1431,"featuredMedia({\"locales\":\"de\"})",1432,"featuredMediaPortrait({\"locales\":\"de\"})",11,"publishDateTime",650,"articleCategories({\"first\":5})",1435,"slug",647,"snippet",651,"sponsored",195,"subtitle",1440,"title",648,"onlyEnglish",195,"articleType",1426],[1430],["null","__typename",1414,"name",615,"slug",1415],[],["null","__typename",22,"mimeType",23,"title",11,"url",1433,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"crop\",\"height\":56,\"width\":106}}}})",1434,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":346,\"width\":648}}}})",664,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":224,\"width\":424}}}})",663,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"webp\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":346,\"width\":648}}}})",665],"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002F2M41doJKTY6j2CnQyQhp","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:crop,height:56,width:106\u002Foutput=format:jpg\u002F2M41doJKTY6j2CnQyQhp",[1436,1438],["null","__typename",1422,"name",654,"slug",1437],"sport",["null","__typename",1422,"name",657,"slug",1439],"talk-of-the-town","Mit welchen Strategien Musiker*innen und Creator*innen versuchen, auf die Aufmerksamkeit für das Turnier aufzusetzen",["null","__typename",1409,"node",1442],["null","__typename",1411,"authors",1443,"authorsEn",1445,"featuredMedia({\"locales\":\"de\"})",1446,"featuredMediaPortrait({\"locales\":\"de\"})",11,"publishDateTime",670,"articleCategories({\"first\":5})",1449,"slug",667,"snippet",671,"sponsored",195,"subtitle",1451,"title",668,"onlyEnglish",195,"articleType",1426],[1444],["null","__typename",1414,"name",615,"slug",1415],[],["null","__typename",22,"mimeType",23,"title",11,"url",1447,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"crop\",\"height\":56,\"width\":106}}}})",1448,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":346,\"width\":648}}}})",679,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":224,\"width\":424}}}})",678,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"webp\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":346,\"width\":648}}}})",680],"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002F5oMEEHqTqFhyd07xWfnw","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:crop,height:56,width:106\u002Foutput=format:jpg\u002F5oMEEHqTqFhyd07xWfnw",[1450],["null","__typename",1422,"name",657,"slug",1439],"Bei der WWDC hat Apple angekündigt, generative KI in alle Betriebssysteme zu integrieren",["null","__typename",1409,"node",1453],["null","__typename",1411,"authors",1454,"authorsEn",1456,"featuredMedia({\"locales\":\"de\"})",1457,"featuredMediaPortrait({\"locales\":\"de\"})",11,"publishDateTime",685,"articleCategories({\"first\":5})",1460,"slug",682,"snippet",686,"sponsored",195,"subtitle",1463,"title",683,"onlyEnglish",195,"articleType",1426],[1455],["null","__typename",1414,"name",615,"slug",1415],[],["null","__typename",22,"mimeType",23,"title",697,"url",1458,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"crop\",\"height\":56,\"width\":106}}}})",1459,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":346,\"width\":648}}}})",695,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":224,\"width\":424}}}})",694,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"webp\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":346,\"width\":648}}}})",696],"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002FWbUtyPT1QasaOyV6QMK7","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:crop,height:56,width:106\u002Foutput=format:jpg\u002FWbUtyPT1QasaOyV6QMK7",[1461,1462],["null","__typename",1422,"name",634,"slug",1424],["null","__typename",1422,"name",631,"slug",432],"Die Idealo- und Axel-Springer-Tochter rutschte wohl auch durch Sichtbarkeitsverluste bei Google in die roten Zahlen",["null","__typename",1409,"node",1465],["null","__typename",1411,"authors",1466,"authorsEn",1468,"featuredMedia({\"locales\":\"de\"})",1472,"featuredMediaPortrait({\"locales\":\"de\"})",11,"publishDateTime",702,"articleCategories({\"first\":5})",1475,"slug",699,"snippet",703,"sponsored",195,"subtitle",1478,"title",700,"onlyEnglish",195,"articleType",1426],[1467],["null","__typename",1414,"name",615,"slug",1415],[1469],["null","__typename",1414,"name",1470,"slug",1471],"Scott Peterson","scott",["null","__typename",22,"mimeType",23,"title",11,"url",1473,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"crop\",\"height\":56,\"width\":106}}}})",1474,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":346,\"width\":648}}}})",712,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":224,\"width\":424}}}})",711,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"webp\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":346,\"width\":648}}}})",713],"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002FehnEpQWTMGBlhU9KDxyd","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:crop,height:56,width:106\u002Foutput=format:jpg\u002FehnEpQWTMGBlhU9KDxyd",[1476,1477],["null","__typename",1422,"name",631,"slug",432],["null","__typename",1422,"name",657,"slug",1439],"Reddit gewinnt bei Google massiv an Sichtbarkeit – das schafft aber auch neue Probleme",["null","__typename",1409,"node",1480],["null","__typename",1411,"authors",1481,"authorsEn",1483,"featuredMedia({\"locales\":\"de\"})",1485,"featuredMediaPortrait({\"locales\":\"de\"})",11,"publishDateTime",718,"articleCategories({\"first\":5})",1488,"slug",715,"snippet",719,"sponsored",195,"subtitle",1490,"title",716,"onlyEnglish",195,"articleType",1426],[1482],["null","__typename",1414,"name",615,"slug",1415],[1484],["null","__typename",1414,"name",1470,"slug",1471],["null","__typename",22,"mimeType",23,"title",11,"url",1486,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"crop\",\"height\":56,\"width\":106}}}})",1487,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":346,\"width\":648}}}})",727,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":224,\"width\":424}}}})",726,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"webp\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":346,\"width\":648}}}})",728],"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fq2Sd940VSeOhn7v3Tj0N","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:crop,height:56,width:106\u002Foutput=format:jpg\u002Fq2Sd940VSeOhn7v3Tj0N",[1489],["null","__typename",1422,"name",631,"slug",432],"Warum KI-generierte Antworten in Googles Suchergebnissen ein Paradigmenwechsel sind",["null","__typename",1409,"node",1492],["null","__typename",1411,"authors",1493,"authorsEn",1495,"featuredMedia({\"locales\":\"de\"})",1496,"featuredMediaPortrait({\"locales\":\"de\"})",11,"publishDateTime",733,"articleCategories({\"first\":5})",1499,"slug",730,"snippet",734,"sponsored",195,"subtitle",1504,"title",731,"onlyEnglish",195,"articleType",1426],[1494],["null","__typename",1414,"name",615,"slug",1415],[],["null","__typename",22,"mimeType",23,"title",11,"url",1497,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"crop\",\"height\":56,\"width\":106}}}})",1498,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":346,\"width\":648}}}})",746,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":224,\"width\":424}}}})",745,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"webp\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":346,\"width\":648}}}})",747],"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002F70XgjjgNTeC40poYYVps","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:crop,height:56,width:106\u002Foutput=format:jpg\u002F70XgjjgNTeC40poYYVps",[1500,1501,1502],["null","__typename",1422,"name",654,"slug",1437],["null","__typename",1422,"name",657,"slug",1439],["null","__typename",1422,"name",739,"slug",1503],"social","DFB-Sprecherin Franziska Wülle erklärt im Interview, warum der Verband neue Wege geht",["null","__typename",1409,"node",1506],["null","__typename",1411,"authors",1507,"authorsEn",1509,"featuredMedia({\"locales\":\"de\"})",1510,"featuredMediaPortrait({\"locales\":\"de\"})",11,"publishDateTime",752,"articleCategories({\"first\":5})",1513,"slug",749,"snippet",753,"sponsored",195,"subtitle",1516,"title",750,"onlyEnglish",195,"articleType",1426],[1508],["null","__typename",1414,"name",615,"slug",1415],[],["null","__typename",22,"mimeType",23,"title",11,"url",1511,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"crop\",\"height\":56,\"width\":106}}}})",1512,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":346,\"width\":648}}}})",762,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":224,\"width\":424}}}})",761,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"webp\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":346,\"width\":648}}}})",763],"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002F6eNAUV7aTfIXu67RixDx","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:crop,height:56,width:106\u002Foutput=format:jpg\u002F6eNAUV7aTfIXu67RixDx",[1514,1515],["null","__typename",1422,"name",657,"slug",1439],["null","__typename",1422,"name",634,"slug",1424],"Verbraucher*innen lassen sich bei komplexeren Produkten gerne von KI-Tools beraten",["null","__typename",1409,"node",1518],["null","__typename",1411,"authors",1519,"authorsEn",1521,"featuredMedia({\"locales\":\"de\"})",1522,"featuredMediaPortrait({\"locales\":\"de\"})",11,"publishDateTime",768,"articleCategories({\"first\":5})",1525,"slug",765,"snippet",769,"sponsored",195,"subtitle",645,"title",766,"onlyEnglish",195,"articleType",1426],[1520],["null","__typename",1414,"name",615,"slug",1415],[],["null","__typename",22,"mimeType",23,"title",11,"url",1523,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"crop\",\"height\":56,\"width\":106}}}})",1524,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":346,\"width\":648}}}})",782,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":224,\"width\":424}}}})",781,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"webp\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":346,\"width\":648}}}})",783],"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Ft5RjwBo2TZu4aXsn90zL","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:crop,height:56,width:106\u002Foutput=format:jpg\u002Ft5RjwBo2TZu4aXsn90zL",[1526,1527,1528],["null","__typename",1422,"name",657,"slug",1439],["null","__typename",1422,"name",773,"slug",871],["null","__typename",1422,"name",338,"slug",349],["null","__typename",1409,"node",1530],["null","__typename",1411,"authors",1531,"authorsEn",1533,"featuredMedia({\"locales\":\"de\"})",1534,"featuredMediaPortrait({\"locales\":\"de\"})",11,"publishDateTime",788,"articleCategories({\"first\":5})",1537,"slug",785,"snippet",789,"sponsored",195,"subtitle",1541,"title",786,"onlyEnglish",195,"articleType",1426],[1532],["null","__typename",1414,"name",615,"slug",1415],[],["null","__typename",22,"mimeType",23,"title",801,"url",1535,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"crop\",\"height\":56,\"width\":106}}}})",1536,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":346,\"width\":648}}}})",799,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":224,\"width\":424}}}})",798,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"webp\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":346,\"width\":648}}}})",800],"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002FVBtC3kHUR1aFbvmV6DuR","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:crop,height:56,width:106\u002Foutput=format:jpg\u002FVBtC3kHUR1aFbvmV6DuR",[1538,1539,1540],["null","__typename",1422,"name",739,"slug",1503],["null","__typename",1422,"name",631,"slug",432],["null","__typename",1422,"name",657,"slug",1439],"Reddit ist in den Google-Rankings aufgestiegen, nun gehen beide Seiten einen Daten-Deal ein",["null","__typename",1409,"node",1543],["null","__typename",1411,"authors",1544,"authorsEn",1546,"featuredMedia({\"locales\":\"de\"})",1547,"featuredMediaPortrait({\"locales\":\"de\"})",11,"publishDateTime",806,"articleCategories({\"first\":5})",1550,"slug",803,"snippet",807,"sponsored",195,"subtitle",1552,"title",804,"onlyEnglish",195,"articleType",1426],[1545],["null","__typename",1414,"name",615,"slug",1415],[],["null","__typename",22,"mimeType",23,"title",11,"url",1548,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"crop\",\"height\":56,\"width\":106}}}})",1549,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":346,\"width\":648}}}})",815,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":224,\"width\":424}}}})",814,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"webp\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":346,\"width\":648}}}})",816],"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fn71NnoeWQdOtdWt1qzDI","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:crop,height:56,width:106\u002Foutput=format:jpg\u002Fn71NnoeWQdOtdWt1qzDI",[1551],["null","__typename",1422,"name",657,"slug",1439],"Von Nachrufen auf noch Lebende über Promi-Fotos bis Tiny Houses: Die KI macht vor Nichts halt",["null","__typename",1409,"node",1554],["null","__typename",1411,"authors",1555,"authorsEn",1557,"featuredMedia({\"locales\":\"de\"})",1558,"featuredMediaPortrait({\"locales\":\"de\"})",11,"publishDateTime",821,"articleCategories({\"first\":5})",1561,"slug",818,"snippet",822,"sponsored",195,"subtitle",1564,"title",819,"onlyEnglish",195,"articleType",1426],[1556],["null","__typename",1414,"name",615,"slug",1415],[],["null","__typename",22,"mimeType",23,"title",11,"url",1559,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"crop\",\"height\":56,\"width\":106}}}})",1560,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":346,\"width\":648}}}})",831,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":224,\"width\":424}}}})",830,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"webp\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":346,\"width\":648}}}})",832],"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002FNpuxwlj0SjCvQrTusUCb","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:crop,height:56,width:106\u002Foutput=format:jpg\u002FNpuxwlj0SjCvQrTusUCb",[1562,1563],["null","__typename",1422,"name",631,"slug",432],["null","__typename",1422,"name",657,"slug",1439],"So wollen Marketingmacher*innen dafür sorgen, dass bestimmte Marken von KI-Chatbots genannt werden",["null","__typename",1409,"node",1566],["null","__typename",1411,"authors",1567,"authorsEn",1573,"featuredMedia({\"locales\":\"de\"})",1574,"featuredMediaPortrait({\"locales\":\"de\"})",11,"publishDateTime",837,"articleCategories({\"first\":5})",1577,"slug",834,"snippet",838,"sponsored",195,"subtitle",1579,"title",835,"onlyEnglish",195,"articleType",1426],[1568,1569,1571],["null","__typename",1414,"name",615,"slug",1415],["null","__typename",1414,"name",844,"slug",1570],"tanjak",["null","__typename",1414,"name",847,"slug",1572],"florian-rinke",[],["null","__typename",22,"mimeType",23,"title",11,"url",1575,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"crop\",\"height\":56,\"width\":106}}}})",1576,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":346,\"width\":648}}}})",852,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":224,\"width\":424}}}})",851,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"webp\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":346,\"width\":648}}}})",853],"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002FYzxng9zUTGu2a1KBVvRn","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:crop,height:56,width:106\u002Foutput=format:jpg\u002FYzxng9zUTGu2a1KBVvRn",[1578],["null","__typename",1422,"name",739,"slug",1503],"Wie zwei Finance Bros über digitale Plattformen Empörung triggern, um Kund*innen zu gewinnen",["null","__typename",1409,"node",1581],["null","__typename",1411,"authors",1582,"authorsEn",1584,"featuredMedia({\"locales\":\"de\"})",1585,"featuredMediaPortrait({\"locales\":\"de\"})",11,"publishDateTime",858,"articleCategories({\"first\":5})",1589,"slug",855,"snippet",859,"sponsored",195,"subtitle",1592,"title",856,"onlyEnglish",195,"articleType",1426],[1583],["null","__typename",1414,"name",615,"slug",1415],[],["null","__typename",22,"mimeType",1586,"title",11,"url",870,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"crop\",\"height\":56,\"width\":106}}}})",1587,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":346,\"width\":648}}}})",869,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":224,\"width\":424}}}})",868,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"webp\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":346,\"width\":648}}}})",1588],"video\u002Fmp4","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:crop,height:56,width:106\u002Foutput=format:jpg\u002FdCWsu2RaQVKUcnN5VJJB","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:max,height:346,width:648\u002Foutput=format:webp\u002FdCWsu2RaQVKUcnN5VJJB",[1590],["null","__typename",1422,"name",862,"slug",1591],"native-advertising","Der Tech-Konzern will einerseits App-Entwickler*innen ködern, verärgert sie aber aktuell an anderer Stelle",["null","__typename",1409,"node",1594],["null","__typename",1411,"authors",1595,"authorsEn",1599,"featuredMedia({\"locales\":\"de\"})",1600,"featuredMediaPortrait({\"locales\":\"de\"})",11,"publishDateTime",876,"articleCategories({\"first\":5})",1603,"slug",873,"snippet",877,"sponsored",195,"subtitle",1605,"title",874,"onlyEnglish",195,"articleType",1426],[1596,1597],["null","__typename",1414,"name",615,"slug",1415],["null","__typename",1414,"name",883,"slug",1598],"angela",[],["null","__typename",22,"mimeType",23,"title",11,"url",1601,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"crop\",\"height\":56,\"width\":106}}}})",1602,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":346,\"width\":648}}}})",888,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":224,\"width\":424}}}})",887,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"webp\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":346,\"width\":648}}}})",889],"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002FN8dWLI76Te2ZdWJA4Tb3","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:crop,height:56,width:106\u002Foutput=format:jpg\u002FN8dWLI76Te2ZdWJA4Tb3",[1604],["null","__typename",1422,"name",631,"slug",432],"So nimmt Burda mit ausgefeilter Suchmaschinenoptimierung dem Wettbwerb Marktanteile ab",["null","__typename",1409,"node",1607],["null","__typename",1411,"authors",1608,"authorsEn",1619,"featuredMedia({\"locales\":\"de\"})",1621,"featuredMediaPortrait({\"locales\":\"de\"})",11,"publishDateTime",894,"articleCategories({\"first\":5})",1624,"slug",891,"snippet",895,"sponsored",195,"subtitle",1626,"title",892,"onlyEnglish",195,"articleType",1426],[1609,1610,1612,1613,1615,1616,1617],["null","__typename",1414,"name",883,"slug",1598],["null","__typename",1414,"name",901,"slug",1611],"christian-cohrs",["null","__typename",1414,"name",847,"slug",1572],["null","__typename",1414,"name",905,"slug",1614],"henningeberhardt",["null","__typename",1414,"name",615,"slug",1415],["null","__typename",1414,"name",844,"slug",1570],["null","__typename",1414,"name",910,"slug",1618],"torben-lux",[1620],["null","__typename",1414,"name",1470,"slug",1471],["null","__typename",22,"mimeType",187,"title",917,"url",1622,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"crop\",\"height\":56,\"width\":106}}}})",1623,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":346,\"width\":648}}}})",915,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":224,\"width\":424}}}})",914,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"webp\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":346,\"width\":648}}}})",916],"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002FDdvU6RRZQGPgB0upW8Ml","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:crop,height:56,width:106\u002Foutput=format:jpg\u002FDdvU6RRZQGPgB0upW8Ml",[1625],["null","__typename",1422,"name",657,"slug",1439],"OMR präsentiert: Macher*innen sagenhafter Reichweiten, viraler Momente und millionenschwerer Exits",["null","__typename",1409,"node",1628],["null","__typename",1411,"authors",1629,"authorsEn",1631,"featuredMedia({\"locales\":\"de\"})",1632,"featuredMediaPortrait({\"locales\":\"de\"})",11,"publishDateTime",922,"articleCategories({\"first\":5})",1635,"slug",919,"snippet",923,"sponsored",195,"subtitle",1638,"title",920,"onlyEnglish",195,"articleType",1426],[1630],["null","__typename",1414,"name",615,"slug",1415],[],["null","__typename",22,"mimeType",23,"title",11,"url",1633,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"crop\",\"height\":56,\"width\":106}}}})",1634,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":346,\"width\":648}}}})",932,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"jpg\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":224,\"width\":424}}}})",931,"url({\"transformation\":{\"document\":{\"output\":{\"format\":\"webp\"}},\"image\":{\"resize\":{\"fit\":\"max\",\"height\":346,\"width\":648}}}})",933],"https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002F54SASFnnTxWLyxTiIIMk","https:\u002F\u002Feu-central-1.graphassets.com\u002FAsRf3v2DvRQu1XduiUV52z\u002Fresize=fit:crop,height:56,width:106\u002Foutput=format:jpg\u002F54SASFnnTxWLyxTiIIMk",[1636,1637],["null","__typename",1422,"name",634,"slug",1424],["null","__typename",1422,"name",657,"slug",1439],"Stellen diese Produkte mit merkwürdigen Namen nur die Spitze des Eisbergs dar?",["null","__typename",531,"id",532,"omrFooterLinks",1640,"omrFooterSocials",1650],[1641,1642,1643,1644,1645,1646,1647,1648,1649],["null","__typename",535,"name",505,"link",536],["null","__typename",535,"name",538,"link",539],["null","__typename",535,"name",172,"link",173],["null","__typename",535,"name",519,"link",542],["null","__typename",535,"name",426,"link",544],["null","__typename",535,"name",546,"link",547],["null","__typename",535,"name",549,"link",550],["null","__typename",535,"name",552,"link",553],["null","__typename",535,"name",555,"link",556],[1651,1653,1655,1657,1659,1661,1663,1665,1667,1669,1671],["null","__typename",559,"name",560,"link",561,"logo",1652],["null","__typename",22,"url",563],["null","__typename",559,"name",565,"link",566,"logo",1654],["null","__typename",22,"url",568],["null","__typename",559,"name",570,"link",571,"logo",1656],["null","__typename",22,"url",573],["null","__typename",559,"name",575,"link",576,"logo",1658],["null","__typename",22,"url",578],["null","__typename",559,"name",580,"link",581,"logo",1660],["null","__typename",22,"url",583],["null","__typename",559,"name",585,"link",586,"logo",1662],["null","__typename",22,"url",588],["null","__typename",559,"name",590,"link",591,"logo",1664],["null","__typename",22,"url",593],["null","__typename",559,"name",595,"link",596,"logo",1666],["null","__typename",22,"url",598],["null","__typename",559,"name",600,"link",601,"logo",1668],["null","__typename",22,"url",603],["null","__typename",559,"name",338,"link",605,"logo",1670],["null","__typename",22,"url",607],["null","__typename",559,"name",609,"link",610,"logo",1672],["null","__typename",22,"url",612],["null","__typename",1414,"id",1674,"description",617,"email",618,"facebookProfile",11,"instagramProfile",11,"linkedInProfile",621,"name",615,"slug",1415,"twitterProfile",620,"avatar",1675,"seoAttributes",1676],"cl165f6qtezk70duoq02xf3ui",["null","__typename",22,"title",615,"url({\"transformation\":{\"image\":{\"resize\":{\"fit\":\"crop\",\"height\":200,\"width\":200}}}})",616],["null","__typename",937,"description",11,"keywords",938,"noFollow",195,"noIndex",195,"ogDescription",11,"ogTitle",11,"title",11,"ogImage",11],{},{},{},{}]